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Yalla President Named MENA's Leading Personality of the Year

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Yalla Group Limited, the prominent voice-centric social networking platform in MENA, announced Mr. Saifi Ismail's recognition as MENA's Leading Personality of the Year in Digital Entertainment by Emirati Estesmarat Magazine. The award honors Mr. Ismail's significant contributions to digital entertainment and social networking. The recognition highlights Yalla’s role in driving innovation during the region's digital transformation, especially amidst the challenges posed by the COVID-19 pandemic. This award reflects the commitment of Yalla to support the local culture and enhance user engagement through its platforms.

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  • Mr. Saifi Ismail was recognized as MENA's Leading Personality of the Year in Digital Entertainment.
  • The award underscores Yalla's innovative contributions to digital entertainment and social networking.
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DUBAI, UAE, Feb. 3, 2022 /PRNewswire/ -- Yalla Group Limited ("Yalla" or the "Company") (NYSE: YALA), the leading voice-centric social networking and entertainment platform in the Middle East and North Africa (MENA), today announced that Mr. Saifi Ismail, Yalla Group's President, was named MENA's Leading Personality of the Year in the Digital Entertainment category by Emirati Estesmarat Magazine's 2021 Middle East's Most Creative Business Leaders Awards. Mr. Ismail was honored along with an illustrious group of 22 Middle East business leaders for his outstanding contributions to the digitalization of entertainment and social networking in the region.

"I would like to extend my sincere gratitude to the awarding body and adjudication panel for this prestigious award," said Mr. Ismail. "It is a powerful testament to Yalla Group's ingenuity, resourcefulness and successes over the past year, which would not have been possible without the support of the UAE government. The MENA entertainment and social networking market is undergoing a vast digital transformation, and Yalla is proud to be a driver of innovation and source of creativity as we advance the development of the digital world in the region."

Now in its fifth year, Emirati Estesmarat Magazine's Middle East's Most Creative Business Leaders Awards ceremony is organized in cooperation with the Future Forum for Arab Investments (FFAI). This year's ceremony, entitled "Crises…Bridges of the Future," focused on Arab business and government leaders' inventive strategies to address the COVID-19 pandemic. The magazine solicited nominations from industry and government leaders throughout the Middle East and selected award winners based on 15 criteria, including the management's creativity in handling international economic crises, market variables, risk factors and capital turnover, as well as innovation in supporting government policies, economic development plans, sustainable development practices and environment preservation.

About Yalla Group Limited

Yalla Group Limited is the leading voice-centric social networking and entertainment platform in the Middle East and Northern Africa (MENA). The Company's flagship mobile application, Yalla, is specifically tailored for the people and local cultures of the region and primarily features Yalla rooms, a mirrored online version of the majlis or cafés where people spend their leisure time in casual chats. Voice chats are more suitable to the cultural norms in MENA compared to video chats. The Company strives to maintain users' equal status on its platform, thereby encouraging all of them to freely communicate and interact with each other. The Company also operates Yalla Ludo, a mobile application featuring online versions of board games that are highly popular in MENA, such as Ludo and Domino. In-game real-time chats and Ludo chat room functions are popular social networking features among users. Through close attention to detail and localized appeal that deeply resonates with users, Yalla's mobile applications deliver a seamless user experience that fosters a loyal sense of belonging, creating a highly devoted and engaged user community.

For more information, please visit: http://ir.yallatech.ae/

For investor and media inquiries, please contact:

Yalla Group Limited
Investor Relations
Kerry Gao – IR Director
Tel: +86-571-8980-7962
Email: ir@yallatech.ae

The Piacente Group, Inc.
Yang Song
Tel: +86-10-6508-0677
Email: yalla@tpg-ir.com

In the United States:
The Piacente Group, Inc.
Brandi Piacente
Tel: +1-212-481-2050
Email: yalla@tpg-ir.com

 

Cision View original content:https://www.prnewswire.com/news-releases/yalla-president-named-menas-leading-personality-of-the-year-301475339.html

SOURCE Yalla Group Limited

FAQ

What recognition did Yalla Group's President receive in February 2022?

Mr. Saifi Ismail was named MENA's Leading Personality of the Year in the Digital Entertainment category by Emirati Estesmarat Magazine.

How does Yalla Group contribute to the MENA digital entertainment market?

Yalla Group is recognized for driving innovation and creativity in the digital entertainment and social networking sectors in the MENA region.

What is the significance of the award received by Yalla's President?

The award reflects Mr. Ismail's outstanding contributions to digitalization in entertainment and social networking in the MENA region.

When was the award ceremony for the Most Creative Business Leaders held?

The award ceremony took place on February 3, 2022.

What criteria were used to select the award winners for the Most Creative Business Leaders Awards?

Winners were selected based on creativity in handling economic crises, market variables, and innovation in supporting government policies.

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