TransUnion Shares Three Trends for Life, Personal and Commercial Insurance in 2022
TransUnion's 2022 Insurance Trends Report highlights a shift towards digital processes in the insurance industry, accelerated by the pandemic. A survey of 2,761 U.S. insurance consumers revealed that 52% prefer digital channels for interactions. Telematics options in auto insurance are gaining traction, with 49% opting in and nearly half reporting reduced rates. However, concerns remain about the fairness of credit-based insurance scores. Insurers are urged to address these challenges to enhance consumer trust and adoption of digital practices.
- 52% of consumers prefer digital channels, indicating a strong shift towards digital insurance processes.
- 49% of respondents opted into telematics options for auto insurance, and 48% experienced reduced rates.
- Continued digitization is seen as an opportunity for insurers to enhance customer experience and operational efficiency.
- Concerns regarding the fairness of credit-based insurance scores may hinder the acceptance of digitized underwriting processes.
- Only 33% of homeowners are willing to adopt connected devices for monitoring hazards, indicating potential resistance to telematics in home insurance.
Increasing digitization, calls for fairness and equality, and adoption of telematics likely to shape industry
CHICAGO, Dec. 16, 2021 (GLOBE NEWSWIRE) -- Over the past two years, the global pandemic accelerated consumer acceptance of digitization throughout the policy lifecycle, and that momentum will likely carry over into 2022. TransUnion’s 2022 Insurance Trends and Outlook Report considers multiple implications of increasingly digital and accelerated business practices for insurance carriers throughout the industry.
To equip insurers with a deeper understanding of these key trends, TransUnion conducted a survey of 2,761 U.S. consumers with active auto, homeowners, renters and/or life insurance policies during November 2021. The findings highlight consumer attitudes towards online insurance shopping, auto and property telematics—which involve devices that monitor and report on driving behaviors or property hazard conditions—and more.
“Our analysis of the past year’s trends as well as findings from the consumer survey suggest the insurance industry has a couple key challenges to address,” said Mark McElroy, executive vice president and head of TransUnion’s insurance business. “On one hand the insurance industry will need to meet the increased demands for digital processes. On the other, it must educate the public and ease concerns over the use of credit-based insurance scores and externally-sourced data, which are helping to drive that demand.”
Consumers increasingly seek a digital experience
The largest group of survey respondents comprised life insurance and personal lines property and auto insurance consumers. One of the most important findings from that group was that they prefer digital channels, like email and mobile apps, for requesting a quote, asking a question, or discussing a policy.
The combined averages of those who prefer email (
Increased use of online channels will have several implications across the industry. For example, insurers will be expected to create seamless and secure digital experiences for consumers at every stage of the policy lifecycle. Many carriers will also need to reevaluate their channel mix and decide whether to adjust their sales strategy to better utilize direct-to-consumer sales websites and apps that help bridge the gap between consumers and agents.
Compared to the rate of consumer adoption of these technologies, commercial insurance’s digital transformation lags. However, this sector appears to be in the early stages of climbing the same steep curve.
“An opportunity for digitization in commercial lines is to leverage the underutilized third-party data that can autofill much of the information about corporate real estate or vehicle assets that customers are expected to enter manually on an application,” said McElroy. “The current manual process also places the burden of verifying this information on insurers, making automation a win for both parties.”
Continued digitization dependent on demonstrating fairness
The continued shift to digitized, accelerated underwriting is driven largely by access to credit-based insurance scores (CBIS) and other third-party data. However, in more recent years, the use of CBIS in the insurance underwriting process has come under scrutiny by certain consumer advocacy groups and regulators. Providing evidence that the practice has expanded the availability of insurance in many cases and often works to the advantage of consumers across all risk segments will be necessary to demonstrating that CBIS is a critical element in the overall insurance underwriting process.
For example, the report explains that expanded use of accelerated and data-driven underwriting has often reduced prices for customers with good risk scores who may have otherwise been unfairly disadvantaged due to being renters instead of home owners.
In the commercial housing insurance sector, aggregated credit-based scoring of tenants can lower the insurance rates paid by landlords, who might otherwise have their policy priced solely on a building’s location and age. This savings, in turn, can allow landlords to lower rent, potentially creating more affordable housing for consumers.
Telematics are proving popular with auto insurance consumers
This year’s consumer survey also found
Insurance rates decreased for nearly half (
Similarly, commercial insurance presents a significant opportunity for telematics as many business owners may be more open to installing such tools in corporate vehicles in order to encourage employees to drive more safely.
However, homeowners appeared less open to using connected devices to monitor their house or condo for warning of fires, flooding and other hazard risks. When asked whether they would allow an insurer to install and monitor such a device in their home, only
“The hesitance from consumers to adopt auto and home connected devices was an interesting finding,” said McElroy. “I suspect this was driven by concerns over privacy, which means insurers will need to convince consumers that telematics is about monitoring driving behaviors and the condition of home appliances, like water heaters and furnaces, to ensure people’s safety—not gathering their personal information.”
Please click here to download a full version of the TransUnion 2022 Insurance Trends and Outlook Report.
About TransUnion (NYSE: TRU)
TransUnion is a global information and insights company that makes trust possible in the modern economy. We do this by providing an actionable picture of each person so they can be reliably represented in the marketplace. As a result, businesses and consumers can transact with confidence and achieve great things. We call this Information for Good®.
A leading presence in more than 30 countries across five continents, TransUnion provides solutions that help create economic opportunity, great experiences and personal empowerment for hundreds of millions of people.
http://www.transunion.com/business
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FAQ
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