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Wix Releases AI Feature for Businesses to Engage with their Customers Online

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Wix (NASDAQ: WIX) has launched the AI Site-Chat, a virtual agent designed to enhance customer engagement on business websites. This new feature provides 24/7 customer support by answering queries and delivering real-time information, even when business owners are unavailable.

The AI Site-Chat integrates with websites' internal systems to provide accurate information, recognize user intent, and deliver precise search results and recommendations. It helps capture leads and allows businesses to refine their offerings based on customer inquiries. The feature is customizable to reflect brand voice and can be configured with specific business restrictions.

The service is currently available to Wix users in English, with a free access option and a Premium Plan for unlimited usage.

Wix (NASDAQ: WIX) ha lanciato l'AI Site-Chat, un agente virtuale progettato per migliorare l'engagement dei clienti sui siti web aziendali. Questa nuova funzionalità offre supporto clienti 24 ore su 24, 7 giorni su 7, rispondendo a domande e fornendo informazioni in tempo reale, anche quando i proprietari delle attività non sono disponibili.

L'AI Site-Chat si integra con i sistemi interni dei siti web per fornire informazioni accurate, riconoscere le intenzioni degli utenti e offrire risultati di ricerca e raccomandazioni precise. Aiuta a catturare contatti e consente alle aziende di affinare le proprie offerte in base alle richieste dei clienti. La funzionalità è personalizzabile per riflettere la voce del brand e può essere configurata con restrizioni specifiche per l'attività.

Il servizio è attualmente disponibile per gli utenti Wix in inglese, con un'opzione di accesso gratuito e un Piano Premium per un utilizzo illimitato.

Wix (NASDAQ: WIX) ha lanzado el AI Site-Chat, un agente virtual diseñado para mejorar el compromiso del cliente en los sitios web de negocios. Esta nueva función proporciona soporte al cliente 24/7, respondiendo preguntas y ofreciendo información en tiempo real, incluso cuando los propietarios de negocios no están disponibles.

El AI Site-Chat se integra con los sistemas internos de los sitios web para proporcionar información precisa, reconocer la intención del usuario y ofrecer resultados de búsqueda y recomendaciones exactas. Ayuda a captar leads y permite a las empresas refinar sus ofertas basadas en las consultas de los clientes. La función es personalizable para reflejar la voz de la marca y puede configurarse con restricciones comerciales específicas.

El servicio está actualmente disponible para los usuarios de Wix en inglés, con una opción de acceso gratuito y un Plan Premium para un uso ilimitado.

Wix (NASDAQ: WIX)가 고객 참여를 강화하기 위해 설계된 가상 상담원인 AI Site-Chat을 출시했습니다. 이 새로운 기능은 24시간 연중무휴 고객 지원을 제공하며, 비즈니스 소유자가 이용할 수 없을 때에도 질문에 답하고 실시간 정보를 제공합니다.

AI Site-Chat은 웹사이트의 내부 시스템과 통합되어 정확한 정보를 제공하고, 사용자 의도를 인식하며, 정확한 검색 결과 및 추천을 제공합니다. 이는 리드를 캡처하고 기업이 고객 문의에 따라 제안을 조정할 수 있도록 돕습니다. 이 기능은 브랜드 음성을 반영하도록 맞춤 설정할 수 있으며, 특정 비즈니스 제한에 따라 구성될 수 있습니다.

이 서비스는 현재 영어를 사용하는 Wix 사용자에게 제공되며, 무료 액세스 옵션과 무제한 사용을 위한 프리미엄 요금제가 있습니다.

Wix (NASDAQ: WIX) a lancé le AI Site-Chat, un agent virtuel conçu pour améliorer l'engagement des clients sur les sites web des entreprises. Cette nouvelle fonctionnalité offre un support client 24/7 en répondant aux demandes et en fournissant des informations en temps réel, même lorsque les propriétaires d'entreprise ne sont pas disponibles.

Le AI Site-Chat s'intègre aux systèmes internes des sites web pour fournir des informations précises, reconnaître l'intention des utilisateurs et livrer des résultats de recherche et des recommandations exacts. Il aide à capter des leads et permet aux entreprises de peaufiner leurs offres en fonction des demandes des clients. La fonctionnalité est personnalisable pour refléter la voix de la marque et peut être configurée avec des restrictions spécifiques à l'entreprise.

Le service est actuellement disponible pour les utilisateurs de Wix en anglais, avec une option d'accès gratuit et un Plan Premium pour une utilisation illimitée.

Wix (NASDAQ: WIX) hat den AI Site-Chat gestartet, einen virtuellen Agenten, der entwickelt wurde, um das Kundenengagement auf Unternehmenswebsites zu verbessern. Diese neue Funktion bietet rund um die Uhr Kundenservice, indem sie Anfragen beantwortet und Echtzeitinformationen bereitstellt, selbst wenn Geschäftsinhaber nicht verfügbar sind.

Der AI Site-Chat integriert sich in die internen Systeme der Websites, um präzise Informationen bereitzustellen, die Nutzerintention zu erkennen und präzise Suchergebnisse und Empfehlungen zu liefern. Er hilft, Leads zu erfassen und ermöglicht es Unternehmen, ihre Angebote basierend auf Kundenanfragen zu verfeinern. Die Funktion ist anpassbar, um die Markenstimme widerzuspiegeln, und kann mit spezifischen Geschäftsrestriktionen konfiguriert werden.

Der Dienst ist derzeit für Wix-Nutzer in englischer Sprache verfügbar, mit einer kostenlosen Zugangsoption und einem Premium-Plan für unbegrenzte Nutzung.

Positive
  • Introduction of new AI-powered customer service tool enhancing 24/7 customer support
  • Integration with internal systems for real-time data accuracy
  • Lead capture functionality improving sales potential
  • Customizable features allowing brand alignment
Negative
  • availability only in English language
  • Premium plan required for unlimited usage

Insights

The launch of AI Site-Chat represents a significant strategic advancement for Wix's platform capabilities. This AI-powered feature addresses critical pain points for SMBs by providing 24/7 customer service automation and real-time data integration. The technology's ability to understand user intent and pull live website data suggests sophisticated implementation of natural language processing and dynamic content integration. Most notably, the customization options and business-specific configurations make this enterprise-grade technology accessible to smaller businesses, potentially reducing operational costs while improving customer engagement. The free-tier offering with premium upgrade path indicates a solid monetization strategy that could drive revenue growth through feature adoption.

This product launch strengthens Wix's competitive position in the website builder market. By offering enterprise-level AI capabilities to SMBs, Wix is differentiating itself from competitors while addressing the growing demand for automated customer service solutions. The timing is strategic, capitalizing on the surge in AI adoption and the increasing need for 24/7 customer support. The feature's integration with existing site data and lead capture capabilities could drive higher customer retention rates and platform stickiness. The freemium model should accelerate adoption while creating a new revenue stream through premium upgrades, potentially impacting Wix's future revenue growth positively.

The new AI Site-Chat improves how website visitors interact with businesses’ sites, ultimately increasing customer engagement and streamlining support

NEW YORK – Wix.com Ltd. (NASDAQ: WIX), the leading SaaS website builder platform globally1, today announced the launch of the AI Site-Chat - designed to serve as a virtual agent for customers. With the AI Site-Chat, businesses can connect with visitors 24/7, answer their questions, and provide relevant information in real time, even when business owners are unavailable. By enhancing availability and engagement on their websites, the feature empowers businesses to meet the needs of their customers around the clock, ultimately improving the customer experience and driving potential sales.

The AI Site-Chat  helps customers find what they need quickly and efficiently, answers website visitors’ questions, and directs them to relevant products and services. By integrating with the site’s internal systems, the site-chat pulls live data from the website’s resources to deliver accurate, up-to-the-minute information. The site-chat is designed to recognize the intent behind each user query, allowing it to deliver more precise search results and tailored recommendations. 

The AI Site-Chat also helps website owners capture leads, ensuring all customer inquiries are answered. Website owners will be able to refine their offerings based on what customers are searching for, leading to more targeted and effective sales strategies. The site-chat is fully customizable to reflect the brand voice, and can be configured with business-specific restrictions or preferences, ensuring that it follows company guidelines—such as avoiding certain statements or limitations.

"Our latest AI feature, the native AI Site-Chat, provides SMBs an enterprise-level tool to assist how they  interact with their website visitors," said Yaniv Ben Simon, Head of Product for AI Site-Chat at Wix. “Businesses can seamlessly use this feature to deliver real-time, conversational customer service, sales, and support in one place, and ultimately see reduced friction, increased engagement, and improved conversions. With many more features on the horizon, we’re setting a new standard for online business interactions and success.”

The AI Site-Chat is available to Wix users in English offering free access with the option to upgrade to a Premium Plan for unlimited usage. Learn more about the AI Site-Chat and other AI features here.


About Wix.com Ltd.

Wix is the leading SaaS website builder platform1 to create, manage and grow a digital presence. Founded  in 2006, Wix is a comprehensive platform providing users - self-creators, agencies, enterprises, and more - with industry-leading performance, security, AI capabilities and a reliable infrastructure. Offering a wide range of commerce and business solutions, advanced SEO and marketing tools, the platform enables users to take full ownership of their brand, their data and their relationships with their customers. With a focus on continuous innovation and delivery of new features and products, users can seamlessly build a powerful and high-end digital presence for themselves or their clients. 

For more about Wix, please visit our Press Room
Media Relations Contact:  PR@wix.com  

1 Based on number of active live sites as reported by competitors' figures, independent third-party data and internal data as of H1 2024.


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FAQ

What is Wix's new AI Site-Chat feature and how does it work?

Wix's AI Site-Chat is a virtual agent that provides 24/7 customer support, answers visitor questions, and delivers real-time information by integrating with the website's internal systems. It recognizes user intent to provide accurate responses and recommendations.

How much does Wix AI Site-Chat cost in 2024?

Wix AI Site-Chat is available with free access, with an option to upgrade to a Premium Plan for unlimited usage.

What languages does Wix AI Site-Chat support?

Currently, Wix AI Site-Chat is only available in English.

What are the main benefits of Wix AI Site-Chat for businesses?

The main benefits include 24/7 customer support, lead capture functionality, real-time information delivery, customizable brand voice, and the ability to refine offerings based on customer inquiries.

Can businesses customize the Wix AI Site-Chat responses?

Yes, businesses can customize the AI Site-Chat to reflect their brand voice and configure specific restrictions or preferences according to company guidelines.

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