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First of Its Kind Change Forum to Bring Together Military, Education, and Business Leaders at Georgetown University

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Georgetown University and ZeroMils will co-host the first national Military Thriving Change Forum on October 23, 2024, at Georgetown University. Sponsored by Wells Fargo, this event aims to address declining military recruitment by bringing together 250 leaders from various sectors to create actionable plans for improving enlistment efforts. The forum will focus on combating negative perceptions of military service and mental wellness, as well as rebuilding trust in institutions.

The event comes in response to the U.S. military missing its 2023 enlistment goals by 41,000 recruits. Following the forum, community-wide engagements are planned throughout 2025 to implement strategies and change the "broken veteran" narrative. The initiative seeks to highlight the strengths and successes of military and veteran-connected families, emphasizing that they are thriving because of their service, not despite it.

Positive
  • Wells Fargo is the presenting sponsor for the 2024 Military Thriving Change Forum
  • The forum aims to create actionable plans to improve military recruitment efforts
  • 250 leaders from various sectors will participate in the event
  • The initiative seeks to change the negative perception of military service and veterans
Negative
  • U.S. military missed its 2023 annual enlistment goals by 41,000 recruits
  • Declining trust in institutions affecting military recruitment

SAN FRANCISCO--(BUSINESS WIRE)-- Georgetown University and ZeroMils, a Veteran-owned social impact organization, will co-host the first national Military Thriving Change Forum October 23, 2024, at the Leavey Convention Center at Georgetown University. This groundbreaking event, sponsored by Wells Fargo, will bring together senior leaders from across public, private, and nonprofit sectors to create a blueprint outlining a path forward to improve military recruitment efforts. It intends to combat negative viewpoints related to self-reported mental wellness and trust in institutions. The event will also be live streamed to the public through LinkedIn.

In 2023, the U.S. military missed its annual enlistment goals by 41,000 recruits, according to data published by the U.S. Department of Defense. Following this decline, Under Secretary of Defense for Personnel and Readiness Ashish Vazirani testified before Congress that “the all-volunteer force faces one of its greatest challenges since inception.”

To reverse the trend, 250 leaders representing government agencies, Fortune 500 companies, higher education, and the nation’s most impactful nonprofits and think tanks will meet at Georgetown — to create actionable, measurable plans to be implemented at community-wide engagements throughout 2025.

The events stemming from the Change Forum next year will welcome thousands of military and veteran employees from business resource groups and small business owners serving alongside young people. Georgetown, ZeroMils and their committed partners believe this whole of nation approach will change the “broken veteran” narrative — communicating a positive message of military service and influencing perceptions and propensity to serve.

“We must reestablish trust between our national institutions and the trailblazers of tomorrow,” said CEO of ZeroMils, retired Marine Lieutenant Colonel Kevin Schmiegel. “Together, the private and public sectors can spotlight the strengths and successes of our military and veteran-connected families. We, as a community, are thriving because of our service, not despite it.”

Sean Passmore, U.S. Army Veteran and Head of Enterprise Military & Veteran Initiatives at Wells Fargo, said military experience and the skills veterans bring to the workplace offer tremendous value.

“Veterans make our company better,” Passmore explained. “Today’s military service members are the corporate leaders of tomorrow. It is imperative that we resolve these issues impacting our military and beyond.”

Wells Fargo is the presenting sponsor for the 2024 Military Thriving Change Forum. Other corporate partners: CVS Health, RTX, Amazon, Dominion Energy, First Command, Neighborly, and Thundercat Technology are teaming up with veteran service and nonprofit organizations like Vehicles for Veterans, National University, Soldiers to Sidelines, Travis Manion Foundation, Military Spouse Advocacy Network, Hope For The Warriors, Wear Blue: Run to Remember, and Military Family Advisory Network to create a Military Thriving movement.

As a principal advisor and leader of the Change Forum, retired General and 36th Chief of Staff of the U.S. Army, George Casey said: “Our goal is to create a private sector-led movement that increases propensity to serve among our youth by changing the narrative about Veterans in the workplace, and by projecting positive examples of military service through Veteran employee engagement in local communities.”

About Change Forum and Media:

Speakers available for in studio or on-site media interviews October 22nd or 23rd
Event: A Military ThrivingTM Change Forum at Georgetown University
Date/Time: Wednesday October 23, 2024; 8:30 am to 4:00 pm EST
Location: Leavey Center, Georgetown University

About ZEROMILS

ZeroMils is a social impact, service-disabled Veteran owned small business with a mission to create Military ThrivingTM cultures and communities.

About Wells Fargo

Wells Fargo & Company (NYSE: WFC) is a leading financial services company that has approximately $1.9 trillion in assets. We provide a diversified set of banking, investment and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth & Investment Management. Wells Fargo ranked No. 34 on Fortune’s 2024 rankings of America’s largest corporations. In the communities we serve, the company focuses its social impact on building a sustainable, inclusive future for all by supporting housing affordability, small business growth, financial health, and a low-carbon economy. News, insights, and perspectives from Wells Fargo are also available at Wells Fargo Stories.

Additional information may be found at www.wellsfargo.com

LinkedIn: https://www.linkedin.com/company/wellsfargo

News Release Category: WF-DI

Media

Bridget Lewis, 817-470-8401

bridget.lewis@wellsfargo.com

Source: Wells Fargo & Company

FAQ

When and where will the Military Thriving Change Forum take place?

The Military Thriving Change Forum will take place on October 23, 2024, at the Leavey Convention Center at Georgetown University.

What is the main goal of the Military Thriving Change Forum?

The main goal is to create a blueprint for improving military recruitment efforts and combat negative viewpoints related to mental wellness and trust in institutions.

Who is sponsoring the Military Thriving Change Forum?

Wells Fargo (WFC) is the presenting sponsor for the 2024 Military Thriving Change Forum.

How many recruits did the U.S. military miss in its 2023 enlistment goals?

According to the U.S. Department of Defense, the U.S. military missed its 2023 annual enlistment goals by 41,000 recruits.

What is the 'whole of nation' approach mentioned in relation to the Military Thriving Change Forum?

The 'whole of nation' approach involves engaging leaders from government agencies, Fortune 500 companies, higher education, and nonprofits to change the 'broken veteran' narrative and positively influence perceptions of military service.

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