STOCK TITAN

DaVinci® Roofscapes Launches “FRESH Colors: Color Schemes for Your Home Exteriors” E-book for National Curb Appeal Month

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Neutral)
Tags

Westlake Royal Building Products, a Westlake company (NYSE:WLK), has re-launched DaVinci® Roofscapes' online e-book, 'FRESH Colors: Color Schemes for Your Home Exteriors', for National Curb Appeal Month in August. The free 21-page guide offers expert color advice for seven home styles, including Colonial, Ranch, Bungalow, Victorian, Spanish Mission, European, and New American.

Authored by international color expert Kate Smith, the e-book presents 35 unique color palette combinations, focusing on a top-down approach starting with the roof. Smith recommends the FRESH approach (Fixed Features, Regional Colors, Environment & Surroundings, Style of the Home, and Historic or HOA Colors) for creating cohesive exterior color schemes. The guide also includes color coordination with DaVinci Roofscapes' composite shake and slate roofing, as well as other building materials.

Westlake Royal Building Products, un'azienda di Westlake (NYSE:WLK), ha rilanciato l'e-book online di DaVinci® Roofscapes, 'FRESCHI Colori: Schemi di Colore per gli Esterni della Tua Casa', in occasione del Mese Nazionale dell'Attrattiva Estetica ad agosto. La guida gratuita di 21 pagine offre consigli esperti sui colori per sette stili di casa, tra cui Coloniale, Ranch, Bungalow, Vittoriano, Missione Spagnola, Europeo e Nuovo Americano.

Scritto dall'esperta di colori internazionale Kate Smith, l'e-book presenta 35 combinazioni uniche di palette di colori, concentrandosi su un approccio dall'alto verso il basso che inizia dal tetto. Smith consiglia l'approccio FRESCO (Caratteristiche Fisse, Colori Regionali, Ambiente e Dintorni, Stile della Casa, e Colori Storici o HOA) per creare schemi di colore esterni coerenti. La guida include anche la coordinazione dei colori con le coperture in composito e ardesia di DaVinci Roofscapes, oltre ad altri materiali da costruzione.

Westlake Royal Building Products, una empresa de Westlake (NYSE:WLK), ha relanzado el e-book en línea de DaVinci® Roofscapes, 'Colores FRESCOS: Esquemas de Color para el Exterior de Su Hogar', para el Mes Nacional del Atractivo Exterior en agosto. La guía gratuita de 21 páginas ofrece consejos de color expertos para siete estilos de casa, incluidos Colonial, Ranch, Bungalow, Victoriano, Misión Española, Europeo y Nuevo Americano.

Escrito por la experta en color internacional Kate Smith, el e-book presenta 35 combinaciones únicas de paletas de colores, centrando su enfoque desde arriba hacia abajo, comenzando con el techo. Smith recomienda el enfoque FRESCO (Características Fijas, Colores Regionales, Entorno y Alrededores, Estilo de la Casa, y Colores Históricos o de HOA) para crear esquemas de color exteriores cohesivos. La guía también incluye la coordinación de colores con las cubiertas de compuestos y pizarra de DaVinci Roofscapes, así como otros materiales de construcción.

Westlake Royal Building Products는 Westlake 회사(NYSE:WLK)이며, DaVinci® Roofscapes의 온라인 전자책 '신선한 색상: 집의 외부 색상 조합'을 8월의 국가 외관 매력 월에 맞춰 재출시했습니다. 이 무료 21페이지 가이드는 7가지 주택 스타일에 대한 전문가 색상 조언을 제공합니다. 여기에는 콜로니얼, 목장, 방갈로, 빅토리안, 스페인 미션, 유럽식 및 뉴 아메리칸이 포함됩니다.

국제 색상 전문가인 케이트 스미스가 저술한 이 전자책은 35개의 독특한 색상 팔레트 조합을 소개하며, 지붕에서 시작하는 상향식 접근 방식을 중심으로 하고 있습니다. 스미스는 일관된 외부 색상 조합을 만들기 위한 신선한 접근 방식 (고정 요소, 지역 색상, 환경 및 주변, 주택 스타일, 역사적 또는 HOA 색상)을 추천합니다. 이 가이드는 또한 DaVinci Roofscapes의 복합재 및 슬레이트 지붕과 다른 건축 자재와의 색상 조정도 포함하고 있습니다.

Westlake Royal Building Products, une entreprise de Westlake (NYSE:WLK), a relancé l'e-book en ligne de DaVinci® Roofscapes, 'Couleurs FRAÎCHES : Schémas de Couleurs pour les Extérieurs de Votre Maison', à l'occasion du Mois National de l'Attrait Extérieur en août. Le guide gratuit de 21 pages propose des conseils d'experts en couleur pour sept styles de maison, y compris Colonial, Ranch, Bungalow, Victorien, Mission Espagnole, Européen et Nouveau Américain.

Rédigé par l'experte internationale en couleur Kate Smith, cet e-book présente 35 combinaisons de palettes de couleurs uniques, en mettant l'accent sur une approche descendante à partir du toit. Smith recommande l'approche FRAÎCHE (Caractéristiques Fixes, Couleurs Régionales, Environnement & Environs, Style de Maison, et Couleurs Historiques ou HOA) pour créer des schémas de couleurs extérieurs cohérents. Le guide inclut également une coordination des couleurs avec les toits en composite et en ardoise de DaVinci Roofscapes, ainsi qu'avec d'autres matériaux de construction.

Westlake Royal Building Products, ein Unternehmen von Westlake (NYSE:WLK), hat das Online-E-Book von DaVinci® Roofscapes, 'FRISCH Farben: Farbskizzen für die Außenbereiche Ihres Hauses', anlässlich des Nationalen Curb Appeal Month im August neu gestartet. Der kostenlose 21-seitige Leitfaden bietet fachkundige Farbberatung für sieben Hausstile, einschließlich Kolonialstil, Ranch, Bungalow, Viktorianisch, Spanische Mission, Europäisch und Neuamerikanisch.

Verfasserin ist die internationale Farbexpertin Kate Smith, das E-Book präsentiert 35 einzigartige Farbkombinationen und konzentriert sich auf einen Top-Down-Ansatz, beginnend mit dem Dach. Smith empfiehlt den FRISCH Ansatz (Festgelegte Merkmale, Regionale Farben, Umfeld & Umgebung, Stil des Hauses und Historische oder HOA Farben) zur Schaffung kohärenter Außenfarbschemen. Der Leitfaden enthält außerdem eine Farbkoordination mit den Verbundschindeln und Schieferdächern von DaVinci Roofscapes sowie mit anderen Baustellenmaterialien.

Positive
  • Launch of a free e-book providing expert color advice for home exteriors, potentially increasing brand visibility and customer engagement
  • Offering personalized color support to homeowners, which could lead to increased customer satisfaction and sales
  • Integration of multiple Westlake brands (DaVinci Roofscapes, Cultured Stone, Eldorado Stone, Versetta Stone) in the color recommendations, potentially driving cross-product sales
Negative
  • None.

Top-Down Curb Appeal Color Guidance for 7 Home Styles

HOUSTON--(BUSINESS WIRE)-- Westlake Royal Building Products™, a Westlake company (NYSE:WLK), has re-introduced DaVinci® Roofscapes’ online e-book, providing expert insights to homeowners with a variety of different styled homes on how to create cohesive curb appeal for their properties. Launched in conjunction with National Curb Appeal Month in August, the e-book is a free 21-page step-by-step guide exploring Colonial-, Ranch-, Bungalow-, Victorian-, Spanish Mission-, European-, and New American-style of home exteriors.

(Photo: Business Wire)

(Photo: Business Wire)

Authored by international color expert Kate Smith with Sensational Color, FRESH Colors: Color Schemes for Your Home Exteriors” presents top-down color advice for the home with 35 unique color palette combinations, five for each home style.

“I always recommend starting at the top when determining colors for a home,” says Kate Smith, chief color maven at Sensational Color. “No matter what the style of the home, the roof on most homes is a big part of what you see. It must coordinate with the other materials and colors on your exterior to create a harmonious scheme.

“This e-book offers roofing color suggestions matched with the style of the home, but then moves deeper to suggest colors for the main features of the home, followed by the trim, shutters, front door and accents. Together these colors create a cohesive exterior with curb appeal.”

FRESH Approach

As in the other e-books Smith has created for DaVinci Roofscapes, she encourages homeowners to take the FRESH approach when creating an eye-pleasing palette for a home exterior. Smith recommends homeowners evaluate the Fixed Features, Regional Colors, Environment & Surroundings, Style of the Home and the Historic or HOA Colors involved in the property.

“Using the FRESH way of thinking makes it easy to create a unified top-to-bottom home exterior,” says Smith. For the updated e-book, the color specialist coordinates different colors of composite shake and slate roofing from DaVinci Roofscapes. She matches them with fixed features such as Cultured Stone®, Eldorado Stone®, and Versetta Stone®. Then Smith offers complementary paint recommendations for trim and accents around the exterior.

Color Support

In addition to authoring the online e-books, Smith provides free color support to homeowners exploring new or replacement roofs. She answers color questions and offers advice to help guide consumers through the process of choosing a color blend to complement their home.

“People often need a ‘sounding board’ for their color ideas,” says Smith. “I offer them support and oftentimes reassurance that their idea will work well. Others seek new ideas to unify the colors on their home exteriors. I can assist them with suggestions, tools and guidance specific to their project. This customized attention gives them confidence in moving forward with their color selections.”

DaVinci Roofscapes, the leader in composite shake and slate roofing, offers dozens of roofing colors and color blends. Along with Smith’s support, the brand also provides a Color Visualizer so that homeowners can see what different types of roofing and colors might look like on their home.

About DaVinci Roofscapes

Industry-leading DaVinci Roofscapes captures the authentic look of real cedar shake and natural slate in each of their composite roofing tiles. Made of virgin resins, UV and thermal stabilizer, plus a highly specialized fire retardant, each tile resists impact, fire and severe weather. They also defy insects, rotting, fading and splitting. Available in dozens of colors, the composite tiles are backed by a Lifetime Limited Material Warranty. DaVinci Roofscapes is a brand of Westlake Royal Building Products.

About Westlake Royal Building Products

Westlake Royal Building Products USA Inc., a Westlake company (NYSE:WLK), is a leader throughout North America in the innovation, design, and production of a broad and diverse range of exterior and interior building products, including Siding and Accessories, Trim and Mouldings, Roofing, Stone, Windows and Outdoor Living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles, and accessories.

For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.

Wendy Bruch

wbruch@davinciroofscapes.com

Source: Westlake Royal Building Products

FAQ

What is the 'FRESH Colors: Color Schemes for Your Home Exteriors' e-book by DaVinci Roofscapes?

It's a free 21-page guide launched by Westlake Royal Building Products (NYSE:WLK) for National Curb Appeal Month, offering expert color advice for seven home styles, including 35 unique color palette combinations.

How many home styles does the DaVinci Roofscapes e-book cover?

The e-book covers seven home styles: Colonial, Ranch, Bungalow, Victorian, Spanish Mission, European, and New American.

What is the FRESH approach mentioned in the DaVinci Roofscapes e-book?

FRESH stands for Fixed Features, Regional Colors, Environment & Surroundings, Style of the Home, and Historic or HOA Colors. It's an approach recommended for creating cohesive exterior color schemes.

Does Westlake Royal Building Products (NYSE:WLK) offer personalized color support for homeowners?

Yes, the company offers free color support to homeowners exploring new or replacement roofs, providing advice and guidance on choosing color blends to complement their homes.

Westlake Corporation

NYSE:WLK

WLK Rankings

WLK Latest News

WLK Stock Data

16.18B
128.71M
73.35%
27.01%
0.75%
Specialty Chemicals
Industrial Organic Chemicals
Link
United States of America
HOUSTON