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Kartoon Studios, VeVe, and Multiverse Clothing Company Inc. Release First-Ever Line of Stan Lee Limited-Edition “Phygital” Collections During San Diego Comic-Con

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Kartoon Studios (NYSE AMERICAN: TOON), VeVe, and Multiverse Clothing Company Inc. have launched the first-ever line of Stan Lee -edition 'phygital' collections during San Diego Comic-Con. This innovative collaboration blends fine art with smart fashion, featuring original artwork from renowned artists Rob Prior, Burton Morris, and Bill Sienkiewicz.

The collection includes digital collectibles and -edition apparel such as hoodies ($99), suede bomber jackets ($149.99), and leather jackets ($250). Purchasers of the apparel items can redeem two digital collectibles on VeVe, including a Gold and Silver King of Cameos Stan Lee Chibi style digital collectible and a corresponding Stan Lee Fine Art digital collectible. Each apparel piece also contains an Easter Egg unlocking access to Stan Lee Universe Exclusive Drop 2, featuring 60 artist-signed physical portraits.

Kartoon Studios (NYSE AMERICAN: TOON), VeVe e Multiverse Clothing Company Inc. hanno lanciato la prima linea di collezioni 'phygital' in edizione Stan Lee durante il San Diego Comic-Con. Questa collaborazione innovativa fonde arte raffinata e moda smart, presentando opere originali di artisti rinomati come Rob Prior, Burton Morris e Bill Sienkiewicz.

La collezione include collezionabili digitali e abbigliamento in edizione limitata come felpe ($99), giacche bomber in suede ($149.99) e giacche di pelle ($250). Coloro che acquistano gli articoli d'abbigliamento possono riscattare due collezionabili digitali su VeVe, tra cui un collezionabile digitale in stile Chibi di Stan Lee King of Cameos in oro e argento e un corrispondente collezionabile digitale di Stan Lee Fine Art. Ogni pezzo d'abbigliamento contiene inoltre un Easter Egg che sblocca l'accesso al Drop 2 esclusivo di Stan Lee Universe, con 60 ritratti fisici firmati dagli artisti.

Kartoon Studios (NYSE AMERICAN: TOON), VeVe y Multiverse Clothing Company Inc. han lanzado la primera línea de colecciones 'phygital' en edición Stan Lee durante el San Diego Comic-Con. Esta colaboración innovadora combina arte de alta calidad con moda inteligente, presentando obras originales de artistas renombrados como Rob Prior, Burton Morris y Bill Sienkiewicz.

La colección incluye coleccionables digitales y prendas en edición limitada como sudaderas ($99), chaquetas bomber de ante ($149.99) y chaquetas de cuero ($250). Los compradores de las prendas pueden canjear dos coleccionables digitales en VeVe, incluido un coleccionable digital en estilo Chibi de Stan Lee King of Cameos en oro y plata, y un correspondiente coleccionable digital de Stan Lee Fine Art. Cada prenda también contiene un Easter Egg que desbloquea el acceso a la Exclusiva Drop 2 del Universo Stan Lee, que presenta 60 retratos físicos firmados por artistas.

카툰 스튜디오 (NYSE AMERICAN: TOON), VeVe 및 멀티버스 클로딩 컴퍼니 Inc.는 샌디에이고 코믹콘 기간 동안 스坦 리 에디션의 첫 번째 '피지탈' 컬렉션 라인을 출시했습니다. 이 혁신적인 협업은 유명한 예술가인 롭 프라이어, 버턴 모리스, 빌 시엔키비치의 원작 아트를 특징으로 하여 고급 예술과 스마트 패션을 결합합니다.

컬렉션에는 후드티($99), 스웨이드 봄버 재킷($149.99), 가죽 재킷($250)과 같은 디지털 수집품 및 한정판 의류가 포함되어 있습니다. 의류 아이템 구매자는 VeVe에서 두 개의 디지털 수집품을 교환할 수 있으며, 여기에는 스탠 리 킹 오브 카메오의 골드 및 실버 치비 스타일 디지털 수집품과 해당 스탠 리 파인 아트 디지털 수집품이 포함됩니다. 각 의류 아이템에는 스탠 리 유니버스 독점 드롭 2에 대한 접근을 해제하는 이스터 에그도 포함되어 있으며, 60개의 아티스트 서명 물리적 초상화가 있습니다.

Kartoon Studios (NYSE AMERICAN: TOON), VeVe et Multiverse Clothing Company Inc. ont lancé la toute première ligne de collections 'phygital' en édition Stan Lee lors de la San Diego Comic-Con. Cette collaboration novatrice allie art de qualité et mode intelligente, mettant en avant des œuvres originales d'artistes renommés tels que Rob Prior, Burton Morris et Bill Sienkiewicz.

La collection comprend des objets de collection numériques et des vêtements en édition limitée, tels que des sweats à capuche ($99), des vestes en suede ($149.99) et des vestes en cuir ($250). Les acheteurs des articles vestimentaires peuvent échanger deux objets de collection numériques sur VeVe, y compris un objet de collection numérique de Stan Lee King of Cameos en version Chibi or et argent, ainsi qu'un objet de collection numérique associé d'art de Stan Lee. Chaque article vestimentaire contient également un œuf de Pâques permettant d'accéder au Drop 2 exclusif de l'univers Stan Lee, comportant 60 portraits physiques signés par des artistes.

Kartoon Studios (NYSE AMERICAN: TOON), VeVe und Multiverse Clothing Company Inc. haben während der San Diego Comic-Con die erste 'phygital' Kollektion in Stan Lee-Edition vorgestellt. Diese innovative Zusammenarbeit verbindet hohe Kunst mit intelligenter Mode und präsentiert Originalkunstwerke von namhaften Künstlern wie Rob Prior, Burton Morris und Bill Sienkiewicz.

Die Kollektion umfasst digitale Sammlerstücke und limitierte Bekleidung wie Hoodies ($99), Wildleder-Bomberjacken ($149.99) und Lederjacken ($250). Käufer der Bekleidungsartikel können zwei digitale Sammlerstücke bei VeVe einlösen, darunter ein Gold- und Silber-Chibi-Stil digitales Sammlerstück von Stan Lee King of Cameos sowie ein entsprechendes digitales Sammlerstück von Stan Lee Fine Art. Jedes Bekleidungsstück enthält außerdem ein Easter Egg, das den Zugang zu Stan Lee Universe Exklusiv Drop 2 freischaltet, das 60 künstlerisch signierte physische Porträts umfasst.

Positive
  • Launch of innovative 'phygital' collections combining digital and physical collectibles
  • Collaboration with renowned artists Rob Prior, Burton Morris, and Bill Sienkiewicz
  • Potential for high-value collectibles and exclusive artwork sales
  • Cross-platform engagement through VeVe digital collectibles and Multiverse Clothing apparel
Negative
  • None.

Insights

As a Market Research Analyst, I find this collaboration between Kartoon Studios, VeVe and Multiverse Clothing Company Inc. intriguing but not significantly impactful for investors at this stage. Here's why:

  • The partnership aims to create a unique 'phygital' (physical + digital) collectible experience, blending fine art with fashion and digital collectibles. While innovative, it's unclear how this will translate into substantial revenue.
  • The -edition nature of the products ($99 for hoodies, $149.99 for bomber jackets and $250 for leather jackets) suggests a niche market rather than mass appeal.
  • The collaboration leverages the Stan Lee brand, which has proven popularity. However, the financial impact on Kartoon Studios (NYSE AMERICAN: TOON) is likely to be minimal in the short term.
  • The 'Easter Egg' feature allowing access to exclusive artwork is an interesting marketing tactic, but its effect on sales and long-term value creation remains to be seen.

While this venture showcases innovation in the collectibles and fashion space, investors should approach with caution. The real test will be in the sales figures and consumer reception, which are not yet available. This appears to be more of a brand-building exercise than a significant revenue driver for Kartoon Studios at this point.

From a technological perspective, this collaboration presents an interesting case study in the convergence of physical and digital assets, often referred to as 'phygital' experiences. Here's my analysis:

  • The integration of digital collectibles with physical apparel items represents a growing trend in the NFT and collectibles market, potentially opening new revenue streams for companies involved.
  • VeVe's platform, which allows for the redemption of digital collectibles, demonstrates the increasing sophistication of blockchain-based marketplaces for digital assets.
  • The use of redemption codes tied to physical purchases creates a unique bridge between traditional retail and the digital collectibles space, potentially driving engagement across both domains.
  • The 'Easter Egg' feature that unlocks access to exclusive drops is an innovative use of gamification in the collectibles market, which could enhance user engagement and create additional value for collectors.

However, it's important to note that the long-term success of such initiatives depends on sustained consumer interest in digital collectibles and the ability to create genuine scarcity and value in the digital realm. While technologically innovative, the financial impact of this specific collaboration on a company like Kartoon Studios remains to be seen and may be in the short term.

Exclusive Collections of Physical and Digital Collectibles Include Original Art from Esteemed Contemporary Artists, Rob Prior, Burton Morris, and Bill Sienkiewicz, Drop 1, Series 1 Now Available

BEVERLY HILLS, Calif., July 25, 2024 (GLOBE NEWSWIRE) -- Kartoon Studios (NYSE AMERICAN: TOON), the controlling partner of “Stan Lee Universe, LLC,” VeVe, the global leader in digital collectibles and comics derived from some of the world’s best-known IP, and groundbreaking Multiverse Clothing Company Inc. debut today the first drop in a series of Stan Lee limited-edition fine art digital and apparel collectible releases this year.

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These exclusive ‘phygital’ collections, which blend fine art with smart fashion, will be showcased in VeVe’s booth #1630 at San Diego Comic-Con. The artwork featured in the collection is created by three of the most renowned contemporary pop culture artists, Rob Prior, Burton Morris, and Bill Sienkiewicz. All three artists created Stan Lee limited-edition portraits that are being offered for the first time ever as digital, as well as on limited-edition apparel collectibles, including a lined hoodie (MSRP: $99.00), lined suede bomber jackets (MSRP: $149.99) and lined leather jackets (MSRP: $250.00).

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By purchasing a limited release apparel item at Multiverse Clothing’s online store, from today through July 28, fans can then redeem two digital collectibles immediately on VeVe using the free redemption codes in the order confirmation. All purchasers will be able to redeem from VeVe a Gold and Silver King of Cameos Stan Lee Chibi style digital collectible, plus the corresponding Stan Lee Fine Art digital collectible associated with the artwork by Burton Morris, Rob Prior or Bill Sienkiewicz based on their apparel item purchased.

Each limited-edition and individually numbered piece of apparel comes with an Easter Egg that unlocks access to Stan Lee Universe Exclusive Drop 2, which features 60 artist-signed physical portraits. Fast-acting fans will discover they can purchase highly coveted, limited-edition and priceless Stan Lee art signed by these world-famous artists.

Lloyd Mintz, SVP of Global Consumer Products, Kartoon Studios stated: “This cutting-edge partnership with VeVe and Multiverse Clothing has resulted in not only a tremendous opportunity to pay tribute to the legend of Stan Lee, but also offer fans an incredible opportunity to own what we consider to be priceless artwork and fresh and unique clothing created in conjunction with these globally renowned pop culture artists. This drop represents the first wave of what we feel is creating highly sought after collectibles that will be treasured by fans.”

David Yu, VeVe’s CEO and co-founder commented on the launch: “We’re excited to have the art canvases and apparel collection on display at the VeVe booth at San Diego Comic-Con! Being part of this collab with Kartoon Studios and Multiverse Clothing, which celebrates Stan Lee and blends fine art with smart fashion and digital collectibles, is exciting for VeVe. Offering the matching digital collectible of art from three renowned contemporary popular artists along with a very special gold Stan Lee collectible enables us to engage with fans in a fashion-forward way.”            

Tricia Srinivasan, Multiverse Clothing Company Inc’s co-founder said: “We are excited to be working with such incredible companies like VeVe and Kartoon Studios to help extend Stan Lee’s legacy through innovative ways to improve the fan experience. Stan was such a pioneer so it’s fitting that these revolutionary drops begin with him.”

About Stan Lee
Known by his signature phrase “Excelsior!”, Stan Lee is one of the most prolific and legendary creators of all time. As Marvel's editor-in-chief, Stan "The Man" Lee helped build a universe of interlocking continuity, one where fans felt as if they could turn a street corner and run into a superhero from Spider-Man to the Fantastic Four, Thor, Iron Man, the Hulk, the X-Men, and more. Stan went on to become Marvel’s editorial director and publisher in 1972 and was eventually named chairman emeritus. He was the co-creator of characters appearing in 4 of the top 10 box office movies of all time, which featured Spider-Man, Iron Man, the Hulk, Thor, Guardians of the Galaxy, Black Panther, and of course the Avengers, accounting for billions of dollars of revenue for Marvel and the Walt Disney Company.

About Kartoon Studios
Kartoon Studios (NYSE AMERICAN: TOON) is a global end-to-end creator, producer, distributor, marketer, and licensor of entertainment brands. The Company’s IP portfolio includes original animated content, including the Stan Lee brand, “Stan Lee’s Superhero Kindergarten,” starring Arnold Schwarzenegger, on Kartoon Channel! and Ameba; “Shaq’s Garage,” starring Shaquille O’Neal, on Kartoon Channel!; “Rainbow Rangers” on Kartoon Channel! and Ameba; the Netflix Original, “Llama Llama,” starring Jennifer Garner, and more.

In 2022, Kartoon Studios acquired Canada’s WOW! Unlimited Media, along with its subsidiary, Mainframe Studios, which is one of the most successful animation service houses in the world, producing top brands for 3rd parties, including “Cocomelon,” “Barbie’s Playhouse,” “Unicorn Academy,” and “SuperKitties.” Additionally, the company made a strategic investment becoming the largest shareholder in Germany’s Your Family Entertainment AG (FRA:RTV), one of Europe’s leading distributors and broadcasters of high-quality programs for children and families.

Toon Media Networks, the Company’s wholly owned digital distribution network, consists of Kartoon Channel!, Frederator Network, and Ameba. Kartoon Channel! is a globally distributed entertainment platform with near full penetration of the U.S. market. Kartoon Channel! and Ameba are available across multiple platforms, including iOS, Android Mobile, Web, Amazon Prime Video, Apple TV, Amazon Fire, Roku, Pluto TV, Comcast, Cox, Dish, Sling TV, Android TV, Tubi, Xumo, and Samsung and LG Smart TVs. Frederator Network owns and operates one of the largest global animation networks on YouTube, with channels featuring over 2000 exclusive creators and influencers, garnering billions of views annually.

For additional information, please visit www.kartoonstudios.com

About Veve
Founded in 2018, VeVe was created by collectors, for collectors to bring premium licensed digital collectibles to the mass market. With over 10 million digital collectibles sold, VeVe is the largest mobile-first digital collectibles platform and one of the top grossing Entertainment Apps in the Google Play and Apple stores.

Utilizing both blockchain and augmented reality technologies, VeVe enables users to buy, sell and play with their Digital Collectibles & Comics all via our iOS and Android app. VeVe has partnered with leading brands including Disney, Marvel, Lamborghini, Star Wars and more. VeVe’s 3D augmented reality photo mode allows collectors to interact & play with every digital collectible, as well as share their collectibles through VeVe’s in-app social feed, or showcase their creativity on social platforms including Twitter, Instagram, TikTok and more.

In addition, VeVe uses Ethereum’s layer 2 scaling protocol, Immutable X, which provides instant trade confirmation, scalability (over 9,000 trades per second), zero gas fees, and a 99.9% reduction in environmental footprint.

Start your digital collecting journey on the VeVe Digital Collectibles app - available on both iOS and Android or online at www.veve.me/collectibles. Visit www.veve.me/comics to discover the future of comics.

Learn more: VeVe.me | X | Discord | Facebook | Instagram

About Multiverse Clothing Company Inc.
Founded in 2022, Multiverse Clothing Company Inc. (MCCI) partners with world renown IP companies to launch groundbreaking ways to monetize their IP in both the physical and digital realms, whilst greatly enhancing the fan experience.

Multiverse Clothing Company Inc develops groundbreaking limited-edition smart fashion using graphic art related to superheroes, comic books, recording artists, animated characters, video game characters, and athletes. The stylish high-end lined smart apparel collections have built-in utility so that humans and Avatars can unlock experiences, access content and do so much more.

For additional information, please visit multiverseclothingcompany.com
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Forward-Looking Statements: Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. The forward-looking statements include statements such as creating highly sought after collectibles that will be treasured by fans, engaging with fans in a fashion-forward way and extending Stan Lee’s legacy through innovative ways to improve the fan experience. While the Company believes these forward-looking statements are reasonable, undue reliance should not be placed on any such forward-looking statements, which are based on information available to us on the date of this release. These forward looking statements are based upon current estimates and assumptions and are subject to various risks and uncertainties, including without limitation, our ability to extend Stan Lee’s legacy through innovative ways to improve the fan experience, our ability to generate revenue or achieve profitability; our ability to obtain additional financing on acceptable terms, if at all; the potential issuance of a significant number of shares, which will dilute our equity holders; fluctuations in the results of our operations from period to period; general economic and financial conditions; our ability to anticipate changes in popular culture, media and movies, fashion and technology; competitive pressure from other distributors of content and within the retail market; our reliance on and relationships with third-party production and animation studios; our ability to market and advertise our products; our reliance on third-parties to promote our products; our ability to keep pace with technological advances; our ability to protect our intellectual property and those other risk factors set forth in the “Risk Factors” section of the Company’s most recent Annual Report on Form 10-K and in the Company's subsequent filings with the Securities and Exchange Commission (the "SEC"). Thus, actual results could be materially different. The Company expressly disclaims any obligation to update or alter statements whether as a result of new information, future events or otherwise, except as required by law.

MEDIA CONTACT:
pr@kartoonstudios.com

INVESTOR RELATIONS CONTACT:
ir@kartoonstudios.com

Photos accompanying this announcement are available at: 

https://www.globenewswire.com/NewsRoom/AttachmentNg/0dce4926-47bc-4aac-9ef6-09bea446d5eb

https://www.globenewswire.com/NewsRoom/AttachmentNg/3f16e3d1-08b9-4bd7-9b46-926b170fe89c

https://www.globenewswire.com/NewsRoom/AttachmentNg/d842a38b-853e-448c-9a7a-68a1998694d9

https://www.globenewswire.com/NewsRoom/AttachmentNg/f23e27c1-d908-4fd3-8509-a969be3c9215


FAQ

What is the new Stan Lee 'phygital' collection released by Kartoon Studios (TOON)?

Kartoon Studios (TOON) has released a -edition 'phygital' collection featuring Stan Lee, which includes digital collectibles and physical apparel items with artwork by Rob Prior, Burton Morris, and Bill Sienkiewicz.

How much do the Stan Lee -edition apparel items cost?

The Stan Lee -edition apparel items range from $99 for a lined hoodie, $149.99 for a suede bomber jacket, to $250 for a leather jacket.

What digital collectibles can be redeemed with the purchase of Stan Lee apparel?

Purchasers of the Stan Lee apparel can redeem two digital collectibles on VeVe: a Gold and Silver King of Cameos Stan Lee Chibi style digital collectible and a corresponding Stan Lee Fine Art digital collectible.

Where can fans purchase the Stan Lee -edition apparel collection?

Fans can purchase the Stan Lee -edition apparel collection from Multiverse Clothing's online store from July 25 through July 28, 2024.

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