Bigger, Better, Back-to-School: Walmart Is Offering Thousands of Products Under $10 To Kick Off the Shopping Season With Honors

Rhea-AI Summary

Walmart is positioning itself as the top back-to-school shopping destination, offering thousands of products under $10 to help families manage their budgets. The retail giant is providing a comprehensive range of items including school supplies, fashion, and technology from popular brands and its own private labels.

Key highlights include:

• Thousands of back-to-school items under $10
• First-day fashion from brands like No Boundaries, Free Assembly, Levi's, and Reebok
• Tech offerings from Apple, HP, Samsung, and JBL
• A one-click food basket providing two weeks of lunches for about $2 per day
• College-focused offerings with expanded delivery hours and student discounts on Walmart+ memberships
• Health and wellness services including immunizations and eyewear options
• Inclusive shopping experiences with Caroline's Carts and adaptive apparel

Walmart aims to make back-to-school shopping convenient with various pickup and delivery options, including same-day curbside pickup and Express Delivery in as little as 30 minutes.

Walmart is the destination for all things back-to-school this year, offering hundreds of new items, top savings, first-day-worthy fashion and much more.

BENTONVILLE, Ark.--(BUSINESS WIRE)-- Walmart is the top back-to-school shopping destination, offering customers a best-in-class product assortment and full suite of convenient shopping services to make shopping for the new school year fast, easy and fun. That’s why, this year, Walmart is offering thousands of the best back-to-school products, from pens and backpacks to first-day fits and lunchboxes, under $10.

Walmart 's selection of First-Day Fashion includes great brands, like No Boundaries, Free assembly, Levi's, Reebok Justice and Claire's. (Photo: Business Wire)

With families expecting to spend over $800 on average on clothes, shoes, school supplies and electronics¹, Walmart’s selection of products under $10 can help parents, teachers and students buy everything they need and everything they want for the upcoming school year.

“At Walmart, we are proud to offer a back-to-school assortment that will excite our customers – enabling them to find everything on their list at the prices they know they can trust us to deliver,” said Julie Barber, executive vice president of general merchandise at Walmart. “My team and I look forward to being a part of such a memorable time in our customer’s lives each year!”

Everything on supply lists at incredible prices

This year, customers will be excited to find top items and brands across the back-to-school assortment, including:

• Thousands of back-to-school items under $10 – With items from top national and private brands, Walmart is helping families stay on budget while prices are top of mind again this year, like Pen+Gear composition books for $0.50, BIC 10-pack of ballpoint pens for $1.77 and Pen+Gear highlighters for $0.88.

• Supply list necessities – Parents can feel good about purchasing supplies to last all year long from trusted brands such as Pen+Gear, Crayola, Five Star, Paper Mate and Sharpie. Students can also select their favorite pencil pouches, backpacks and notebooks from top franchises including Disney, Nintendo and Marvel.

• First-day fashion – Students will feel confident on their first day with the amazing school styles and parents will love the unbeatable prices. Our wide selection includes Walmart’s private brands, like the newly re-launched No Boundaries, plus Free Assembly, Scoop and Wonder Nation, along with styles from national brands like Levi’s, Justice, Reebok and Claire’s, just to name a few.

• Best-in-class tech – From Kindergarten through college, students can count on Walmart for all their electronic needs, from trusted brands like Apple, HP, Samsung and JBL. Walmart is also helping the littlest students get a head start on learning with the new onn. Kids Tablet line, featuring an exclusive partnership with ABC Mouse that offers unique kids’ content free with purchase. And customers can find high-quality products from top brands at a fraction of typical costs through Walmart Restored, a collection of refurbished tech and appliances powered by Walmart Marketplace.

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1 2024 NRF Back-to-School Shopping Report (link)

Spotlight on teachers

From treasure chests and décor to bulk supplies and storage, Walmart has everything teachers need to kick off the school year, all at incredible prices. To ensure the classroom assortment meets the needs of teachers, Walmart brought in the people whose opinion matters most: real educators. Considering their feedback, Walmart’s classroom and bulk supplies reflects what is most needed for a successful school year.

The Classroom Registry experience on Walmart.com and the Walmart app was designed to assist educators in reducing their expenses for classroom supplies. This innovative tool makes it simple and easy for educators to plan, shop and share their classroom wish lists. Registries can easily be found by searching Walmart’s registry page by the teacher’s last name and state.

Lunch-friendly finds at incredible prices

As customers prepare for first-day lunches, dorm room bites and everything in between, Walmart is making it easy for families and students to shop healthy and crave-worthy meal essentials for the new school year.

New this year, customers can shop Walmart’s one-click food basket, which provides two weeks of lunches for just about $2 per day. The basket features 16 kid-approved items, including PB&J essentials, juice, fruit and snacks, for easy and affordable school lunches. The basket is currently available for easy pickup and delivery services on Walmart.com and the Walmart app through Sept. 15.

Curated college offerings

As college students navigate the next exciting chapter of their life, Walmart is working hard to make the little things easy so the big life moments can be the star. From dorm essentials inspired by the Cottage Core and Eclectic Icon trends to high-tech finds for every assignment and project, customers can discover everything they need to check off their list.

• One-stop college destination – Walmart is the one-stop destination for back-to-college with incredible prices on everything (without the need for any extra coupons) from stylish bedding and on-trend décor like the Mainstay’s Cloud Ottoman and Cowgirl-inspired lit sign to must-haves for the classroom like the Apple MacBook Air with M1 chip for only $649.
• College & grad student savings – Walmart+ is offering all the benefits of a traditional Walmart+ membership, but at half the price to college and grad students. This includes plenty of student-friendly perks, like free shipping with no order minimum, free grocery delivery and even a Paramount+ membership. Students who are 18 years of age or older and enrolled in an undergrad or advanced degree program will pay just $49 per year or $6.47/month. This offer is live now through Sept. 13.
• College-hour delivery – From late-night study sessions to early-morning exams, Walmart offers expanded delivery hours that seamlessly meet customers’ needs – with On-Demand delivery starting at 6 a.m. along with Late-Night Express Delivery. College students can find everything they need, from the on-trend fashion to better-for-you snacks, on the Walmart app, available for convenient delivery that fits their unique schedules.

Wellness the Walmart way

The key to a successful school year starts with prioritizing your health and wellness. Walmart is making it easier for students, parents, and teachers to address their healthcare needs while they pick up their back-to-school essentials, including:

• Immunization appointments – Available via walk-up and pre-scheduled appointments on Walmart.com and the Walmart app, our nearly 4,600 pharmacies nationwide provide convenient options for customers to get their back-to-school vaccines for the flu, COVID-19, HPV and more, any day of the week.

• On-trend eyewear – From affordable eyewear with frames starting at $9 to fashion-forward finds from brands like DKNY, Columbia, Bebe, Nautica and Nike Eyewear and more, Walmart offers a broad assortment of trendy eyewear at Everyday Low Prices. Customers can even virtually “try-on” more than 900 eyewear options online and order the perfect pair from the comfort of home.

Prioritizing inclusivity for customers

Walmart is continuing its commitment to creating a more inclusive school shopping experience by rolling out Caroline’s Carts, helping customers with disabilities to navigate the store with a single cart. By January 2025, all Walmart Supercenters and all Neighborhood Markets will receive at least one cart, totaling more than 8,000 carts.

In addition to Walmart’s growing assortment of adaptive apparel, families can shop new sensory backpacks. The first-to-market Wonder Nation backpack, available for only $28, features easy grab zipper pulls, an insulated front pocket, compression hip belt with pockets, tactile teddy fleece on shoulder strap, and multiple headphone ports, among other features.

School shopping with you in mind

Walmart’s is also making it easy for families to prepare for the start of the new school year with incredibly convenient services. This year, customers can save even more time with the help of Walmart’s growing assortment of shipping, delivery and digital services. Customers can take advantage of seamless pickup and delivery options such as same-day curbside pickup and Express Delivery in as soon as 30 minutes.

Kick off all things Back-to-School by visiting Walmart.com or the Walmart app to start discovering incredible deals, trending items and much more.

About Walmart

Walmart Inc. (NYSE: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better — anytime and anywhere — in stores, online, and through their mobile devices. Each week, approximately 255 million customers and members visit more than 10,500 stores and numerous eCommerce websites in 19 countries. With fiscal year 2024 revenue of $648 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on X (formerly known as Twitter) at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240722575577/en/

For more information, contact leigh.stidham@walmart.com

Source: Walmart Inc.

FAQ

What are some of the under $10 back-to-school items Walmart (WMT) is offering in 2024?

Walmart is offering numerous under $10 items, including Pen+Gear composition books for $0.50, BIC 10-pack ballpoint pens for $1.77, and Pen+Gear highlighters for $0.88.

How is Walmart (WMT) supporting teachers for the 2024 back-to-school season?

Walmart is offering a Classroom Registry experience on their website and app, allowing teachers to create and share wish lists for classroom supplies. They've also curated their classroom and bulk supplies based on teacher feedback.

What is Walmart's (WMT) one-click food basket for school lunches in 2024?

Walmart's one-click food basket provides two weeks of lunches for about $2 per day. It includes 16 kid-approved items like PB&J essentials, juice, fruit, and snacks, available for easy pickup and delivery through Sept. 15, 2024.

What college student discount is Walmart (WMT) offering on Walmart+ memberships in 2024?

Walmart is offering college and grad students a 50% discount on Walmart+ memberships. Students can get all benefits for $49 per year or $6.47/month, available through Sept. 13, 2024.

How is Walmart (WMT) making back-to-school shopping more inclusive in 2024?

Walmart is rolling out Caroline's Carts for customers with disabilities, introducing sensory backpacks, and expanding its adaptive apparel assortment to create a more inclusive shopping experience.