VERB's MARKET.live Adds Twenty More Retailers to Its Livestream Social Shopping Platform
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Insights
The expansion of Verb Technology Company's MARKET.live platform, with the addition of twenty new brands, indicates a strategic move to diversify and enrich the platform's offerings. The integration with existing ecommerce solutions is a significant development, as it could potentially streamline the onboarding process for new vendors, thereby accelerating growth. The ability for brands to broadcast across multiple social media channels, including TikTok, enhances market reach and could lead to increased user engagement and sales.
From a financial perspective, the expansion is likely to impact revenue positively, assuming these new brands attract additional traffic and conversions. However, the cost of tech integrations and the scalability of the platform should be monitored to ensure long-term profitability. Investors should consider the competitive landscape of social shopping platforms and the unique value proposition that MARKET.live offers through its livestreaming capabilities.
The retail industry is increasingly adopting social shopping platforms as a means to connect with consumers in a more interactive and engaging manner. MARKET.live's focus on livestreaming is particularly relevant given the rise in popularity of video content in ecommerce. The platform's multi-vendor, multi-presenter model could offer a differentiated consumer experience that leverages the trend of influencer marketing and social media engagement.
Understanding the dynamics of the retail sector's shift towards digital and experiential shopping is crucial. The brands that have joined MARKET.live span a variety of sectors, suggesting the platform's appeal to a broad range of consumers. This diversity could be a strength, as it may reduce dependency on any single market segment. The long-term success of such platforms often hinges on user experience, technological robustness and the ability to keep up with rapidly changing consumer preferences.
The integration of MARKET.live with vendors' existing ecommerce stores is a notable advancement in the e-commerce space, potentially offering a seamless transition for retailers to adopt livestream social shopping. The multi-channel broadcasting capability, including a significant platform like TikTok, is a forward-thinking approach that taps into the current social commerce trend.
However, the scalability and user adoption rate are critical factors to consider. While the platform's growth through the addition of diverse brands is a positive indicator, the actual impact on sales and customer retention will be key metrics to watch. Additionally, the quality of the livestream content and the platform's ability to facilitate smooth transactions will play vital roles in its sustained success in the competitive e-commerce landscape.
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LOS ALAMITOS, Calif. and LAS VEGAS, Dec. 26, 2023 (GLOBE NEWSWIRE) -- Verb Technology Company, Inc. (Nasdaq: VERB) ("VERB" or the "Company"), the company behind MARKET.live, the innovative multi-vendor, multi-presenter livestream social shopping platform, announces twenty more dynamic new brands have joined the MARKET.live platform. The recent completion of the Company's tech integrations with the ecommerce solutions powering thousands of vendors' existing ecommerce stores are continuing to drive demand from retailers eager to create new and additional distribution channels and affiliate relationships through MARKET.live. The MARKET.live technology allows brands, retailers and creators to gain the unique advantage of broadcasting their livestream shopping events across numerous social media channels simultaneously, including on TikTok, as well as on the MARKET.live platform itself, reaching exponentially larger audiences.
This week's newly onboarded vendors represent a diverse array of product categories, offering a comprehensive and exciting selection for MARKET.live's growing user base.
Meet the Newest Additions to MARKET.live:
- Dolton Apparel
- Notable: Recognized for excellence in fashion design and innovation.
- JLab
- Notable: Acknowledged for outstanding achievements in audio technology and consumer electronics.
- Faz
- Notable: Celebrated for innovative contributions to the home and lifestyle industry.
- Wicked Good Perfume
- Notable: Noteworthy accolades for excellence in crafting unique and captivating fragrances.
- Beam
- Notable: Recognized for exceptional quality and innovation in health and wellness products.
- Live Fabulously
- Notable: Offers a wide range of sustainable and eco-friendly fashion products.
- Arvo Wear
- Notable: Known for its minimalist and versatile watch designs.
- Feather Baby
- Notable: Specializes in organic baby clothing with whimsical and artistic designs.
- Little Hometown
- Notable: Offers personalized and nostalgic baby clothing inspired by hometowns.
- Deux par Deux
- Notable: Known for high-quality and stylish children's clothing.
- ZAQ
- Notable: Known for their innovative and aesthetically pleasing aromatherapy products.
- Wren & Glory
- Notable: Recognized for their handcrafted and uniquely designed jewelry pieces.
- ShapeRX
- Notable: Acknowledged for their revolutionary approach to shaping and fitness products.
- Pixiss
- Notable: Celebrated for their high-quality art and crafting supplies.
- 6 AM RUN
- Notable: Recognized for their commitment to fitness and lifestyle products for early risers.
- Brooklyn Candle Studio
- Notable: Noteworthy for their hand-poured, eco-friendly candles with captivating scents.
- Zadro
- Notable: Acknowledged for their innovative and high-quality beauty and health products.
- Voloom
- Notable: Recognized for their unique approach to hair volumizing solutions.
- Solt Candles
- Notable: Celebrated for their commitment to sustainable and ethically sourced candle products.
- Shop Restyled
- Notable: Known for curating a collection of vintage and restyled fashion pieces.
The inclusion of these premier brands underscores MARKET.live's dedication to expanding its social shopping ecosystem with exceptional products, brands, and retailers. Each of these sellers brings a unique blend of innovation, quality, and consumer satisfaction, aligning seamlessly with MARKET.live's mission to offer unparalleled social shopping experiences.
For more information, visit MARKET.live or follow the latest updates on social media.
About VERB
Verb Technology Company, Inc. (Nasdaq: VERB), is a market leader in interactive video-based sales applications. The Company's MARKET.live platform is a multi-vendor, multi-presenter, livestream social shopping destination at the forefront of the convergence of ecommerce and entertainment, where hundreds of retailers, brands, creators and influencers can monetize their base of fans and followers across social media channels. The Company is headquartered in Las Vegas, NV and operates creator studios in Los Alamitos, California and Philadelphia, PA.
Follow VERB AND MARKET.LIVE here:
TikTok: https://www.tiktok.com/@market.live_official
Facebook: https://www.facebook.com/market.liveofficial
Instagram: https://www.instagram.com/market.liveofficial/
LinkedIn: https://www.linkedin.com/company/verb-tech/
YouTube: https://www.youtube.com/@market.liveofficial
FORWARD-LOOKING STATEMENTS
This communication contains "forward-looking statements" as that term is defined in the Private Securities Litigation Reform Act of 1995. Forward-looking statements involve risks and uncertainties and include, without limitation, any statement that may predict, forecast, indicate or imply future results, performance or achievements, and may contain words such as "anticipate," "expect," "project," "plan," or words or phrases with similar meaning. Forward-looking statements are based on current expectations, forecasts and assumptions that involve risks and uncertainties. If any of these risks or uncertainties materialize, or if any of our assumptions prove incorrect, our actual results could differ materially from the results expressed or implied by these forward-looking statements. Investors are referred to our filings with the Securities and Exchange Commission, including our Annual Reports on Form 10-K and Quarterly Reports on Form 10-Q, for additional information regarding the risks and uncertainties that may cause actual results to differ materially from those expressed in any forward-looking statement. All forward-looking statements in this press release are based on information available to us as of the date hereof, and we do not assume any obligation to update the forward-looking statements provided to reflect events that occur or circumstances that exist after the date on which they were made, except as required by law.
Investor Relations:
investors@verb.tech
Media Contact:
info@verb.tech
FAQ
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