Thumzup Accelerates Expansion Across the Greater Los Angeles Area Following Nasdaq Listing

Rhea-AI Summary

Thumzup Media (Nasdaq: TZUP) announces an aggressive expansion plan across the Greater Los Angeles region following its successful Nasdaq listing and $8.2 million underwritten offering. The company, which provides social media marketing solutions allowing businesses to pay customers for social media posts via Venmo and PayPal, is expanding beyond West Los Angeles into Beverly Hills, San Fernando Valley, Hollywood, Pasadena, and Glendale.

The expansion aims to strengthen local partnerships while empowering gig economy workers to earn income through creating authentic content and promoting local businesses. The Thumzup app, available on App Store and Google Play, connects businesses with local communities through user-generated advertising.

Positive

• Successfully completed Nasdaq listing
• Raised $8.2 million through underwritten offering
• Expanding operations across multiple new Los Angeles regions

Negative

• None.

Insights

Market Research Analyst

This expansion strategy, while ambitious, faces significant execution challenges in the competitive LA market. The $8.2 million capital raise provides runway for growth, but success hinges on rapid merchant adoption and user engagement metrics. The gig economy angle is compelling, but the platform needs to demonstrate sustainable unit economics and clear ROI for advertisers.

Key success factors include:

• User acquisition costs in new territories
• Average revenue per merchant
• User retention and posting frequency
• Competition from established social media marketing platforms

The geographic expansion across diverse LA neighborhoods will test the scalability of their business model and operational infrastructure.

Tech Expert

The platform's integration with Venmo and PayPal for user payments is a strategic advantage, lowering barriers to adoption. However, the success of user-generated advertising platforms heavily depends on content quality control and fraud prevention mechanisms, which aren't addressed in the expansion plans.

Critical technical considerations include:

• Content moderation scalability
• Platform performance with increased user load
• Analytics capabilities for merchants
• Integration with social media APIs

The technology stack must support rapid scaling while maintaining user experience quality.

• Thumzup begins aggressive expansion in key regions such as Beverly Hills, the San Fernando Valley, West Los Angeles, Hollywood, Pasadena, Glendale, and more
• Company is deploying additional resources to strengthen partnerships with local businesses
• Empowering gig economy workers to get paid to post and to sign up new advertisers
  

Los Angeles, CA, Nov. 14, 2024 (GLOBE NEWSWIRE) -- Thumzup Media Corporation ("Thumzup" or the "Company") (Nasdaq: TZUP), a leading provider of innovative social media branding and marketing solutions which allow businesses and brands to pay customers and fans cash through Venmo and PayPal for their posts on social media, is thrilled to announce an ambitious expansion plan aimed at significantly growing its presence throughout the greater Los Angeles region. The Company, which has been primarily focused on the west side of Los Angeles, is aggressively expanding into new areas. Following the Company’s successful Nasdaq listing and $8.2 million dollar underwritten offering, Thumzup is leveraging new resources to accelerate growth and connect more businesses with local communities through its innovative user-generated advertising approach.

This strategic expansion targets key areas, including Beverly Hills, the San Fernando Valley, West Los Angeles, Hollywood, Pasadena, Glendale, and more, with a dual approach that not only helps local businesses amplify their brand reach, but also empowers individuals within the gig economy. By enabling everyday social media users to create authentic content and promote local businesses, Thumzup fosters a mutually beneficial ecosystem where advertisers can engage audiences with greater authenticity and individuals can earn income by supporting and uplifting their local communities. This model strengthens local economies and builds lasting partnerships between consumers and businesses.

“Our successful Nasdaq listing has provided us with the capital and momentum needed to ramp up our growth across Los Angeles and Southern California,” said Robert Steele, Chief Executive Officer of Thumzup. “By investing in our expansion, we are not only supporting local businesses but also actively contributing to the growth of Los Angeles’ gig economy. We believe in empowering individuals to earn income through their creativity and engagement, creating a more connected and thriving community.”

Thumzup’s platform incentivizes users to share branded content with their social networks, blending traditional marketing with peer-to-peer endorsements. This grassroots strategy has shown proven effectiveness in driving brand awareness and engagement, particularly in diverse and dynamic markets like Los Angeles.

The Thumzup app is available for download on the App Store and Google Play.

About Thumzup^®

Thumzup Media Corporation (Thumzup) is democratizing the multi-billion dollar social media branding and marketing industry. Its flagship product, the Thumzup platform, utilizes a robust programmatic advertiser dashboard coupled with a consumer-facing App to enable individuals to get paid cash for posting about participating advertisers on major social media outlets through the Thumzup App. The easy-to-use dashboard allows advertisers to programmatically customize their campaigns. Cash payments are made to App users/creators through PayPal and other digital payment systems.

Thumzup was featured on CBS Los Angeles and in KTLA.

Legal Disclaimer

This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These include, without limitation, statements about its potential growth, impacts on the advertising industry, plans for potential uplisting, and planned expansion. These statements are identified by the use of the words "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions that are intended to identify forward-looking statements. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, objectives, expectations and intentions reflected in or suggested by the forward-looking statements are reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be achieved. Forward-looking statements involve significant risks and uncertainties (some of which are beyond our control) and assumptions that could cause actual results to differ materially from historical experience and present expectations or projections. Actual results may differ materially from those in the forward-looking statements and the trading price for our common stock may fluctuate significantly. Forward-looking statements also are affected by the risk factors described in our filings with the U.S. Securities and Exchange Commission. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

Company Contact
Thumzup Investor Relations
investors@thumzupmedia.com
800-403-6150

Media Contact
Jessica Starman
media@thumzupmedia.com

Attachment

• Thumzup Media Corporation

FAQ

What regions is Thumzup (TZUP) expanding to in Los Angeles?

Thumzup is expanding to Beverly Hills, San Fernando Valley, West Los Angeles, Hollywood, Pasadena, and Glendale.

How much did Thumzup (TZUP) raise in its underwritten offering?

Thumzup raised $8.2 million through its underwritten offering.

How do users earn money through Thumzup's (TZUP) platform?

Users earn money by creating and sharing branded content on social media, with payments made through Venmo and PayPal.