Unisys Expands Golf Sponsorship Program, Adds Three New PGA TOUR Players

Rhea-AI Summary

Unisys Corporation (NYSE: UIS) announced an expansion of its golf sponsorship, adding three new players to its PGA TOUR roster, joining Ryan Palmer, a four-time winner. The new players are Will Zalatoris, currently ranked 29th globally and a contender at the U.S. Open; Sahith Theegala, a notable NCAA award winner; and Adam Schenk, with 20 Top-25 finishes in four seasons. Unisys aims to enhance its brand visibility and create positive associations with these skilled athletes as part of its strategic marketing efforts.

Positive

• Expansion of sponsorship program may increase brand visibility.
• Association with high-profile golfers can enhance brand perception.

Negative

• None.

BLUE BELL, Pa., June 16, 2021 /PRNewswire/ -- Unisys Corporation (NYSE: UIS) today announced it has expanded its golf sponsorship program to include three new players competing on the PGA TOUR. The new players join four-time PGA TOUR winner Ryan Palmer, with whom Unisys has partnered since 2018, in wearing Unisys branding during domestic and international competitions.

The new Unisys-sponsored PGA TOUR players are:

• Will Zalatoris, whose world ranking is 29. Zalatoris is among the favorites at this week's U.S. Open on the strength of his Top-10 finishes in each of the three previous major tournaments, including a runner-up finish in the 2021 Masters. He will wear the Unisys logo on his sleeve beginning at this week's U.S. Open.
• Sahith Theegala, who became the fifth player in NCAA history to sweep the Haskins Award, the Ben Hogan Award and the Jack Nicklaus Award in the same year when he did so as an All-American at Pepperdine University in 2020. Theegala's best finish on the 2021 PGA TOUR to date was at the 2020 Safeway Open, where he tied for 14^th place. He will wear a Unisys logo on his shirt beginning at this week's U.S. Open.
• Adam Schenk, who was an All-American at Purdue University, has already secured 20 Top-25 finishes in just his fourth season on the PGA TOUR. Schenk will wear the Unisys logo on his hat.

"Unisys is thrilled to build upon the success of our partnership with Ryan Palmer by expanding our golf program to also include Will Zalatoris, Sahith Theegala and Adam Schenk," said Eric Hutto, president and chief operating officer of Unisys. "As with Ryan, they are not only great golfers but also great people who will be great ambassadors for the Unisys brand. We are proud to associate our brand with them as we continue to follow our company theme of 'Building Better' on behalf of our clients, associates and communities around the world."

For more information on the Unisys golf sponsorship program and to follow the PGA TOUR that Unisys is supporting throughout 2021, please click here.

About Unisys
Unisys is a global IT solutions company that delivers successful outcomes for the most demanding businesses and governments. Unisys offerings include digital workplace services, cloud and infrastructure services, software operating environments for high-intensity enterprise computing, business process solutions and application development services. Unisys integrates security into all of its solutions. For more information on how Unisys delivers for its clients across the government, financial services and commercial markets, visit www.unisys.com.

Follow Unisys on Twitter and LinkedIn.

RELEASE NO.: 0616/9842

Unisys and other Unisys products and services mentioned herein, as well as their respective logos, are trademarks or registered trademarks of Unisys Corporation. Any other brand or product referenced herein is acknowledged to be a trademark or registered trademark of its respective holder.

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SOURCE Unisys Corporation

FAQ

What is the recent news about Unisys Corporation's sponsorship program?

Unisys expanded its golf sponsorship program by adding three new players to the PGA TOUR, alongside Ryan Palmer.

Who are the new players sponsored by Unisys on the PGA TOUR?

The new players are Will Zalatoris, Sahith Theegala, and Adam Schenk.

What is Unisys Corporation's stock symbol?

The stock symbol for Unisys Corporation is UIS.

When did Unisys announce the expansion of its golf sponsorship?

Unisys announced the expansion of its golf sponsorship program on June 16, 2021.

How does Unisys plan to enhance its brand through sponsorship?

Unisys aims to enhance its brand visibility and create positive associations by sponsoring skilled golfers.