TechTarget Wins 31 National and Regional Online Editorial Awards from American Society of Business Publication Editors (ASBPE)
TechTarget announced it won 31 awards from the American Society of Business Publication Editors (ASBPE). The awards were divided into 8 national awards (5 Gold, 2 Silver, 1 Bronze) and 23 New England regional awards (8 Gold, 8 Silver, 7 Bronze). Key awards include TechTarget Enterprise AI for Q&A (Gold) and TechTarget CIO for Online State of the Industry (Gold). The recognition reflects TechTarget's commitment to editorial excellence, supported by its team of over 150 editors and 1,000+ contributors. CEO Michael Cotoia and President Rebecca Kitchens highlighted the company's focus on delivering high-quality content and actionable insights to enterprise technology buyers.
- TechTarget won a total of 31 editorial awards from ASBPE, indicating strong industry recognition.
- The awards included 5 Gold, 16 Silver, and 10 Bronze, showcasing a wide range of excellence.
- CEO Michael Cotoia emphasized the awards as a reflection of TechTarget's editorial team's strength and expertise.
- The company has a team of over 150 editors and 1,000+ contributors, demonstrating significant editorial resources.
- TechTarget provides actionable insights from a database of 32+ million members across 150 websites, enhancing business decision-making.
- The press release did not provide specific financial metrics or how the awards might impact future revenue.
- No information was given about potential risks or challenges the company might face despite the accolades.
- Lack of mention of any new strategic partnerships or business developments following the awards.
Overall, TechTarget won 5 Gold awards, 16 Silver awards and 10 Bronze awards this year:
National (8)
Gold
- TechTarget Enterprise AI™ – Q&A
Silver
- TechTarget CIO™ – Online State of the Industry
- TechTarget Eye on Tech™ – Video – Tutorial
- TechTarget HealthIT Security™ – Technical Article
- TechTarget IT Operations™ – Q&A
- TechTarget Sustainability and ESG™ – Web Microsite/Special Section (Non-Trade Show/Conference)
- TechTarget WhatIs™ – How-To Article
Bronze
- TechTarget IT Operations – Online Single Topic Coverage by a Team
New England Region (23)
Gold
- TechTarget CIO – Online State of the Industry
- TechTarget CIO – Enterprise News Story
- TechTarget Enterprise AI – Q&A
- TechTarget IT Operations – Web Feature Article, Industry
Silver
- TechTarget CIO – Government Coverage
- TechTarget Eye on Tech – Video – Tutorial
- TechTarget HealthIT Security – Technical Article
- TechTarget ERP™ – Podcast
- TechTarget IT Operations – Online Single Topic Coverage by a Team
- TechTarget IT Operations – Q&A
- TechTarget Security™ – Web Feature Article, Industry
- TechTarget Sustainability and ESG™ – Web Microsite/Special Section (Non-Trade Show/Conference)
- TechTarget Unified Communications™ – Event Coverage
- TechTarget WhatIs™ – How-To Article
Bronze
- TechTarget CIO – Original Research
- TechTarget Enterprise AI – News Analysis
- TechTarget Enterprise AI – Technical Article
- TechTarget Enterprise AI – Web Microsite/Special Section (Non-Trade Show/Conference)
- TechTarget Healthcare Strategies™ – Podcast
- TechTarget HR Software™ – Enterprise News Story
- TechTarget IT Operations – Online Breaking News
- TechTarget IT Operations – Case Study
- TechTarget Security – Event Coverage
ASBPE is the professional association for full-time and freelance editors, writers, and designers employed in the business, trade, and specialty press. The annual ASBPE Regional and National Awards honor the hard work and commitment to excellence by trade publication editors and graphic designers. This latest recognition adds to the 300+ awards TechTarget has received for business and editorial merit and reflects the Company’s ongoing commitment to editorial excellence.
“We are proud to again be honored by ASBPE,” said Michael Cotoia, CEO of TechTarget. “This is great recognition of the strength and expertise of TechTarget’s world-class editorial team, a true competitive advantage for us in the market. And winning these awards is a direct reflection of our continued commitment and investment in delivering the highest quality content in the industry.”
TechTarget’s team of over 150 editors and 1,000+ contributors worldwide is led by Chief Content Officer Kelley Damore, recently named one of the Top 25 Women Chief Content Officers in 2024 by Women We Admire. TechTarget reporters and editors provide in-depth coverage of the issues and trends while also delivering real insight into the challenges business leaders face and delve deeply into a myriad of topics, products, companies and policies that shape the increasingly complex business ecosystem.
“Our team provides the information, education and use cases that enterprise technology buying teams need to stay ahead of the market and make better, more informed purchase decisions,” said Rebecca Kitchens, President, TechTarget. “It is this award-winning content that allows TechTarget to attract, engage and capture the intent of the most qualified, active enterprise technology buyers across the Web. Enterprise technology sales and marketing teams leverage this proprietary intent data to accelerate business outcomes.”
TechTarget delivers actionable insights unduplicated anywhere else in the market, providing enterprise technology vendors an extraordinarily accurate proprietary lens into the behaviors of its 32+ million opt-in members across 150 enterprise technology-specific websites and 1000+ webinar channels. Together, the data and the capabilities enable GTM teams to better engage target accounts, verify, prioritize and convert existing buyers’ journeys, and both create and accelerate, net-new opportunities before an organized journey has even begun.
To learn more about the award-winning editorial that drives TechTarget’s powerful audiences and market-leading insights, visit TechTarget.com/Editorial.
About TechTarget
TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across 150 highly targeted technology-specific websites and more than 1,000 channels, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world.
TechTarget has offices in
(C) 2024 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks and TechTarget CIO, TechTarget Enterprise AI, TechTarget ERP, TechTarget Eye on Tech, TechTarget HealthIT Security, TechTarget Healthcare Strategies, TechTarget HR Software, TechTarget IT Operations, TechTarget Security, TechTarget Unified Communications and TechTarget WhatIs are trademarks of TechTarget. All other trademarks are the property of their respective owners.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240521250751/en/
Garrett Mann
Vice President of Corporate Communications
TechTarget, Inc.
617-431-9371
gmann@techtarget.com
Source: TechTarget, Inc.
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