Wyndham Rewards Launches Industry-First U.S. Debit Card
Wyndham Hotels & Resorts has launched the industry's first Wyndham Rewards Debit Card in the U.S., targeting younger travelers and those preferring a debt-free lifestyle. The card, developed with Galileo Financial Technologies and backed by Mastercard, offers cardholders the ability to earn Wyndham Rewards points on everyday purchases.
Key benefits include: earning 1 point per dollar on Hotels by Wyndham, gas, and grocery purchases; 1 point per $2 on other qualifying purchases; complimentary Gold level membership; 2,500 points welcome bonus; and up to 7,500 annual bonus points. The card carries a $6 monthly fee, waived with a $2,500 minimum average balance.
This initiative responds to market research showing nearly 70% of Gen Z consumers use debit cards weekly, with 65% planning to increase travel spending in 2025. The debit card complements Wyndham's existing credit card portfolio and allows redemption for stays at over 60,000 properties globally.
Wyndham Hotels & Resorts ha lanciato la prima Wyndham Rewards Debit Card del settore negli Stati Uniti, rivolta ai viaggiatori più giovani e a coloro che preferiscono uno stile di vita senza debiti. La carta, sviluppata in collaborazione con Galileo Financial Technologies e supportata da Mastercard, consente ai titolari di guadagnare punti Wyndham Rewards sugli acquisti quotidiani.
I principali vantaggi includono: guadagnare 1 punto per dollaro speso in Hotel by Wyndham, carburante e spese per generi alimentari; 1 punto ogni $2 su altri acquisti idonei; iscrizione gratuita al livello Gold; bonus di benvenuto di 2.500 punti; e fino a 7.500 punti bonus annuali. La carta ha una commissione mensile di $6, che viene annullata con un saldo medio minimo di $2.500.
Questa iniziativa risponde a ricerche di mercato che mostrano che quasi il 70% dei consumatori della Gen Z utilizza carte di debito settimanalmente, con il 65% che prevede di aumentare la spesa per i viaggi nel 2025. La carta di debito integra il portafoglio di carte di credito esistenti di Wyndham e consente il riscatto per soggiorni in oltre 60.000 strutture a livello globale.
Wyndham Hotels & Resorts ha lanzado la primera Wyndham Rewards Debit Card de la industria en los EE. UU., dirigida a los viajeros más jóvenes y a aquellos que prefieren un estilo de vida sin deudas. La tarjeta, desarrollada en colaboración con Galileo Financial Technologies y respaldada por Mastercard, ofrece a los titulares la posibilidad de ganar puntos Wyndham Rewards en compras cotidianas.
Los beneficios clave incluyen: ganar 1 punto por dólar en Hotels by Wyndham, gasolina y compras de supermercado; 1 punto por cada $2 en otras compras calificadas; membresía gratuita de nivel Gold; bonificación de bienvenida de 2,500 puntos; y hasta 7,500 puntos de bonificación anuales. La tarjeta tiene una tarifa mensual de $6, que se elimina con un saldo promedio mínimo de $2,500.
Esta iniciativa responde a investigaciones de mercado que muestran que casi el 70% de los consumidores de la Generación Z utilizan tarjetas de débito semanalmente, con un 65% que planea aumentar el gasto en viajes en 2025. La tarjeta de débito complementa la cartera de tarjetas de crédito existente de Wyndham y permite el canje por estancias en más de 60,000 propiedades a nivel mundial.
윈덤 호텔 & 리조트는 미국에서 업계 최초의 윈덤 리워드 직불 카드를 출시하였으며, 이는 젊은 여행자와 부채 없는 라이프스타일을 선호하는 사람들을 대상으로 하고 있습니다. 이 카드는 갈릴레오 금융 기술과 협력하여 개발되었으며 마스터카드의 지원을 받습니다. 카드 소지자는 일상적인 구매에서 윈덤 리워드 포인트를 적립할 수 있습니다.
주요 혜택으로는: 윈덤 호텔, 주유소 및 식료품 구매 시 달러당 1포인트 적립; 기타 적격 구매 시 $2당 1포인트 적립; 무료 골드 등급 회원가입; 2,500 포인트 환영 보너스; 연간 최대 7,500 포인트 보너스가 포함됩니다. 이 카드는 월 $6의 수수료가 있으며, 최소 평균 잔액이 $2,500 이상일 경우 면제됩니다.
이 이니셔티브는 시장 조사에 따라 Z세대 소비자의 거의 70%가 매주 직불 카드를 사용하고 있으며, 65%가 2025년 여행 지출을 늘릴 계획이라는 결과에 대응합니다. 이 직불 카드는 윈덤의 기존 신용 카드 포트폴리오를 보완하며, 전 세계 60,000개 이상의 숙소에서 숙박을 위한 포인트 사용을 가능하게 합니다.
Wyndham Hotels & Resorts a lancé la première Wyndham Rewards Debit Card de l'industrie aux États-Unis, ciblant les jeunes voyageurs et ceux qui préfèrent un mode de vie sans dettes. La carte, développée en collaboration avec Galileo Financial Technologies et soutenue par Mastercard, permet aux titulaires de gagner des points Wyndham Rewards sur les achats quotidiens.
Les principaux avantages incluent : gagner 1 point par dollar sur les hôtels Wyndham, l'essence et les courses ; 1 point par 2 $ sur d'autres achats éligibles ; adhésion gratuite au niveau Gold ; bonus de bienvenue de 2 500 points ; et jusqu'à 7 500 points de bonus annuels. La carte a des frais mensuels de 6 $, qui sont annulés avec un solde moyen minimum de 2 500 $.
Cette initiative répond à des études de marché montrant que près de 70 % des consommateurs de la génération Z utilisent des cartes de débit chaque semaine, avec 65 % prévoyant d'augmenter leurs dépenses de voyage en 2025. La carte de débit complète le portefeuille de cartes de crédit existant de Wyndham et permet de les échanger contre des séjours dans plus de 60 000 propriétés dans le monde.
Wyndham Hotels & Resorts hat die erste Wyndham Rewards Debit Card der Branche in den USA eingeführt, die sich an jüngere Reisende und diejenigen richtet, die einen schuldenfreien Lebensstil bevorzugen. Die Karte, die in Zusammenarbeit mit Galileo Financial Technologies entwickelt und von Mastercard unterstützt wird, ermöglicht es den Karteninhabern, Wyndham Rewards Punkte bei alltäglichen Einkäufen zu sammeln.
Zu den wichtigsten Vorteilen gehören: 1 Punkt pro Dollar bei Hotels by Wyndham, Tankstellen und Lebensmittelkäufen; 1 Punkt pro $2 bei anderen qualifizierten Einkäufen; kostenlose Gold-Mitgliedschaft; 2.500 Punkte Willkommensbonus; und bis zu 7.500 Punkte jährlicher Bonus. Die Karte hat eine monatliche Gebühr von $6, die bei einem durchschnittlichen Mindestguthaben von $2.500 erlassen wird.
Diese Initiative reagiert auf Marktforschungen, die zeigen, dass fast 70 % der Gen Z-Verbraucher wöchentlich Debitkarten verwenden, wobei 65 % planen, ihre Reisekosten im Jahr 2025 zu erhöhen. Die Debitkarte ergänzt das bestehende Kreditkartenportfolio von Wyndham und ermöglicht die Einlösung für Aufenthalte in über 60.000 Immobilien weltweit.
- First-to-market debit card product in hospitality sector
- Targets growing Gen Z market segment (70% use debit cards weekly)
- No-debt alternative to credit cards for earning travel rewards
- Complements existing credit card portfolio without cannibalizing it
- Lower earning rate compared to credit card offerings (1 point/$1 vs up to 8x on credit cards)
- Monthly fee unless maintaining $2,500 balance
- to U.S. market only
Insights
Wyndham's launch of the first debit card from a major hospitality brand in the U.S. represents a strategic product innovation targeting an underserved demographic. This
The timing is particularly strategic as cited research shows
The collaboration with Galileo Financial Technologies (SoFi's platform) and Mastercard provides technological infrastructure that enabled rapid deployment - "just a few months" according to the Galileo CEO. This suggests efficient implementation with controlled development costs.
The rewards structure (1 point per dollar on select categories, 1:2 ratio elsewhere) creates modest but continuous engagement, while the Wyndham Rewards Gold status provides immediate perceived value. The 7,500 annual bonus points - enough for a free night - creates a compelling retention mechanism.
Beyond direct revenue from monthly fees, the program's strategic value lies in creating stronger customer relationships through banking integration. The welcome bonus requirements (two direct deposits and
Wyndham's debit card launch represents a significant loyalty strategy evolution targeting a critical demographic gap. Traditional hotel loyalty programs built around credit cards have effectively ignored the
This first-mover advantage in the hospitality debit space gives Wyndham an opportunity to acquire younger customers earlier in their travel lifecycle. The automatic Gold status immediately positions these typically lower-spending customers into mid-tier loyalty, encouraging program engagement and potentially accelerating their travel frequency with Wyndham properties.
The structure incentivizes daily engagement through everyday spending categories rather than just travel transactions. This creates persistent brand touchpoints between hotel stays - precisely what effective modern loyalty programs need. The annual 7,500-point bonus is particularly clever, as it's substantial enough to provide a tangible free night while encouraging continued card usage.
Where traditional hotel cards struggle with infrequent travelers, this debit offering creates consistent engagement regardless of travel patterns. The program complements rather than cannibalizes Wyndham's existing credit card suite, expanding their loyalty ecosystem to capture different customer segments at various life stages and financial preferences.
By integrating loyalty directly into banking relationships, Wyndham elevates switching costs and creates stickier customer relationships, potentially increasing lifetime customer value across both their budget and premium property segments.
Developed in collaboration with Galileo Financial Technologies, SoFi's Technology Platform, new Mastercard offers elevated membership status, booking discounts and easy point earning on everyday spend
Designed for younger travelers as well as those who prefer a debt-free lifestyle, the Wyndham Rewards Debit Card makes it easy to earn Wyndham Rewards points on day-to-day transactions, from gas and groceries, to dining, retail and more. Points can be redeemed for a wide-range of rewards—including free nights at more than 60,000 hotels, vacation club resorts and vacation rentals globally—while other cardholder perks include complimentary Wyndham Rewards Gold level membership, hotel booking discounts, a rich annual point bonus and more.
"Research continues to show a large number of travelers, particularly younger consumers such as Gen Z, prefer debit cards as their primary method of payment. Unfortunately, that means many have been left on the sidelines when it comes to earning free hotel nights and other travel rewards. With the Wyndham Rewards Debit Card, that's no longer the case. Now anyone and everyone can earn points on their day-to-day purchases and in turn, enjoy meaningful rewards."
- Charmaine Taylor, SVP, Strategic and Financial Partnership, Wyndham Hotels & Resorts
A recent EY study from just last year found that nearly
Key benefits of the new Wyndham Rewards Debit Card include:
- Easy Point Earning: Earn one Wyndham Rewards point per dollar spent on eligible Hotels by Wyndham, gas, and grocery purchases; and one Wyndham Rewards point per
two dollars spent on all other qualifying purchases.1 - Upgraded Status: Enjoy Wyndham Rewards GOLD level membership and unlock perks like accelerated points earning, preferred rooms, late checkout and more.5
- Welcome Bonus: Kickstart your rewards journey with 2,500 Wyndham Rewards bonus points after opening your account, making at least two direct deposits and spending
$100 - Annual Bonus: Receive up to 7,500 bonus points each year on your card anniversary— enough for a free night at thousands of Hotels by Wyndham worldwide.3
- Card Member Booking Discount: Save even more for stays at participating Hotels by Wyndham.6
- Waived Monthly Fee: Pay only a
$6 $2,500 - Waived ATM Fees: Pay no surcharges when using an ATM in the Cirrus network.7
The Wyndham Rewards Debit Card is powered by Galileo Financial Technologies, SoFi's Technology Platform, and is issued by Sunrise Banks N.A. and backed by Mastercard as the payments network.
"People who use debit are often overlooked by traditional rewards programs, which is what makes this card—a first of its kind in the hospitality space—so special. What's more, with the help of Galileo, Wyndham was able to stand its offering up in just a few months. That's the power of our platform. By bringing together card issuing, processing, Cyberbank Digital and program management, brands can launch quickly and efficiently, delivering innovative financial products that strengthen customer relationships and drive revenue."
- Derek White, CEO, Galileo Financial Technologies
"Brands are looking for payment products that enhance loyalty and deepen the relationship they have with consumers. The new Wyndham Rewards Debit Card unlocks access to rewards and benefits curated to enhance consumer value while enjoying their passion for travel."
- Chiro Aikat, Co-President of
The Wyndham Rewards Debit Card complements Wyndham's existing suite of credit card offerings, including the Wyndham Rewards Earner® Plus Card, Wyndham Rewards Earner® Card and Wyndham Rewards Earner® Business Card. The award-winning suite of cards—designed specifically for road trippers and road warriors—offers up to 8x earn on gas purchases and Wyndham hotel stays, up to 5x earn on marketing, advertising and utility purchases (Wyndham Rewards Earner Business Card only) and up to 4x earn on restaurant and grocery purchases. Other benefits include Wyndham Rewards membership upgrades, booking discounts, anniversary bonuses and more. Terms and conditions apply. Sunrise Banks is not affiliated with the Wyndham Rewards Earner® Plus Card, Wyndham Rewards Earner® Card or Wyndham Rewards Earner® Business Card.
For more information on the card and its benefits, including how to open an account, visit wyndhamrewardscards.com/debit-card. Terms and conditions apply.
Banking services provided by Sunrise Banks N.A., Member FDIC. The Wyndham Rewards Debit Card is issued by Sunrise Banks N.A., Member FDIC pursuant to a license from Mastercard International Incorporated. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated. This card may be used everywhere Debit Mastercard is accepted. Use of this card constitutes acceptance of the terms & conditions stated in the Account Agreement.
Images associated with this release can be found here.
About Wyndham Rewards
Part of Wyndham Hotels & Resorts (NYSE: WH), the world's largest hotel franchising company, Wyndham Rewards is the #1 hotel rewards program as named by both
About Galileo Financial Technologies
Galileo Financial Technologies, LLC and certain of its affiliates collectively comprise a financial technology company owned and operated independently by SoFi Technologies, Inc. (NASDAQ: SOFI) that enables fintechs, financial institutions, and emerging and established brands to build differentiated financial solutions that deliver exceptional, customer-centric experiences. Through modern, open APIs, Galileo's flexible, secure, scalable and fully integrated platform drives innovation across payments and financial services. Trusted by digital banking heavyweights, early-stage innovators and enterprise clients alike, Galileo supports issuing physical and virtual payment cards, mobile push provisioning, tailored and differentiated financial products and more, across industries and geographies.
©2025 Galileo Financial Technologies, LLC. All rights reserved. Galileo Financial Technologies, LLC is a technology company, not a bank. Galileo partners with many issuing banks to provide banking services in
About Sunrise Banks
Sunrise Banks is no ordinary bank; we strive to be a place where money and values meet for our customers and our communities. We do this by prioritizing social responsibility, community impact and environmental sustainability alongside our essential financial products and services. Sunrise Banks is certified by the
Terms and Conditions
1 Link your Wyndham Rewards Member Account to your eligible Wyndham Rewards Debit Card to earn points on qualifying transactions. Returns, refunds, and adjustments are excluded. Points will be awarded after the close of each Card Account monthly statement. There is no limit to the total points you can earn as long as the Wyndham Rewards Program remains active and your Card Account is open, active, and in good standing. Restrictions apply. See the Account Agreement and Points Earning Terms for full details on eligibility, qualifying transactions, and restrictions.
2 You are eligible to receive a one-time bonus of 2,500 Points when you satisfy both of the following requirements within 90 days of Card Account opening: (1) establish and receive at least 2 direct deposits, recurring monthly or more frequently, and (2) make at least
3So long as the Card Account is open, active and in good standing, you are eligible to earn bonus Points based on annual spend each anniversary year as follows:
Annual Net Purchases | Anniversary Bonus Points Awarded |
2,500 Points | |
5,000 Points | |
7,500 Points |
4This fee will be waived for any statement cycle during which you maintain an average monthly balance of at least
5To qualify for a Complimentary Gold member level, you must be an Eligible Member. For more information about eligibility, Member Levels including the perks available to Gold Members, visit wyndhamrewards.com/levels .
6You will receive an additional discount when booking the Wyndham Rewards Member Rate at participating properties; for more information, please visit WyndhamRewards.com/terms/cardmemberrate for additional details.
7Out-of-network ATM withdrawals are subject to a
View original content to download multimedia:https://www.prnewswire.com/news-releases/wyndham-rewards-launches-industry-first-us-debit-card-302403003.html
SOURCE Wyndham Hotels & Resorts
FAQ
What are the main benefits of the new Wyndham Rewards Debit Card?
How much is the Wyndham Rewards Debit Card monthly fee and can it be waived?
What welcome bonus does the Wyndham Rewards Debit Card offer in 2025?
How many properties can Wyndham Rewards Debit Card points be redeemed at?
