Wells Fargo Survey: Construction Industry Hopeful About 2021, Despite Optimism Dip

Wells Fargo today released the results of its 45th annual Construction Industry Forecast, revealing an initial decline in sector sentiment on the tail end of a complicated year, and a renewed optimism for the second half. In November 2020, the bank queried hundreds of industry executives to determine the 2021 U.S. National Optimism Quotient (OQ). Survey results show that leaders ended 2020 feeling cautiously optimistic with a 2021 OQ score of 78, representing a 21-point drop from 2020.

Wells Fargo releases the results of its 45th annual Construction Industry Forecast (Photo: Wells Fargo)

“From a global health pandemic to civil unrest to a historical election year, it was more important than ever to survey our construction industry peers to understand their sentiment as they reflected back on the past 12 months, and anticipate what 2021 might bring,” said James Heron, national sales manager for Wells Fargo Equipment Finance’s Construction Group.

The OQ is the survey’s primary benchmark for measuring the degree of optimism in the nonresidential construction business for the coming year. The survey posed questions about equipment sales, purchase expectations, and rental market trends, while also exploring major cost and risk concerns that industry executives were considering as they geared up for the new year.

At 78, the 2021 OQ indicates optimism tempered with restraint. Any score between 75 and 99 is considered more cautious or measured optimism. An OQ score of 100 or more represents strong optimism for increased local construction activity relative to the perceived level of activity for the prior calendar year. A score below 75 signals that most responding executives believe local construction activity will decrease — a more pessimistic point of view.

The 2021 score represents a significant dip compared to the 2020 OQ of 99, which was just shy of the 100 points considered strongly optimistic. Other key findings include:

Industry optimism

• Pessimism for nonresidential construction activity continues to grow among executives.
• While executives are becoming more pessimistic of nonresidential construction activity, their optimism for residential construction activity strengthens.
• Of executives who think that nonresidential construction activity will remain the same, most feel it will begin to increase in the year’s second half as vaccines continue to rollout.
• The outlook of the construction industry as a whole remains positive, with 59% believing it will expand in the next two years.

Trends in rentals and purchases

• Overall trends in equipment rentals and purchases among contractors remain unchanged.
• More distributors report renting out less equipment now than a year ago; however, they continue to utilize the majority of their fleet.

Top cost concerns

• Executives expressed uncertainty about the local and national economy, political changes, and public health as it relates to COVID-19.
• Potential tax increase concerns rose from 4% in 2020 to 13% voicing tax concerns in 2021.

More about the Construction Industry Forecast

The 2021 Construction Industry Forecast results represent the 45th year in which Wells Fargo Equipment Finance has surveyed construction industry executives to gather insight into current business conditions and trends and to measure sentiment. Responses came from more than 200 construction industry executives in 44 U.S. states. Nearly all of the respondents report that they have been in the industry five years or more. To learn more, download the complete report.

About Wells Fargo

Wells Fargo & Company is a leading financial services company that has approximately $1.9 trillion in assets and proudly serves one in three U.S. households and more than 10% of all middle market companies in the U.S. We provide a diversified set of banking, investment, and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending; Commercial Banking; Corporate and Investment Banking; and Wealth and Investment Management. Wells Fargo ranked No. 30 on Fortune’s 2020 rankings of America’s largest corporations. In the communities we serve, the company focuses its social impact on building a sustainable, inclusive future for all by supporting housing affordability, small business growth, financial health, and a low-carbon economy. News, insights, and perspectives from Wells Fargo are also available at Wells Fargo Stories.

Additional information may be found at www.wellsfargo.com | Twitter: @WellsFargo.

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