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Very Good Food Company is set to begin trading on Nasdaq under the ticker symbol VGFC on
The Very Good Food Company Inc. (VRYYF) has addressed market rumors suggesting it needs to consolidate shares for a Nasdaq listing. The company clarified that it does not expect to pursue a share consolidation. It emphasizes its commitment to expanding its presence in the plant-based food market with products under its main brands, The Very Good Butchers and The Very Good Cheese Co. The company remains optimistic about its anticipated Nasdaq listing and the growth opportunities it presents.
The Very Good Food Company announced the appointment of Justin Steinbach to its Board of Directors, expanding the board to six members. Steinbach, a veteran in the CPG and food service industries, is expected to bolster the company's European expansion plans as it prepares for a Nasdaq listing. His previous roles include Global Vice-President of Food Service at Barilla and leadership positions at Danone. The company filed a shelf registration with the SEC to facilitate its upcoming securities offerings, pending regulatory approval.
Very Good Food Company (TSXV: VERY.V; OTCQB: VRYYF) has filed a registration statement with the US SEC to facilitate a listing on Nasdaq, expected to enhance its visibility, liquidity, and shareholder base. The company aims to accelerate its global expansion strategy, particularly in the US and Europe, and attract institutional and retail investors. The application is pending approval from Nasdaq and will not affect its current listing on the TSX Venture Exchange. The registration includes a base shelf prospectus for future offerings, subject to SEC effectiveness.
The Very Good Food Company (VRYYF) announced a pilot program for same-day delivery of its plant-based products through platforms like Uber Eats and DoorDash. Starting December 2021, the service will launch in major US cities, including Los Angeles, Chicago, and Houston. The initiative aims to improve accessibility and cater to a growing demand for plant-based foods. The pilot will feature items like the gluten and soy-free Flippin’ Good Burger and various sausages, supporting the company's omnichannel distribution strategy.
The Very Good Food Company has submitted an application for a Nasdaq listing. This move aims to enhance visibility, improve liquidity, and attract a broader shareholder base, particularly as the company targets expansion into the US and Europe. The application was submitted in early September and is currently under Nasdaq's review. CEO Mitchell Scott emphasized that this listing represents a significant milestone, expected to drive long-term shareholder value and corporate visibility. The listing is contingent upon meeting Nasdaq's regulatory requirements.
The Very Good Butchers, part of The Very Good Food Company, has launched its plant-based products on Amazon, ranking as the top release in the meatless burger category. The plant-based meat market is booming, reaching $1.4 billion in 2020, up 45% from the previous year. U.S. households have increasingly embraced plant-based diets. CEO Mitchell Scott emphasized the company's commitment to accessible and nutritious plant-based eating. Consumers can now purchase products like Butcher Boxes and burgers online, reinforcing the brand's mission.
The Very Good Butchers, a brand under The Very Good Food Company, has launched its premium Butcher’s Select line featuring gluten-free and soy-free plant-based sausages, meatballs, and burgers. The products include minimally processed ingredients such as pea protein and organic vegetables, aimed at enhancing taste and nutrition. The company anticipates a full launch in the fall, catering to the growing demand for plant-based foods, highlighted by a 27% sales increase to $7 billion in 2020. This move aims to attract the 30% of Americans avoiding gluten while promoting sustainable practices.
