Online Automotive Retailer Vroom Offers Last Mile Concierge Experience to Phoenix Locals

Rhea-AI Summary

Vroom, Inc. (Nasdaq:VRM) has opened a new hub in Phoenix, enhancing its driveway service for nearly 4.8 million residents. Customers can now enjoy a personalized delivery experience as advocates deliver cars directly, demonstrating vehicle features. From 2020 to 2021, Vroom's car purchases surged 56%, while sales from consumers increased by 95%. The company emphasizes exceptional customer service, driven by logistics leaders with experience from Carvana. With plans for further nationwide hub expansion, Vroom continues to adapt to the growing demand for remote car buying.

Positive

• New Phoenix hub improves customer service for 4.8 million people.
• Car purchases increased by 56% year-over-year.
• Sales to Vroom from consumers rose by 95%.
• Focus on hiring staff with hospitality experience enhances service quality.

Negative

• None.

Car Buyers Within 70-Mile Radius Receive More Personalized Service, Direct to Their Driveways

PHOENIX, Aug. 17, 2021 (GLOBE NEWSWIRE) -- Vroom, Inc. (Nasdaq:VRM), a leading ecommerce platform for buying and selling used vehicles, today announced the opening of a new Phoenix hub and a more customized driveway experience for nearly 4.8 million people in over 166 zip codes within a 70-mile radius. Vroom has delivered in the Phoenix area since the company was founded in 2012 and is now offering an experience that includes a more personalized concierge service where customer advocates transport cars directly to car buyers’ driveways on Vroom-branded trucks and show them how to use their new vehicles. Vroom’s Phoenix Last Mile hub is located in Tolleson.

Vroom’s mission is to offer the best driveway experience possible for both delivery and pickup, especially as the pandemic has increased consumer appetite for remote car buying and selling. Car purchases by Phoenix-area Vroom customers increased by 56% year-over-year from 2020 to 2021, and cars sold to Vroom by consumers increased by 95%. With an emphasis on customer service, Vroom is taking a unique approach by recruiting employees with hospitality and client service experience. Bolstered by Vroom’s Chief Logistics Officer, Mary Kay Wegner, and her logistics leadership team, led by new VP of Transportation, John Piatak, who manages Vroom’s delivery hubs nationwide and joined Vroom after leading logistics at Carvana, the company has made thousands of Last Mile deliveries across the country already this year.

“With our valued customers in mind, creating a more personalized driveway experience and rolling out more local hubs across the country has been a priority for us at Vroom and we’re excited to launch this offering in Phoenix, a city with 7 million vehicles passing through its metro area every month,” said Wegner. “As we prioritize expanding the Last Mile experience nationwide, we’ll continue to grow and invest in our senior logistics team to support these efforts.”

Through its ecommerce platform and data-driven technology, Vroom offers thousands of low-mileage, reconditioned vehicles with delivery to consumers wherever they are in the U.S. It also arranges financing through leading lenders and offers warranty and other value-added products that provide convenience for customers. In addition to providing a better way to buy a used car, Vroom’s Sell Us Your Car^® offering allows customers who wish to sell or trade in their cars to receive appraisals within minutes, attractive market-based pricing, hassle-free loan payoffs and convenient vehicle pickup.

For more information on Vroom’s car buying and selling options, visit Vroom.com.

About Vroom:
Vroom is an innovative, end-to-end ecommerce platform designed to offer a better way to buy and a better way to sell used cars. The company's scalable, data-driven technology brings all phases of the car buying and selling process to consumers wherever they are and offers an extensive selection of used cars, transparent pricing, competitive financing, and at-home pick-up and delivery. Vroom is based in New York and Houston and also operates the Texas Direct Auto and CarStory brands.

Media Contact:
Moxie Communications Group
Alyssa Galella
vroom@moxiegrouppr.com
(562) 294-6261

Source: Vroom, Inc.

FAQ

What new services did Vroom introduce in Phoenix?

Vroom launched a new hub offering personalized driveway experiences for car deliveries.

What is the impact of Vroom's new hub on car buyers in Phoenix?

The new hub provides customized service for nearly 4.8 million people, enhancing delivery and customer engagement.

How much did Vroom's car purchases increase in Phoenix from 2020 to 2021?

Vroom's car purchases in Phoenix increased by 56% year-over-year.

What year-over-year increase did Vroom see in sales from consumers?

Sales from consumers to Vroom increased by 95% from 2020 to 2021.

Who are Vroom's logistics leaders and what experience do they bring?

Vroom's logistics team includes Mary Kay Wegner and John Piatak, who has experience leading logistics at Carvana.