PIZZA HUT® LAUNCHES NEW TV SPOT AND BRAND CAMPAIGN FEATURING "PETER ZAHUT" - THE ULTIMATE DELIVERY GUY WHO BRINGS THE GOOD TIMES - ALONGSIDE CHEESY BITES PIZZA & NEW RANCH LOVER'S FLIGHT
Pizza Hut has launched a new brand campaign featuring 'Peter Zahut', the ultimate delivery character, debuting nationwide on March 26, 2025, with a special appearance during NCAA Sweet 16® on March 27. The campaign aims to emphasize the excitement and good times associated with Pizza Hut deliveries.
Alongside the campaign, the company is reintroducing the Cheesy Bites Pizza, featuring 28 cheese-filled, pull-apart bites around the crust. Pizza Hut is also launching the Ranch Lover's Flight, a new trio of dipping sauces including Chipotle Ranch, Ultimate Ranch, and Pepperoni Ranch flavors.
The -time offer includes a large one-topping Cheesy Bites Pizza with the Ranch Lover's Flight, available for delivery, carryout, or dine-in at participating locations nationwide.
Pizza Hut ha lanciato una nuova campagna pubblicitaria con 'Peter Zahut', il personaggio di consegna definitivo, che debutterà a livello nazionale il 26 marzo 2025, con un'apparizione speciale durante il NCAA Sweet 16® il 27 marzo. La campagna mira a enfatizzare l'emozione e i momenti di convivialità associati alle consegne di Pizza Hut.
Insieme alla campagna, l'azienda sta reintroducendo la Cheesy Bites Pizza, caratterizzata da 28 bocconcini ripieni di formaggio attorno alla crosta. Pizza Hut sta anche lanciando il Ranch Lover's Flight, un nuovo trio di salse per intingere che include i sapori Chipotle Ranch, Ultimate Ranch e Pepperoni Ranch.
Offerta limitata che include una grande Cheesy Bites Pizza con un condimento e il Ranch Lover's Flight, disponibile per consegna, asporto o consumo in loco presso le sedi partecipanti in tutto il paese.
Pizza Hut ha lanzado una nueva campaña de marca con 'Peter Zahut', el personaje de entrega definitivo, que debutará a nivel nacional el 26 de marzo de 2025, con una aparición especial durante el NCAA Sweet 16® el 27 de marzo. La campaña tiene como objetivo enfatizar la emoción y los buenos momentos asociados con las entregas de Pizza Hut.
Junto con la campaña, la empresa está reintroduciendo la Cheesy Bites Pizza, que presenta 28 bocados rellenos de queso alrededor de la corteza. Pizza Hut también lanzará el Ranch Lover's Flight, un nuevo trío de salsas para mojar que incluye sabores de Chipotle Ranch, Ultimate Ranch y Pepperoni Ranch.
La oferta por tiempo limitado incluye una gran Cheesy Bites Pizza con un topping y el Ranch Lover's Flight, disponible para entrega, para llevar o para comer en el lugar en las ubicaciones participantes a nivel nacional.
피자헛이 '피터 자헛'이라는 궁극의 배달 캐릭터를 특징으로 하는 새로운 브랜드 캠페인을 시작합니다. 이 캠페인은 2025년 3월 26일에 전국적으로 데뷔하며, 3월 27일 NCAA 스위트 16®에서 특별 출연할 예정입니다. 이 캠페인은 피자헛 배달과 관련된 흥분과 즐거운 시간을 강조하는 것을 목표로 하고 있습니다.
캠페인과 함께, 회사는 크러스트 주위에 28개의 치즈가 가득 찬 빼먹기 좋은 치즈 바이트 피자를 재출시하고 있습니다. 피자헛은 또한 랜치 러버스 플라이트를 출시하며, 이는 칩틀레 랜치, 얼티밋 랜치, 페퍼로니 랜치 맛의 새로운 딥 소스 트리오입니다.
한정 기간 제공되는 이 제품은 한 가지 토핑이 추가된 대형 치즈 바이트 피자와 랜치 러버스 플라이트를 포함하며, 전국의 참여 매장에서 배달, 테이크아웃 또는 매장 내 식사가 가능합니다.
Pizza Hut a lancé une nouvelle campagne de marque avec 'Peter Zahut', le personnage de livraison ultime, qui fera ses débuts à l'échelle nationale le 26 mars 2025, avec une apparition spéciale lors du NCAA Sweet 16® le 27 mars. La campagne vise à souligner l'excitation et les bons moments associés aux livraisons de Pizza Hut.
Parallèlement à la campagne, l'entreprise réintroduit la Cheesy Bites Pizza, qui propose 28 bouchées remplies de fromage autour de la croûte. Pizza Hut lance également le Ranch Lover's Flight, un nouveau trio de sauces à tremper comprenant les saveurs Chipotle Ranch, Ultimate Ranch et Pepperoni Ranch.
L'offre limitée dans le temps comprend une grande Cheesy Bites Pizza avec une garniture et le Ranch Lover's Flight, disponible pour livraison, à emporter ou à déguster sur place dans les établissements participants à travers le pays.
Pizza Hut hat eine neue Marken-Kampagne mit 'Peter Zahut', dem ultimativen Liefercharakter, gestartet, die am 26. März 2025 landesweit debütiert, mit einem besonderen Auftritt während des NCAA Sweet 16® am 27. März. Die Kampagne zielt darauf ab, die Aufregung und die guten Zeiten, die mit den Lieferungen von Pizza Hut verbunden sind, zu betonen.
Zusammen mit der Kampagne führt das Unternehmen die Cheesy Bites Pizza wieder ein, die 28 mit Käse gefüllte, abziehbare Bissen am Rand hat. Pizza Hut bringt auch das Ranch Lover's Flight auf den Markt, ein neues Trio von Dipsaucen mit den Geschmacksrichtungen Chipotle Ranch, Ultimate Ranch und Pepperoni Ranch.
Das zeitlich begrenzte Angebot umfasst eine große Cheesy Bites Pizza mit einem Belag und dem Ranch Lover's Flight, erhältlich für Lieferung, Abholung oder zum Verzehr vor Ort in teilnehmenden Filialen im ganzen Land.
- Launch of new marketing campaign during high-visibility NCAA Sweet 16® event
- Introduction of premium Ranch Lover's Flight product line
- Return of popular Cheesy Bites Pizza menu item
- time availability may impact sustained revenue potential
- New products restricted to participating locations only
Spot Debuts Alongside Latest Culinary Innovation with Signature Pizza Hut Flavors Designed to Dip and Dunk Just in Time for March Madness®
"This campaign is about more than just shining a spotlight on our great pizza; it's about spotlighting the good times and big and small moments of joy that come with adding pizza to any occasion," said Melissa Friebe, Chief Marketing Officer at Pizza Hut. "Just like our campaign, our latest culinary innovations are equally as fun. As we launch Cheesy Bites Pizza and the Ranch Lover's Flight, it's more than great pizza and dip. It's about letting basketball and pizza fans dip, dunk and have fun with our iconic Original Stuffed Crust® and bold flavors."
BIG FLAVORS TO MATCH THE BIG MOMENT
In addition to the new campaign, Pizza Hut is bringing back a fan-favorite menu item: Cheesy Bites Pizza. This pizza features 28 pull-apart, cheese-filled bites in place of a traditional crust—perfect for dipping, dunking, and sharing.
And for the first time ever, Pizza Hut is introducing The Ranch Lover's Flight*, a trio of bold, exclusive dipping sauces that take the dipping experience to the next level:
- Chipotle Ranch – Smoky and spicy with a bold kick
- Ultimate Ranch – Creamy and rich, the MVP of the bunch
- Pepperoni Ranch – A perfect blend of pepperoni flavors and ranch
- Pepperoni Ranch is flavored with signature pepperoni spices, flavors, and herbs (does not contain pepperoni).
"As we bring back Cheesy Bites Pizza, we wanted to take the dipping experience even further," said Rachel Antalek, Head of Food Innovation at Pizza Hut. "The Ranch Lover's Flight gives customers three unique ways to enjoy their pizza, making this the ultimate dip-and-dunk experience just in time for March Madness."
Starting today, customers can order a large one-topping Cheesy Bites Pizza and Ranch Lover's Flight for a limited time, available for delivery, carryout, or dine-in at participating Pizza Hut locations nationwide**.
Catch Peter Zahut's debut during the NCAA Sweet 16 and visit www.pizzahut.com to find your nearest location.
*Limited time only. Includes Ultimate Ranch, Chipotle Ranch & Pepperoni Ranch. Pepperoni Ranch is flavored with signature pepperoni spices, flavors, and herbs (does not contain pepperoni). No substitutions. Product availability, prices, & participation vary.
** Limited time only. Includes large 1 topping pizza & three ranch dips: Ultimate Ranch, Chipotle Ranch & Pepperoni Ranch. No substitutions. Additional charge for extra toppings & cheese. Pepperoni Ranch is flavored with signature pepperoni spices, flavors, and herbs (does not contain pepperoni). Product availability, prices & participation vary.
ABOUT PIZZA HUT®
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), was founded in 1958 in
For more information, visit www.pizzahut.com, and stay updated by following Pizza Hut on Facebook, Twitter, Instagram, TikTok, and YouTube.
PRESS CONTACT
ALISON BROD MARKETING + COMMUNICATIONS
pizza@abmc-us.com
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SOURCE Pizza Hut
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