VERB’s MARKET.live Partners with United Inventors Association to Create Original Shoppable Livestream Programming Featuring Women Inventors

Rhea-AI Summary

Verb Technology Company (Nasdaq: VERB) has announced a partnership with the United Inventors Association (UIA) to launch a new series, InventHer Live, during National Women Inventors Month. The series, debuting on February 2, 2023, focuses on women inventors and their products, featuring notable hosts and creators from various fields including Fashion and Home Solutions. The initiative aims to create awareness about female innovators while providing a platform to showcase their products and stories. VERB's MARKET.live platform, a social shopping and livestream commerce destination, continues to expand its engagement strategies through innovative programming.

Positive

• Partnership with UIA to promote women inventors enhances VERB's brand visibility.
• Launch of InventHer Live series showcases innovative products and stories, potentially boosting platform engagement.
• MARKET.live continues to develop as a leading social shopping destination, attracting diverse creators and brands.

Negative

• None.

NEWPORT BEACH, Calif. and LEHI, Utah, Jan. 27, 2023 (GLOBE NEWSWIRE) -- Verb Technology Company, Inc. (Nasdaq: VERB) ("VERB" or the "Company"), the leader in interactive video-based sales-enablement applications, including shoppable livestream video, announces today that MARKET.live, VERB’s 24/7 social shopping and livestream commerce platform, has partnered with the United Inventors Association (UIA) in celebration of National Women Inventors Month, to produce a series of original shoppable programming featuring women inventors and their products.  

InventHer Live will debut on February 2^nd at 7 pm Eastern and run each Thursday through February.

“The UIA is dedicated to providing educational resources to, and creating opportunities for the independent inventing community, so this is a natural partnership for us,” said Carmine Denisco of the United Inventors Association. “Not only is it a chance for our inventors to show off and sell their products, but it’s also an opportunity for those interested in inventing to learn about what goes on behind the scenes and ask questions.”

The show will be hosted by Marcy McKenna, award-winning inventor and founder of the Women’s Inventor Club and feature creators in the categories of Fashion and Accessories, Beauty, Food and Beverage and Home Solutions, including celebrated inventors like Judy Edwards of Squatty Potty Fame.  

“Our goal for InventHer Live is to showcase, not just the amazing products these women have invented, but also their journeys,” said McKenna. “Often times, the path for success for women is very different and those stories can be inspirational to others.” 

“We couldn’t be more excited to partner with the UIA to present shoppable livestream programming about women inventors who can tell their stories and make genuine connections with our audience in real time,” states Rory J. Cutaia, CEO of Verb Technologies, creator of MARKET.live.  “The Invent/Her Live series will shine a well-deserved light on the growing community of female innovators in America in the hope to inspire the next generation of creative women. The shoppable livestream shows will feature one-on-one interviews designed to pull back the curtain on the inventive processes.”

To RSVP for Invent/Her Live, click here: https://share.hsforms.com/1ZIeu2xkOSyOgPVivW7t6XQ318nl

About VERB

Verb Technology Company, Inc. (Nasdaq: VERB), the market leader in interactive video-based sales applications, transforms how businesses attract and engage customers. The Company’s MARKET.live platform is a multi-vendor, multi-presenter, livestream social shopping destination at the forefront of the convergence of ecommerce and entertainment, where hundreds of retailers, brands, creators and influencers can monetize their base of fans and followers across social media channels. The Company’s Software-as-a-Service, or SaaS platform, based on its proprietary interactive video technology, is comprised of a suite of sales enablement business software products offered on a subscription basis. Its software applications are used by hundreds of thousands of people in over 100 countries and in more than 48 languages. VERB’s clients include large sales-based enterprises as well as small business sales teams, including the sales and marketing departments of professional sports teams. With approximately 150 employees and contractors, the Company is headquartered in Lehi, Utah, and maintains offices in Newport Beach, California.

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VERB on LinkedIn: https://www.linkedin.com/company/verb-tech/
VERB on YouTube: https://www.youtube.com/channel/UC0eCb_fwQlwEG3ywHDJ4_KQ

FORWARD-LOOKING STATEMENTS
This communication contains "forward-looking statements" as that term is defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties and include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as "anticipate," "expect," "project," "plan," or words or phrases with similar meaning. Forward-looking statements contained in this press release relate to, among other things, the Company's projected financial performance and operating results, including its MARKET.live platform and SHOPFEST events, as well as statements regarding the Company's progress towards achieving its strategic objectives, including the successful integration and future performance of acquisitions. Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties, including, but not limited to the COVID-19 pandemic and related public health measures on our business, customers, markets and the worldwide economy; our plans to attract new customers, retain existing customers and increase our annual revenue; the development and delivery of new products, including verbLIVE; our plans and expectations regarding software-as-a-service offerings; our ability to execute on, integrate, and realize the benefits of any acquisitions; fluctuations in our quarterly results of operations and other operating measures; increasing competition; general economic, market and business conditions. If any of these risks or uncertainties materialize, or if any of our assumptions prove incorrect, our actual results could differ materially from the results expressed or implied by these forward-looking statements. Investors are referred to our filings with the Securities and Exchange Commission, including our Annual Reports on Form 10-K and Quarterly Reports on Form 10-Q, for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we do not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.

Investor Relations:
888.504.9929
investors@verb.tech

Media Contact:
855.250.2300, ext.125
info@verb.tech

About the UIA 
The UIA is a 501c3 nonprofit organization dedicated to providing educational resources to and creating opportunities for the independent inventing community, while encouraging honest and ethical business practices among industry service leaders. We are the largest inventor member organization in the US, and support nearly 100 affiliate inventor associations. The UIA mission is to empower inventors through education, access, and advocacy. 

About Marcy McKenna 

• MARCY MCKENNA BIO – https://www.dropbox.com/s/tcisyedrwodavvn/UIA%20-%20MARCY%20MCKENNA%20BIO%202022_png.png?dl=0

FAQ

What is the debut date of InventHer Live by Verb Technology?

InventHer Live will debut on February 2, 2023.

What is the purpose of the partnership between VERB and the UIA?

The partnership aims to celebrate women inventors and provide a platform for showcasing their products and stories.

How does the MARKET.live platform by VERB operate?

MARKET.live is a social shopping platform that features livestream commerce, allowing vendors to sell products in real-time.

What types of categories will be featured in InventHer Live?

The series will include categories such as Fashion, Beauty, Food and Beverage, and Home Solutions.

Who is hosting the InventHer Live series?

The series will be hosted by Marcy McKenna, an award-winning inventor.