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WISeKey’s WISe.ART NFTs Marketplace Joins the Buzz at the International Art Week – Art Basel Miami

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WISeKey unveiled its WISe.ART Marketplace at the International Art Week during Art Basel Miami, showcasing NFTs and luxury items like historical documents and sports cards. The marketplace offers verifiable NFTs linking digital assets with their physical counterparts, enhancing authenticity and ownership proof. Key developments include a new NFT patent application, a secure operational platform, and collaborations with Polygon for trusted NFT solutions. The platform emphasizes KYC processes and plans to launch TrusteCoin in Q1 2021, further integrating the art and luxury goods market with DeFi opportunities.

Positive
  • Successfully launched WISe.ART Marketplace at a major art event.
  • New patent application for NFT authenticity and provenance.
  • Secure and fully operational NFT platform with strong security measures.
  • Collaboration with Polygon enhances scalability and reduces transaction costs.
  • Planned launch of TrusteCoin to boost revenues through trusted NFTs.
Negative
  • None.

WISeKey’s WISe.ART NFTs Marketplace Joins the Buzz at the International Art Week – Art Basel Miami

Geneva – December 6, 2021 - WISeKey International Holding Ltd., Ltd (“WISeKey,” SIX: WIHN / Nasdaq: WKEY), a leading global Semi-conductor, AI and IoT company, today announced that its WISe.ART Marketplace was among the NFT exhibits at the International Art Week in Miami, an event organized with the purpose of educating the community about the world of digital art.

NFTs, or non-fungible tokens, are pieces of digital content built and managed on a blockchain — a digital system used by Bitcoin and other cryptocurrencies to keep track of transactions and ownership.

The new NFTs included on the WISe.ART Marketplace showcased during the International Art Week – Art Basel Miami, will be gradually auctioned, and include historical art, documents/letters from the 15th century, watches, sports cards and many other luxury items. The owners of these items to be auctioned will be benefiting from WISeKey’s NFT WISe.Art platform which in addition to offering an authenticated and signed version of the actual digital asset, it also creates an irreversible link to the physical object, provides proof of ownership, provenance, and a set of contracts describing future use and monetization streams.

Since the launch of its WISe.ART NFT marketplace platform, WISeKey has successfully completed the following activities:

1.   Reinforced its IP and NFT patent ecosystem powered by the extensive list of patents owned. WISeKey has also announced the filing of a new patent application that ensures the provenance, authenticity, persistence, and long-term value of NFTs that are minted on Blockchains using this method. During the minting process, this method allows to ensure that the NFT is not corrupted, incomplete, or ambiguous.

2.   The WISe.ART NFT platform is fully operational and secured by WISeKey’s various security technologies enabling the authentication of physical objects as well as digital assets, in a safe end-to-end process. Other current models do not provide NFT buyers with blockchain-based tokens that truly represent the asset they’re buying on the platforms, as what they are getting is access to links on other company websites to verify their tokens. If these companies disappear or a hacker breaks into these websites, any NFT value could suddenly disappear, and the collector will not be able to get it back.

3.   WISe.ART marketplace that is also available as a while-labeling option allowing brands to include a part of the WISe.Art platform into their own ecosystems and websites to securely auction, trade and display high-value collectible NFTs, a brand building alternative of the digital world.

4.   The WISe.ART platform conducted a world first auction in April with a series of market tests starting in March of this year of high value NFTs. Following the needs of buyers and sellers of high-value goods, the WISe.Art platform evolves the original collection of WISe.Art and is a fully fledged marketplace with its own digital currency, the ability to include curators and multipliers, while-labeling options and a special NFT design. It is important to note that WISekey only provided the NFT auction platform and not as an auction house so it cannot guarantee that NFTs reaches the reserve price.

5.   Joined forces with Polygon to offer Trusted NFTs solutions. Polygon is a platform for Ethereum scaling and infrastructure development, as well as for networking Ethereum-compatible blockchains.  The Ethereum ecosystem has been eagerly awaiting the upcoming Ethereum 2.0 upgrade to potentially improve the network’s scalability issues.  Polygon has become the blockchain of choice for NFTs, NFT marketplaces, and blockchain games. Its ultra-low transaction fees and sustainable Proof-of-Stake (PoS) consensus mechanism makes Polygon a more practical option for activities such as minting and trading NFTs. Polygon Studios, the Gaming and NFT arm of Polygon already works with most today’s top blockchain-based Web 3.0 games and NFT projects, including Decentraland, Opensea, Sandbox, Somnium Space, Decentral Games, and has 6x more gaming and NFT Dapps than any other chains outside of Ethereum main chain at around 300+ gaming and NFT Dapps. The WISeKey high-value NFTs, designed to test the appetite of the art and collectible community requires someone like Polygon, whose ultra-low transaction fees and sustainable Proof-of-Stake (PoS) consensus mechanism are essential in meeting the demands of WISeKey’s cybersecurity.

6.   The WISe.Art platform allows trading of NFTs while ensuring the necessary KYC processes to avoid unwanted activity on the marketplace. WISeID is a trusted identity service that enables access to the web and mobile applications with strong authentication techniques. WISeID supports online KYC onboarding, OTP and digital certificate login, and an innovative “hands-free” secure login based on QR-Codes which users can read using the WISeID suite of mobile applications without even having to type any passwords. Additional security services include digital signature services for documents. WISeID implements standards such as OpenID Connect and OAUTH2, that can be easily integrated by customers to enhance the security of their cloud applications. WISeID can also be combined with Microsoft Active Directory, facilitating integration with corporate applications.

7.   Targeting the launch of TrusteCoin in the first quarter of 2021. TrusteCoin provides a way for collectors, owners and experts in the art and luxury goods community to add income streams to their already existing collections and also allows crypto-investors to participate on a solid and well-known market. The objective for TrusteCoin is to become one of the biggest names in the DeFi space, by providing a platform that offers anyone the ability to make a profit by creating trusted NFTs on the WISe.ART Platform.

About WISeKey
WISeKey (NASDAQ: WKEY; SIX Swiss Exchange: WIHN) is a leading global cybersecurity company currently deploying large-scale digital identity ecosystems for people and objects using Blockchain, AI, and IoT respecting the Human as the Fulcrum of the Internet. WISeKey microprocessors secure the pervasive computing shaping today’s Internet of Everything. WISeKey IoT has an installed base of over 1.6 billion microchips in virtually all IoT sectors (connected cars, smart cities, drones, agricultural sensors, anti-counterfeiting, smart lighting, servers, computers, mobile phones, crypto tokens, etc.). WISeKey is uniquely positioned to be at the leading edge of IoT as our semiconductors produce a huge amount of Big Data that, when analyzed with Artificial Intelligence (AI), can help industrial applications predict the failure of their equipment before it happens.

Our technology is Trusted by the OISTE/WISeKey’s Swiss-based cryptographic Root of Trust (“RoT”) provides secure authentication and identification, in both physical and virtual environments, for the Internet of Things, Blockchain, and Artificial Intelligence. The WISeKey RoT serves as a common trust anchor to ensure the integrity of online transactions among objects and between objects and people. For more information, visit www.wisekey.com.

Press and investor contacts:
WISeKey International Holding Ltd
Company Contact: Carlos Moreira
Chairman & CEO
Tel: +41 22 594 3000
info@wisekey.com

WISeKey Investor Relations (US)
Contact: Lena Cati
The Equity Group Inc.
Tel: +1 212 836-9611
lcati@equityny.com

Disclaimer:
This communication expressly or implicitly contains certain forward-looking statements concerning WISeKey International Holding Ltd and its business. Such statements involve certain known and unknown risks, uncertainties, and other factors, which could cause the actual results, financial condition, performance, or achievements of WISeKey International Holding Ltd to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. WISeKey International Holding Ltd is providing this communication as of this date and does not undertake to update any forward-looking statements contained herein as a result of new information, future events or otherwise.
This press release does not constitute an offer to sell, or a solicitation of an offer to buy, any securities, and it does not constitute an offering prospectus within the meaning of article 652a or article 1156 of the Swiss Code of Obligations or a listing prospectus within the meaning of the listing rules of the SIX Swiss Exchange. Investors must rely on their own evaluation of WISeKey and its securities, including the merits and risks involved. Nothing contained herein is, or shall be relied on as, a promise or representation as to the future performance of WISeKey.


FAQ

What is the WISe.ART Marketplace and its significance at Art Basel Miami?

The WISe.ART Marketplace is a platform for trading NFTs, showcased at Art Basel Miami to educate the community on digital art. It aims to enhance the authenticity and ownership of digital assets.

How does WISeKey ensure NFT authenticity and security?

WISeKey employs a new patent application to guarantee NFT authenticity and provenance, along with security technologies for the safe trading of physical and digital assets.

What are the future plans for TrusteCoin?

WISeKey plans to launch TrusteCoin in the first quarter of 2021, providing a way for collectors and crypto-investors to generate income from trusted NFTs.

What collaboration did WISeKey engage in for its NFT platform?

WISeKey partnered with Polygon to offer trusted NFT solutions, leveraging their robust blockchain infrastructure for enhanced scalability and low transaction fees.

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