Companies Have Unprecedented Opportunity to Transform How They Manage, Measure and Report the Impact and Value of Their ESG Priorities, Accenture Report Finds
In a unique moment, with pressures from shareholders and stakeholder demands on sustainability growing exponentially, leaders must bring the right data to decision-makers that improves business performance
“Transparency builds trust — the foundation of strong partnerships and a compelling reason why people join a company,” said
In its Measuring sustainability. Creating value. report, Accenture analyzed responses from over 640 finance leaders in 12 industries and six countries to understand how companies can better measure, manage and report ESG performance to fully deliver on their sustainability commitments. The report found that while the majority (
According to the report, businesses that translate ESG metrics into key performance indicators (KPIs) to monitor and advance their progress on concrete sustainability goals are more likely to be rewarded by the market. Between 2013 and 2020, companies with consistently high ESG performance tended to score 2.6x higher on total return to shareholders (TRS) than medium ESG performers.
“The urgent call for a unified set of ESG standards has finally put sustainability on the priority agenda in the way businesses report and disclose financial data, making
According to the report, only
A talent gap is also hindering sustainability progress, with more than half (
“Digital and sustainability will be the two driving forces of competitiveness in this decade. Leaders must now rethink what performance means in their organizations and devote the same resources and attention to ESG that they do to financial data streams if they want to unlock the full value from and impact of sustainability,” said
The Accenture report offers companies, and CFOs in particular, guidance for how to navigate ESG challenges and lead change by rearchitecting performance rooted in reliable data that can be measured in an accurate and transparent way. This includes:
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Inform and play a role in shaping the sustainability strategy – To satisfy market demands and make sure that ESG reporting remains more of an opportunity than a financial risk, companies should publicly commit to establishing value targets for their sustainability strategy and ambition — towards, for example, net zero, circularity or delivery of the UN
Sustainable Development Goals . - Focus on measurement, accountability and effective management – Financial leaders need to assess and shape the “Sustainability DNA" of their organizations alongside CHROs and other talent leads; transform the operating model through organization design and the latest tools and capabilities; and embed ESG goals and accountability across the business to drive fundamental shifts towards the creation of value and impact for all stakeholders.
- Seek the right data to make better decisions at every level, including using existing and rapidly emerging technology solutions – Currently, financial and ESG data are not treated equally. Companies need to recognize and improve how sustainability data is collected. This includes defining a clear plan to capture key data; establish quality and readiness systems for disclosure; design end-state ESG data storage and reporting solutions; and identify key metrics for value creation and internal performance.
- Go beyond reporting and disclosure to wholly rethink the definition of performance and success to stakeholders – Align on a strong narrative that presents an effective storyline for key metrics, then build modular, integrated interactive elements — from voluntary reporting to compliance — that communicate results in a unified way and take advantage of advances in technology and new ways of working to drive a new era of performance.
“The Accenture Sustainability Value Promise is to embed sustainability into everything we do, including in our reporting with the recent launch of the 360° Value Reporting Experience, a comprehensive view of our goals, progress and performance of both financial and ESG measures. We also work closely with our ecosystem partners — from software and platform leaders to new disruptors — to build core modules that help our clients measure and manage performance to drive value and impact,” added Lacy. “As sustainability measurement matures into an instrument of transparency it will present organizations a once-in-a-generation opportunity for new ways of working, new markets to drive value in and new opportunities for impact across all stakeholders.”
About the Research
Accenture commissioned McGuire Research Services to conduct a survey of corporate finance leaders on how they approach ESG measurement and reporting, and the challenges they face. We surveyed 640 finance leaders, ranging from CFO to Director of Finance, in August and
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services — all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 674,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at accenture.com.
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Source: Accenture