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Introducing Byte by Yum!™, an AI-Driven Restaurant Technology Platform Powering Customer and Team Member Experiences Worldwide

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Yum! Brands (NYSE: YUM) has launched Byte by Yum!, a comprehensive AI-driven SaaS technology platform designed to enhance operations across its restaurant brands including KFC, Taco Bell, Pizza Hut, and Habit Burger & Grill. The platform consolidates various systems including online ordering, point of sale, kitchen optimization, and management tools.

Currently processing over 300 million digital transactions annually in the U.S., the platform is being rapidly expanded internationally, with 25,000 Yum! restaurants globally already using at least one Byte by Yum! product. The system replaces legacy platforms like Poseidon and Yum! Commerce Platform.

Key benefits reported include digital transaction growth, improved order accuracy, enhanced delivery experiences, better inventory forecasting, and increased team member satisfaction. Joe Park will serve as President of Byte by Yum! while maintaining his role as Chief Digital & Technology Officer.

Yum! Brands (NYSE: YUM) ha lanciato Byte by Yum!, una piattaforma tecnologica SaaS completa guidata dall'IA, progettata per migliorare le operazioni dei suoi marchi di ristorazione, inclusi KFC, Taco Bell, Pizza Hut e Habit Burger & Grill. La piattaforma integra vari sistemi, tra cui ordinazioni online, punto vendita, ottimizzazione della cucina e strumenti di gestione.

Attualmente, sta gestendo oltre 300 milioni di transazioni digitali ogni anno negli Stati Uniti, con un'espansione internazionale rapida; 25.000 ristoranti Yum! in tutto il mondo utilizzano già almeno un prodotto di Byte by Yum!. Il sistema sostituisce piattaforme legacy come Poseidon e Yum! Commerce Platform.

I principali vantaggi segnalati includono la crescita delle transazioni digitali, una maggiore precisione negli ordini, esperienze di consegna migliorate, previsioni di inventario più accurate e una maggiore soddisfazione dei membri del team. Joe Park sarà il presidente di Byte by Yum! mantenendo il suo ruolo di Chief Digital & Technology Officer.

Yum! Brands (NYSE: YUM) ha lanzado Byte by Yum!, una plataforma de tecnología SaaS integral impulsada por IA, diseñada para mejorar las operaciones en sus marcas de restaurantes, incluyendo KFC, Taco Bell, Pizza Hut y Habit Burger & Grill. La plataforma consolida varios sistemas, incluidos pedidos en línea, punto de venta, optimización de cocina y herramientas de gestión.

Actualmente, está procesando más de 300 millones de transacciones digitales al año en EE. UU., y la plataforma se está expandiendo rápidamente a nivel internacional, con 25,000 restaurantes Yum! en todo el mundo que ya utilizan al menos un producto de Byte by Yum!. El sistema reemplaza plataformas heredadas como Poseidon y Yum! Commerce Platform.

Los beneficios clave reportados incluyen el crecimiento de transacciones digitales, precisión mejorada en los pedidos, experiencias de entrega mejoradas, mejores pronósticos de inventario y mayor satisfacción de los miembros del equipo. Joe Park servirá como presidente de Byte by Yum! manteniendo su papel como Chief Digital & Technology Officer.

Yum! Brands (NYSE: YUM)Byte by Yum!을 출시했습니다. 이는 KFC, 타코벨, 피자헛, Habit Burger & Grill을 포함한 자사 레스토랑 브랜드의 운영을 향상시키기 위한 종합 AI 기반 SaaS 기술 플랫폼입니다. 이 플랫폼은 온라인 주문, 판매 시점, 주방 최적화 및 관리 도구 등 여러 시스템을 통합합니다.

현재 미국에서 매년 3억 건 이상의 디지털 거래를 처리하고 있으며, 플랫폼은 빠르게 국제적으로 확장되고 있습니다. 전 세계 25,000개의 Yum! 레스토랑이 이미 최소한 하나의 Byte by Yum! 제품을 사용하고 있습니다. 이 시스템은 Poseidon 및 Yum! Commerce Platform과 같은 구형 플랫폼을 대체합니다.

보고된 주요 이점으로는 디지털 거래 성장, 주문 정확도 향상, 배송 경험 향상, 재고 예측 개선, 팀원 만족도 증가가 포함됩니다. Joe Park는 Chief Digital & Technology Officer 역할을 유지하면서 Byte by Yum!의 사장으로 재직할 것입니다.

Yum! Brands (NYSE: YUM) a lancé Byte by Yum!, une plateforme technologique SaaS complète alimentée par l'IA, conçue pour améliorer les opérations au sein de ses marques de restauration, y compris KFC, Taco Bell, Pizza Hut et Habit Burger & Grill. La plateforme consolide divers systèmes, y compris les commandes en ligne, les points de vente, l'optimisation de cuisine et les outils de gestion.

Actuellement, elle traite plus de 300 millions de transactions numériques par an aux États-Unis, et la plateforme s'étend rapidement à l'international, avec 25 000 restaurants Yum! dans le monde déjà utilisant au moins un produit de Byte by Yum!. Le système remplace les plateformes héritées telles que Poseidon et Yum! Commerce Platform.

Les principaux avantages rapportés incluent la croissance des transactions numériques, une précision des commandes améliorée, une meilleure expérience de livraison, une prévision d'inventaire améliorée et une satisfaction accrue des membres de l'équipe. Joe Park sera le président de Byte by Yum! tout en conservant son rôle de Chief Digital & Technology Officer.

Yum! Brands (NYSE: YUM) hat Byte by Yum! gestartet, eine umfassende, KI-gesteuerte SaaS-Technologieplattform, die darauf abzielt, die Abläufe in seinen Restaurantmarken wie KFC, Taco Bell, Pizza Hut und Habit Burger & Grill zu verbessern. Die Plattform konsolidiert verschiedene Systeme, einschließlich Online-Bestellungen, Verkaufspunkte, Küchenoptimierung und Management-Tools.

Derzeit werden in den USA über 300 Millionen digitale Transaktionen pro Jahr bearbeitet, und die Plattform wird schnell international ausgeweitet, wobei bereits 25.000 Yum! Restaurants weltweit mindestens ein Produkt von Byte by Yum! verwenden. Das System ersetzt ältere Plattformen wie Poseidon und die Yum! Commerce Platform.

Zu den berichteten Hauptvorteilen gehören das Wachstum digitaler Transaktionen, verbesserte Bestellgenauigkeit, verbesserte Lieferungserfahrungen, bessere Bestandsprognosen und eine höhere Zufriedenheit der Teammitglieder. Joe Park wird Präsident von Byte by Yum! sein und gleichzeitig seine Rolle als Chief Digital & Technology Officer beibehalten.

Positive
  • Integration of AI-driven technology across all brands streamlines operations
  • Platform already processes 300M+ digital transactions annually in the US
  • Rapid international expansion with 25,000 restaurants using the platform
  • Improved operational efficiency and customer satisfaction metrics
  • Cost advantages due to company's scale
Negative
  • Significant investment required for technology transition
  • Potential implementation and adoption challenges across global franchise network

Insights

The launch of Byte by Yum! marks a transformative shift in Yum! Brands' technological infrastructure, consolidating previously fragmented systems into a unified, AI-powered platform. This strategic move carries several significant implications:

Operational Excellence & Cost Efficiency:

  • The consolidation of multiple legacy systems (Poseidon, Tracks, SuperApp) into a single platform should drive substantial cost synergies and operational efficiencies
  • The AI-driven restaurant coach implementation at KFC demonstrates commitment to standardizing operations across 25,000+ global locations
  • Improved forecast accuracy and inventory management directly impacts bottom-line performance by reducing waste and optimizing stock levels

Competitive Positioning:

  • The proprietary nature of the platform creates a technological moat against competitors, particularly in the QSR space where technology integration is becoming increasingly critical
  • The scale of implementation (300M+ digital transactions) provides valuable data for AI learning and optimization
  • Franchisee adoption is incentivized through 'advantaged economics,' leveraging Yum!'s scale for better pricing

Revenue Growth Catalysts:

  • Enhanced digital transaction capabilities and improved order accuracy directly correlate with customer satisfaction and repeat business
  • Faster pricing and promotional agility enables better market responsiveness and revenue optimization
  • Reduced team member turnover and improved satisfaction can lead to better customer service and operational consistency

LOUISVILLE, Ky.--(BUSINESS WIRE)-- Yum! Brands, Inc. (NYSE: YUM) announced today the introduction of Byte by Yum!, a comprehensive collection of proprietary Software as a Service (SaaS) AI-driven products that will enable KFC, Taco Bell, Pizza Hut and Habit Burger & Grill restaurants across the world to delight customers, streamline operations and empower teams.

Yum! Brands, Inc. (NYSE: YUM) announced today the introduction of Byte by Yum!, a comprehensive collection of proprietary Software as a Service (SaaS) AI-driven products that will enable KFC, Taco Bell, Pizza Hut and Habit Burger & Grill restaurants across the world to delight customers, streamline operations and empower teams. (Graphic: Business Wire)

Yum! Brands, Inc. (NYSE: YUM) announced today the introduction of Byte by Yum!, a comprehensive collection of proprietary Software as a Service (SaaS) AI-driven products that will enable KFC, Taco Bell, Pizza Hut and Habit Burger & Grill restaurants across the world to delight customers, streamline operations and empower teams. (Graphic: Business Wire)

The technology platform enables easy operations for team members and improved experiences for customers, while consolidating essential systems into a cohesive, easy-to-manage platform. The implementation of Byte by Yum! will also enable a faster and more impactful adoption of AI by Yum! and its brands. Backed by artificial intelligence, Byte by Yum! offers franchisees leading technology capabilities with advantaged economics made possible by the scale of Yum!

The Byte by Yum! platform includes online and mobile app ordering, point of sale, kitchen and delivery optimization, menu management, inventory and labor management, and team member tools. Joe Park will serve as President of Byte by Yum!, in addition to his overall Chief Digital & Technology Officer role.

“As the world’s largest restaurant company, Yum!’s scale allows us to make massive strides in growing our proprietary digital and AI-driven platform in partnership with franchisees,” said Joe Park, Chief Digital & Technology Officer, Yum! Brands. “We are thrilled to take this important next step to simplify and further integrate our industry-leading restaurant technologies under Byte by Yum!. Moving forward, we are focused on enhancing Byte by Yum! and the capabilities this streamlined approach unlocks for team members, franchisees and customers.”

In recent years, Yum! Brands acquired and developed new and emerging technology capabilities. With the introduction of Byte by Yum!, the Company is phasing out the legacy names and branding for technology products such as Poseidon, Yum! Commerce Platform, Tracks, and SuperApp, which are now housed under Byte by Yum!. In the U.S., all four of Yum!’s brands are using elements of Byte by Yum! to process more than 300 million digital transactions a year. And Yum! is rapidly expanding the technology for use in international markets with 25,000 Yum! restaurants globally using at least one Byte by Yum! product.

For example, Taco Bell U.S. enables its rich customer experiences and speedy operations by using Byte by Yum!'s integrated online ordering, point of sale, and back of house technologies. Pizza Hut U.S. improves guest satisfaction by using the Byte by Yum! kitchen system to improve delivery times, reduce the time pizzas wait in the restaurant, and provide guests real-time visibility into their order location. Across KFC globally, Byte by Yum!'s AI restaurant coach is widely scaled and enables operational consistency and restaurant manager efficiency.

The Company’s brands and franchisees are continuing to see significant benefits from the products within the Byte by Yum! platform. Benefits include:

  • Digital transaction growth
  • Increased pricing and promotional speed and agility
  • Improved order accuracy and delivery experiences leading to an overall increase in guest satisfaction
  • Greater forecast accuracy for inventory ordering
  • Greater team member satisfaction and reduced turnover

Leveraging Byte by Yum!, Yum! Brands looks forward to continuing to lead the industry through its digital and technology advancements, driving impact and growth for Yum! and its franchisees.

About Yum! Brands

Yum! Brands, Inc., based in Louisville, Kentucky, and its subsidiaries franchise or operate a system of over 61,000 restaurants in more than 155 countries and territories under the Company’s concepts – KFC, Taco Bell, Pizza Hut and Habit Burger & Grill. The Company's Taco Bell, KFC and Pizza Hut brands are global leaders of the Mexican-inspired food, chicken and pizza categories, respectively. Habit Burger & Grill is a fast casual restaurant concept specializing in made-to-order chargrilled burgers, sandwiches and more. In 2024, Yum! was named to the Dow Jones Sustainability Index North America, Newsweek’s list of America’s Most Responsible Companies, USA Today’s America’s Climate Leaders and 3BL’s list of 100 Best Corporate Citizens. In 2025, the Company was recognized among TIME magazine’s list of Best Companies for Future Leaders. In addition, Taco Bell, KFC and Pizza Hut brands were ranked in the top 25 of Entrepreneur’s Top Global Franchises Ranking for 2025, with Taco Bell securing the No. 1 spot for the fifth consecutive year.

Analysts are invited to contact:

Matt Morris, Head of Investor Relations, at 888/298-6986

Members of the media are invited to contact:

Lori Eberenz, Director of Public Relations, at 502/874-8200

Source: Yum! Brands, Inc.

FAQ

What is Byte by Yum! and how does it affect YUM stock?

Byte by Yum! is YUM's new AI-driven SaaS platform that consolidates restaurant operations technology, potentially improving efficiency and profitability across its brands through enhanced digital capabilities and operational streamlining.

How many restaurants are currently using Byte by Yum! technology?

25,000 Yum! restaurants globally are using at least one Byte by Yum! product, with the platform processing over 300 million digital transactions annually in the U.S.

What operational benefits does Byte by Yum! provide to YUM franchisees?

Benefits include improved order accuracy, enhanced delivery experiences, better inventory forecasting, increased team member satisfaction, reduced turnover, and faster pricing and promotional implementation.

Which legacy YUM technology systems is Byte by Yum! replacing?

Byte by Yum! is replacing legacy systems including Poseidon, Yum! Commerce Platform, Tracks, and SuperApp.

How is Byte by Yum! being implemented across YUM's international markets?

The platform is being rapidly expanded internationally, with various components being implemented across KFC, Taco Bell, Pizza Hut, and Habit Burger & Grill locations worldwide.

Yum! Brands, Inc.

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