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Growing Acceptance of Cannabis Sparks Explosion of CBD-Infused Offerings

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The Alkaline Water Company Inc. (NASDAQ: WTER) announced its editorial placement in an article by NetworkNewsWire, highlighting the booming CBD market. Following legalization across multiple states, the CBD market could reach a $1 trillion global impact by 2027. In response, Alkaline Water launched its A88CBD brand, expanding its product line to include CBD-infused drinks and topical products. This strategic move comes after the company reported record sales earlier this year, indicating potential for further growth in the lucrative CBD space.

Positive
  • Strategic entry into the booming CBD market with A88CBD brand.
  • Reported record sales earlier this year, suggesting strong market demand.
  • Potential to tap into a projected $1 trillion cannabis market by 2027.
Negative
  • None.

NEW YORK, Dec. 09, 2020 (GLOBE NEWSWIRE) -- via InvestorWireThe Alkaline Water Company Inc. (NASDAQ: WTER) (CSE: WTER) today announces its placement in an editorial published by NetworkNewsWire ("NNW"), one of 50+ trusted brands in the InvestorBrandNetwork (“IBN”), a multifaceted financial news and publishing company for private and public entities.

To view the full publication, “National Brands Vie for CBD Dominance,” please visit: https://nnw.fm/WYoJD

On election day this year, four more states voted to legalize the recreational use of cannabis, bringing the total of states that now allow recreational cannabis use to 15. This growing acceptance of cannabis, and more specifically CBD, which is now legal in all 50 states, has sparked an explosion of new CBD-infused products and brands within the consumer packaged goods (CPG) space. Estimates about how large the legalized cannabis market may grow vary widely, but a Lido Consulting report notes that the total addressable cannabis market (TAM) could potentially hit $1 trillion in global economic impact by 2027.

Seeing almost unlimited potential, companies are rushing to take advantage of the massive opportunity. Continuing its aggressive growth strategy, The Alkaline Water Company Inc. (NASDAQ: WTER)(CSE: WTER) entered the CBD space with the launch of its A88CBD(TM) brand. Already nationally recognized for its premium bottled water and flavor-infused water,  Alkaline Water now features a full line of CBD-infused and topical products. After posting record sales earlier this year, this strategic push into the lucrative CBD market could propel the company to new records.

About The Alkaline Water Company

Founded in 2012, The Alkaline Water Company is headquartered in Scottsdale, Arizona. Its flagship product, Alkaline88(R), is a leading premier alkaline water brand available in bulk and single-serve sizes along with eco-friendly aluminum packaging options. With its innovative, state-of-the-art proprietary electrolysis process, Alkaline88 delivers perfect 8.8 pH-balanced alkaline drinking water with trace minerals and electrolytes and boasts its trademarked label: Clean Beverage. Quickly being recognized as a growing lifestyle brand, Alkaline88 launched A88 Infused(TM) in 2019 to meet consumer demand for flavor-infused products. A88 Infused flavored water is available in six unique all-natural flavors with new flavors coming soon. Additionally, in 2020, the company launched A88 Infused Beverage Division Inc., which includes the company’s CBD water and flavor-infused water. For the company’s topical and ingestible offerings, A88 Infused Products includes both the company’s lab-tested, full-spectrum hemp salves, balms, lotions, essential oils and bath salts, along with broad-spectrum hemp, powder packs, oil tinctures, capsules and gummies. To learn more about the company, visit www.A88CBD.com and www.TheAlkalineWaterCo.com.

NOTE TO INVESTORS: The latest news and updates relating to WTER are available in the company’s newsroom at http://nnw.fm/WTER

About NetworkNewsWire

NetworkNewsWire (NNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) NetworkNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today’s market, NNW brings its clients unparalleled visibility, recognition and brand awareness.

NNW is where news, content and information converge.

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For more information please visit https://www.NetworkNewsWire.com

Please see full terms of use and disclaimers on the NetworkNewsWire website applicable to all content provided by NNW, wherever published or re-published: http://NNW.fm/Disclaimer

NetworkNewsWire (NNW)
New York, New York
www.NetworkNewsWire.com
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Editor@NetworkNewsWire.com

NetworkNewsWire is part of the InvestorBrandNetwork


FAQ

What recent development did The Alkaline Water Company (WTER) announce?

The Alkaline Water Company announced its editorial placement that highlights its entry into the CBD market with the A88CBD brand.

How does the CBD market impact The Alkaline Water Company (WTER)?

The growing CBD market, which could reach a $1 trillion impact by 2027, presents significant growth opportunities for The Alkaline Water Company's new A88CBD product line.

What is the significance of the editorial published by NetworkNewsWire for WTER?

The editorial published by NetworkNewsWire emphasizes the potential of the CBD market, which aligns with The Alkaline Water Company's strategic expansion into that sector.

When did The Alkaline Water Company (WTER) report record sales?

The Alkaline Water Company reported record sales earlier in the year, which supports its growth strategy in the CBD market.

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Beverages - Non-Alcoholic
Consumer Defensive
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United States of America
Scottsdale