Zedge Marketplace Introduces Major Website Updates
Zedge announced significant updates to its Marketplace website, enabling users to purchase premium wallpapers directly using Zedge Credits. The new system allows customers to avoid third-party app store fees, providing better value for their purchases. The website upgrade features a modernized interface that aligns with the mobile app experience. Key features include direct premium wallpaper purchases, enhanced credit value compared to in-app purchases, and a refreshed design. The company plans to expand direct purchase functionality to include ringtones and live wallpapers in upcoming months.
Zedge ha annunciato aggiornamenti significativi al suo sito Marketplace, consentendo agli utenti di acquistare sfondi premium direttamente utilizzando i Crediti Zedge. Il nuovo sistema permette ai clienti di evitare le spese dei negozi di app di terze parti, offrendo così un miglior valore per i loro acquisti. L'upgrade del sito presenta un'interfaccia modernizzata che si allinea con l'esperienza dell'app mobile. Le caratteristiche principali includono acquisti diretti di sfondi premium, un valore del credito migliorato rispetto agli acquisti in-app, e un design rinnovato. L'azienda prevede di espandere la funzionalità di acquisto diretto per includere suonerie e sfondi animati nei prossimi mesi.
Zedge anunció actualizaciones significativas en su sitio web Marketplace, permitiendo a los usuarios comprar fondos de pantalla premium directamente utilizando Créditos Zedge. El nuevo sistema permite a los clientes evitar las tarifas de las tiendas de aplicaciones de terceros, proporcionando un mejor valor para sus compras. La actualización del sitio cuenta con una interfaz modernizada que se alinea con la experiencia de la aplicación móvil. Las características clave incluyen compras directas de fondos de pantalla premium, un valor de crédito mejorado en comparación con las compras dentro de la aplicación y un diseño renovado. La empresa planea ampliar la funcionalidad de compra directa para incluir tonos de llamada y fondos de pantalla vivos en los próximos meses.
Zedge는 사용자가 Zedge 크레딧을 사용하여 프리미엄 배경 화면을 직접 구매할 수 있도록 Marketplace 웹사이트에 상당한 업데이트를 발표했습니다. 새로운 시스템은 고객이 제삼자 앱 스토어 수수료를 피할 수 있게 하여 구매 시 더 나은 가치를 제공합니다. 웹사이트 업그레이드는 모바일 앱 경험에 맞춰 현대화된 인터페이스를 특징으로 합니다. 주요 기능으로는 프리미엄 배경 화면의 직접 구매, 인앱 구매에 비해 향상된 크레딧 가치, 그리고 새롭게 디자인된 요소가 포함됩니다. 회사는 향후 몇 달 내에 벨소리 및 라이브 배경 화면을 포함한 직접 구매 기능을 확장할 계획입니다.
Zedge a annoncé des mises à jour significatives de son site Marketplace, permettant aux utilisateurs d'acheter des fonds d'écran premium directement avec des Crédits Zedge. Le nouveau système permet aux clients d'éviter les frais des magasins d'applications tiers, offrant ainsi un meilleur rapport qualité-prix pour leurs achats. La mise à niveau du site présente une interface modernisée qui s'aligne sur l'expérience de l'application mobile. Les caractéristiques clés comprennent l'achat direct de fonds d'écran premium, une valeur de crédit améliorée par rapport aux achats dans l'application, et un design rafraîchi. L'entreprise prévoit d'élargir la fonctionnalité d'achat direct pour inclure des sonneries et des fonds d'écran animés dans les mois à venir.
Zedge hat bedeutende Aktualisierungen seiner Marketplace-Website angekündigt, die es den Nutzern ermöglichen, Premium-Hintergrundbilder direkt mit Zedge Credits zu kaufen. Das neue System ermöglicht es den Kunden, die Gebühren von Drittanbieter-App-Stores zu umgehen, was ihnen einen besseren Wert für ihre Einkäufe bietet. Das Upgrade der Website verfügt über eine modernisierte Benutzeroberfläche, die mit der Benutzererfahrung der mobilen App übereinstimmt. Zu den wichtigen Funktionen gehören der direkte Kauf von Premium-Hintergrundbildern, ein verbesserter Kreditwert im Vergleich zu In-App-Käufen und ein aktualisiertes Design. Das Unternehmen plant, die Funktionalität für Direktkäufe in den kommenden Monaten auf Klingeltöne und Live-Hintergrundbilder auszudehnen.
- Introduction of direct website purchases bypassing app store fees increases profit margins
- Platform expansion with new direct purchase functionality
- Enhanced user value proposition through better credit-to-dollar ratio
- None.
Insights
The website update represents an important strategic shift in Zedge's business model, aimed at improving profit margins by circumventing app store fees. By enabling direct purchases through their website, Zedge can capture a larger share of revenue from each transaction while offering better value to customers. This move could significantly impact their bottom line, considering that app stores typically take
The expansion plans to include ringtones and live wallpapers indicate a clear growth strategy to diversify revenue streams. The modernized interface alignment with their mobile app shows a focus on creating a cohesive cross-platform experience, which could help with user retention and conversion rates. However, the success of this initiative will largely depend on their ability to effectively migrate users from app-based to web-based purchases.
Users Can Now Access More Zedge Content and Get Increased Value from Zedge Credit Purchases Made on the Website
Modernized user interface mirrors mobile app
NEW YORK, NY / ACCESSWIRE / November 13, 2024 / Zedge, Inc. (NYSE AMERICAN:ZDGE), a leader in digital marketplaces and interactive games that provides content, enables creativity, empowers self-expression and facilitates community, today announced a significant enhancement to Zedge Marketplace's (https://www.zedge.net/) website that allows users to purchase premium wallpapers directly on the website, providing purchasers with improved value by avoiding third-party app store fees.
"We're making it easier and even more affordable for users to purchase premium Zedge Marketplace wallpapers," said Tim Quirk, SVP of Product at Zedge. "With this update, users can now purchase Zedge Credits on the Zedge website and use them to acquire their favorite wallpapers, saving them from paying additional app store fees - making their dollars go further with more credits per dollar when purchasing directly from us."
The website upgrade also introduces a refreshed and vibrant design aesthetic to the Zedge Marketplace that better aligns with the popular Zedge mobile app experience.
Key Features of the new Zedge Marketplace website update:
Direct Purchase of Premium Wallpapers: Users can buy wallpapers directly on the website with Zedge Credits;
More Value for Zedge Credits: Purchase credits are worth more when compared to in-app purchases, maximizing value for every dollar spent;
Modernized Interface: Enjoy a sleek, colorful design that mirrors the playful and engaging look of the Zedge app.
Zedge plans to expand this direct purchase functionality to include ringtones and live wallpapers in the coming months, providing users with even more choices and flexibility for personalization across devices.
About Zedge
Zedge offers a fun and dynamic suite of digital properties where users can design, play, personalize, and earn. Zedgers can easily create and share content using AI, compete in challenges, decorate their phones, and sell their work - all within the Zedge ecosystem. We serve tens of millions of users monthly across our portfolio of properties, including the Zedge Marketplace, a freemium marketplace offering mobile phone wallpapers, video wallpapers, ringtones, notification sounds, and pAInt, a generative AI image maker; Emojipedia, the #1 trusted source for ‘all things emoji'; and GuruShots, "The World's Greatest Photography Game," a skill-based photo challenge game. For more information, visit: investor.zedge.net
Follow us on X: @Zedge
Follow us on LinkedIn: LinkedIn
Contact:
Brian Siegel, IRC, MBA
Senior Managing Director
Hayden IR
(346) 396-8696
ir@zedge.net
SOURCE: Zedge, Inc.
View the original press release on accesswire.com
FAQ
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