Omdia: Global Automotive Display Panel Shipments Reach 232 Million Units in 2024, Fueled by China’s Market Influence
Global automotive display panel shipments reached 232 million units in 2024, showing a 6.3% year-over-year growth, primarily driven by China's market influence and increasing demand for advanced cockpit displays.
Chinese manufacturers dominated the market, with BOE leading at 17.6% market share (40.9M units, +16% YoY) and Tianma following at 15.9% share (36.9M units, +25% YoY). AUO ranked third with 10.5% share, while Japan Display Inc. and LG Display completed the top five with 8.6% and 7.7% market share respectively.
The growth was supported by China's promotion of neighborhood electric vehicles (NEVs), resulting in increased domestic sales and exports. Chinese panel manufacturers exceeded 53% market share in 2024, benefiting from government policies favoring domestic components and localized supply chains.
Le spedizioni globali di pannelli per veicoli hanno raggiunto 232 milioni di unità nel 2024, mostrando una crescita del 6,3% rispetto all'anno precedente, principalmente guidata dall'influenza del mercato cinese e dall'aumento della domanda per display avanzati per abitacoli.
I produttori cinesi hanno dominato il mercato, con BOE in testa con una quota di mercato del 17,6% (40,9 milioni di unità, +16% su base annua) e Tianma che segue con una quota del 15,9% (36,9 milioni di unità, +25% su base annua). AUO si è classificata al terzo posto con una quota del 10,5%, mentre Japan Display Inc. e LG Display hanno completato la top five con rispettivamente l'8,6% e il 7,7% di quota di mercato.
La crescita è stata supportata dalla promozione da parte della Cina dei veicoli elettrici di quartiere (NEV), che ha portato a un aumento delle vendite domestiche e delle esportazioni. I produttori di pannelli cinesi hanno superato il 53% di quota di mercato nel 2024, beneficiando delle politiche governative a favore dei componenti nazionali e delle catene di approvvigionamento localizzate.
Los envíos globales de paneles automotrices alcanzaron 232 millones de unidades en 2024, mostrando un crecimiento del 6,3% interanual, impulsado principalmente por la influencia del mercado chino y el aumento de la demanda de pantallas avanzadas para cockpits.
Los fabricantes chinos dominaron el mercado, con BOE liderando con una cuota de mercado del 17,6% (40,9 millones de unidades, +16% interanual) y Tianma siguiendo con una cuota del 15,9% (36,9 millones de unidades, +25% interanual). AUO ocupó el tercer lugar con una cuota del 10,5%, mientras que Japan Display Inc. y LG Display completaron el top cinco con cuotas de mercado del 8,6% y 7,7% respectivamente.
El crecimiento fue respaldado por la promoción de vehículos eléctricos de vecindario (NEVs) en China, lo que resultó en un aumento de las ventas domésticas y exportaciones. Los fabricantes de paneles chinos superaron el 53% de cuota de mercado en 2024, beneficiándose de las políticas gubernamentales que favorecen los componentes nacionales y las cadenas de suministro localizadas.
글로벌 자동차 디스플레이 패널 출하량은 2024년에 2억 3200만 대에 도달하여 전년 대비 6.3% 성장했습니다. 이는 주로 중국 시장의 영향과 고급 조종석 디스플레이에 대한 수요 증가에 의해 촉진되었습니다.
중국 제조업체들이 시장을 지배했으며, BOE가 17.6%의 시장 점유율(4090만 대, 전년 대비 +16%)로 선두를 차지했고, Tianma가 15.9%의 점유율(3690만 대, 전년 대비 +25%)로 뒤를 이었습니다. AUO는 10.5%의 점유율로 3위를 차지했으며, Japan Display Inc.와 LG Display가 각각 8.6%와 7.7%의 시장 점유율로 상위 5위를 완성했습니다.
성장은 중국의 이웃 전기차(NEV) 촉진에 의해 지원되었으며, 이는 국내 판매와 수출 증가로 이어졌습니다. 중국 패널 제조업체들은 2024년에 53% 이상의 시장 점유율을 초과하며, 국내 부품과 지역화된 공급망을 선호하는 정부 정책의 혜택을 받았습니다.
Les expéditions mondiales de panneaux d'affichage automobile ont atteint 232 millions d'unités en 2024, affichant une croissance de 6,3% d'une année sur l'autre, principalement grâce à l'influence du marché chinois et à la demande croissante pour des affichages avancés de cockpit.
Les fabricants chinois ont dominé le marché, avec BOE en tête avec une part de marché de 17,6% (40,9 millions d'unités, +16% en glissement annuel) et Tianma suivant avec une part de 15,9% (36,9 millions d'unités, +25% en glissement annuel). AUO s'est classé troisième avec une part de 10,5%, tandis que Japan Display Inc. et LG Display ont complété le top cinq avec respectivement 8,6% et 7,7% de part de marché.
La croissance a été soutenue par la promotion par la Chine des véhicules électriques de quartier (NEV), entraînant une augmentation des ventes domestiques et des exportations. Les fabricants de panneaux chinois ont dépassé 53% de part de marché en 2024, bénéficiant des politiques gouvernementales favorisant les composants nationaux et les chaînes d'approvisionnement localisées.
Die weltweiten Lieferungen von Automobil-Display-Panels erreichten 2024 232 Millionen Einheiten und verzeichneten ein Wachstum von 6,3% im Vergleich zum Vorjahr, was hauptsächlich durch den Einfluss des chinesischen Marktes und die steigende Nachfrage nach fortschrittlichen Cockpit-Displays angetrieben wurde.
Chinesische Hersteller dominierten den Markt, wobei BOE mit einem Marktanteil von 17,6% (40,9 Millionen Einheiten, +16% im Jahresvergleich) an der Spitze lag und Tianma mit einem Marktanteil von 15,9% (36,9 Millionen Einheiten, +25% im Jahresvergleich) folgte. AUO belegte den dritten Platz mit einem Marktanteil von 10,5%, während Japan Display Inc. und LG Display die Top fünf mit 8,6% bzw. 7,7% Marktanteil abrundeten.
Das Wachstum wurde durch Chinas Förderung von Nachbarschafts-Elektrofahrzeugen (NEVs) unterstützt, was zu einem Anstieg der Inlandsverkäufe und Exporte führte. Chinesische Panel-Hersteller übertrafen 2024 einen Marktanteil von 53% und profitierten von staatlichen Richtlinien, die inländische Komponenten und lokalisierte Lieferketten begünstigen.
- Global automotive display panel shipments grew 6.3% YoY to 232M units
- Market leader BOE achieved 16% YoY growth with 40.9M units shipped
- Tianma showed strong performance with 25% YoY growth
- China Star (CSOT) demonstrated exceptional growth of 125% YoY
- Japan Display Inc. experienced 13% decline in shipments
- Multiple small and mid-sized fabs forced to close due to competitive pressure
- Supply chain concentration in China poses diversification challenges for automakers

2024 Automobile Monitor Panel Shipment Share
The strong demand in China’s automotive market has been a key driver of this growth. The Chinese government’s strong promotion of neighborhood electric vehicles (NEVs) has led to a surge in both domestic sales and exports of Chinese-brand electric vehicles. At the same time, policies prioritizing domestic components have strengthened China’s position in the supply chain, further boosting demand for locally produced automotive displays. Additionally, many global automakers have adapted to the market landscape by integrating more localized supply chains, aligning with government policies and competitive market conditions. As a result, Chinese panel manufacturers expanded their market presence, surpassing
Chinese BOE and Tianma continued to lead the automotive display market, securing the top two positions. BOE held a
AUO ranked third, with a
Beyond the top five, IVO (
Commenting on market movements, Omdia Senior Principal Analyst Stacy Wu said: “The evolving market landscape has led to the closure of multiple small and mid-sized fabs, as manufacturers struggle to compete and adapt to shifting industry demands. JDI’s recent announcement to shut down its Tottori and Mobara facilities reflects the industry's shift toward cost-effective, high-capacity production. Looking ahead, LCD fab capacity for automotive displays will become increasingly concentrated in advanced production lines, particularly G6 LTPS and G8 a-Si/Oxide fabs in
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Fasiha Khan- fasiha.khan@omdia.com
Source: Omdia