VERB’s MARKET Livestream Shopping Platform Debuts Standalone Storefronts
Verb Technology Company (Nasdaq: VERB) has launched a significant feature allowing brands and influencers to establish standalone storefronts on its MARKET platform ahead of its public unveiling. This new capability enables immediate hosting of livestream events, drawing viewers directly to the storefronts for product purchases. The soft launch phase included onboarding vendors and conducting training sessions. Notably, upcoming events themed around food, beverage, wellness, and fashion are anticipated as part of the official launch strategy, set for summer.
- Launch of standalone storefronts on the MARKET platform enhances vendor visibility and sales potential.
- Successful livestream events have attracted viewers, boosting post-event shopper engagement.
- None.
Standalone storefronts allow brands and influencers to start selling products and host livestream events on the MARKET platform before its public launch
NEWPORT BEACH, Calif. and SALT LAKE CITY, April 13, 2022 (GLOBE NEWSWIRE) -- Verb Technology Company, Inc. (Nasdaq: VERB) ("VERB" or the "Company"), the leader in interactive video-based sales enablement applications, including shoppable livestream, today announced it has enabled brands and influencers to set up their standalone storefronts and begin hosting public facing livestream events immediately on the MARKET platform, even before the formal public launch.
Denise Butler, COO of VERB, explains: “Think of it like a new shopping mall has been built and retailers are setting up their stores prior to the grand opening, and some stores, like a big department store, for example, have their own direct entrance, and they’re set up with inventory on the shelves, and open for business, so customers can come shop without having to access it through the mall.”
VERB’s MARKET, a unique multi-vendor livestream shopping platform, has been in soft launch for several months. During this period, the Company has been actively soliciting vendors, brands, creators and influencers, qualifying them, onboarding new and previously selected vendors, assisting them in setting up their storefronts, product inventory and digital assets, as well as training them on how to use the platform, coaching them with best practices in selling in front of the camera, and also connecting them with professional hosts to enhance the livestream experience if they so choose.
The new standalone storefront feature has been very well received. For instance, a recent livestream event on MARKET was simulcast on several social media platforms, including Instagram, YouTube, Facebook, among others, driving many viewers directly to the host’s storefront where they were able to chat and purchase products. The storefronts continue to attract shoppers even after the livestream event airs, and a shoppable replay of all prior livestream events, which always reflect current inventory levels, can be viewed there as well.
VERB expects to see similar, additional public facing events announced in the lead-up to the series of Festivals this summer – large events with multiple vendors under specific themes focused on food and beverage, wellness, and fashion and cosmetics – which will mark the official, public launch of the MARKET platform.
About VERB
Verb Technology Company, Inc. (Nasdaq: VERB), the market leader in interactive video-based sales applications, transforms how businesses attract and engage customers. The Company’s Software-as-a-Service, or SaaS, platform is based on its proprietary interactive video technology, and is comprised of a suite of sales enablement business software products offered on a subscription basis. Its software applications are used by hundreds of thousands of people in over 100 countries and in more than 48 languages. VERB’s clients include large sales-based enterprises as well as small business sales teams, including the sales and marketing departments of professional sports teams. Of note is its forthcoming MARKET, a multi-vendor, multi-presenter, livestream social shopping platform at the forefront of the convergence of ecommerce and entertainment. With approximately 170 employees, the Company is headquartered in American Fork, Utah, and also maintains offices in Newport Beach, California.
For more information, please visit: www.verb.tech.
Follow VERB here:
VERB on Facebook: https://www.facebook.com/VerbTechCo/
VERB on Twitter: https://twitter.com/VerbTech_Co
VERB on LinkedIn: https://www.linkedin.com/company/verb-tech/
VERB on YouTube: https://www.youtube.com/channel/UC0eCb_fwQlwEG3ywHDJ4_KQ
Download verbMAIL here: verbMAIL on Microsoft AppSource Store
Sign up for E-mail Alerts here: https://ir.verb.tech/news-events/email-alerts
FORWARD-LOOKING STATEMENTS
This communication contains “forward-looking statements” as that term is defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties and include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as “anticipate,” “expect,” “project,” “plan,” or words or phrases with similar meaning. Forward-looking statements contained in this press release relate to, among other things, the Company's projected financial performance and operating results, including SaaS Recurring Revenue, as well as statements regarding the Company's progress towards achieving its strategic objectives, including the successful integration and future performance of acquisitions. Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to the COVID-19 pandemic and related public health measures on our business, customers, markets and the worldwide economy; our plans to attract new customers, retain existing customers and increase our annual revenue; the development and delivery of new products, including verbLIVE; our plans and expectations regarding software-as-a-service offerings; our ability to execute on, integrate, and realize the benefits of any acquisitions; fluctuations in our quarterly results of operations and other operating measures; increasing competition; general economic, market and business conditions. If any of these risks or uncertainties materialize, or if any of our assumptions prove incorrect, our actual results could differ materially from the results expressed or implied by these forward-looking statements. Investors are referred to our filings with the Securities and Exchange Commission, including our Annual Reports on Form 10-K and Quarterly Reports on Form 10-Q, for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we do not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.
Investor Relations:
888.504.9929
investors@verb.tech
Media Contact:
855.250.2300, ext.107
info@verb.tech
FAQ
What is the significance of Verb Technology's standalone storefront feature?
When is the public launch of the MARKET platform expected?
How has the MARKET platform performed during its soft launch?
What types of events will be featured in the upcoming public launch of the MARKET platform?
What is Verb Technology's business model?
