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United to Launch New Platforms for Corporate Customers to Fully Customize and Manage Business Travel Programs

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United Airlines announced the launch of its new platform, United for Business Blueprint, set to debut in late 2022. This platform allows corporate clients to customize their business travel contracts by selecting benefits such as United Corporate Preferred status, spacious Economy Plus seating, and leisure travel discounts for employees. Additionally, a new website will streamline enrollment and management of these travel programs. With these initiatives, United aims to enhance customer experience and cater to evolving corporate travel needs.

Positive
  • Introduction of United for Business Blueprint for customized travel programs.
  • Enhanced customer experience with options for loyalty status and additional perks.
  • A user-friendly website designed to simplify enrollment and travel management.
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  • None.

Launching in late 2022, new platform, United for Business Blueprint, to allow corporate customers to design travel programs to include offerings they value most – including United Corporate Preferred status, discounts on leisure travel for employees and more

Airline will also launch new website later this year to make it easier for corporate customers who choose to book their business travel through united.com and the United app to enroll and manage travel

CHICAGO, Aug. 11, 2022 /PRNewswire/ -- United today announces a new platform that will allow corporate customers to fully customize their business travel program contracts with the airline. This could include higher status in United's loyalty programs including United Corporate Preferred, the airline's loyalty program for corporate customers; options to make working while traveling easier, including reserving more spacious seats in Economy Plus® and wi-fi access; and incentives like discounts on leisure travel for employees.

In an innovative shift from discounted airfare being the only option available during the contracting process, customers will now be able to work with a United sales representative to choose from the airline's extensive product catalog to design a program that best fits their business travel needs. With the additional ability to customize these options down to individual flights, travelers and destinations, United is set to be the first airline to offer this level of customization in the contracting process through its new platform, United for Business Blueprint, which is scheduled to launch in late 2022.

"The needs of our customers are changing, and it's the right time to move beyond the one-size-fits-all contracting model that has become standard across the industry," said Doreen Burse, senior vice president of worldwide sales for United. "United has a best-in-class suite of benefits and services and our customers deserve the opportunity to take advantage of the offerings they value most. The voice of our customers played an essential role in how this new platform was built, and will continue to shape how it evolves in the future."

In addition to launching United for Business Blueprint, United will begin rolling out a new website in late 2022 that will make it easier for companies who book business travel on united.com or the United app to enroll in and manage their travel program. The site will have one of the most intuitive sign-up processes in the industry. With just a few clicks, customers can register with United for Business, browse programs and enroll in an option that best meets their business travel needs. Customers will gain access to a variety of new capabilities, including the ability to easily rebook and exchange travel and view and use future flight credits. Customers will also be able to view reports on travel activity based on money spent or trips taken, with the option to filter based by date of travel, origin, destination and more. New customizable booking and payment settings will also give travel administrators more choice in the payment options and spending guidelines they set for their travelers. The site was designed with small businesses in mind but will also bring great value to larger organizations that book their business travel through united.com or the United app.

United will preview the new platforms at this year's Global Travel Business Association (GBTA) Convention in San Diego on August 14, 2022. Companies interested in learning more can visit the United for Business team at GBTA Booth 2325.

About United

United's shared purpose is "Connecting People. Uniting the World." From our U.S. hubs in Chicago, Denver, Houston, Los Angeles, New York/Newark, San Francisco and Washington, D.C., United operates the most comprehensive global route network among North American carriers. United is bringing back our customers' favorite destinations and adding new ones on its way to becoming the world's best airline. For more about how to join the United team, please visit www.united.com/careers and more information about the company is at www.united.com. United Airlines Holdings, Inc., the parent company of United Airlines, Inc., is traded on the Nasdaq under the symbol "UAL".

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SOURCE United Airlines

FAQ

What is United for Business Blueprint?

United for Business Blueprint is a new platform launched by United Airlines that allows corporate customers to customize their business travel program contracts, offering options like loyalty benefits and discounts.

When will United for Business Blueprint be launched?

United for Business Blueprint is scheduled to launch in late 2022.

What new features will the United Airlines website include?

The new website will facilitate easier enrollment, management of travel programs, and provide features like travel rebooking and expense reporting.

How does United Airlines cater to corporate customers?

United Airlines caters to corporate customers by offering customizable travel programs and various benefits tailored to business travel needs.

What is the significance of the launch on August 11, 2022?

August 11, 2022, marks the announcement date of United's new travel platform and website aimed at enhancing the business travel experience.

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