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Taylor Morrison to Serve as the Exclusive Homebuilder for Extreme Makeover: Home Edition

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Taylor Morrison (NYSE: TMHC) has been selected as the exclusive homebuilder for the reboot of Extreme Makeover: Home Edition on ABC. The show, hosted by Clea Shearer and Joanna Teplin of The Home Edit, will feature Taylor Morrison building brand-new homes for deserving families. This partnership marks the first time the show has had an exclusive homebuilder partner.

The collaboration builds on Taylor Morrison's existing partnership with The Home Edit, which focuses on reducing moving stress and enhancing home organization. The series will showcase Taylor Morrison's thoughtfully designed homes, finished with organized spaces by The Home Edit, creating stress-free move-ins for the featured families.

Taylor Morrison (NYSE: TMHC) è stata selezionata come costruttore esclusivo di case per il reboot di Extreme Makeover: Home Edition su ABC. Lo show, condotto da Clea Shearer e Joanna Teplin di The Home Edit, presenterà Taylor Morrison mentre costruisce nuove case per famiglie meritevoli. Questa partnership segna la prima volta che il programma ha avuto un partner costruttore esclusivo.

La collaborazione si basa sull'esistente partnership di Taylor Morrison con The Home Edit, che si concentra sulla riduzione dello stress durante il trasloco e sul miglioramento dell'organizzazione domestica. La serie metterà in mostra le case progettate con cura da Taylor Morrison, complete di spazi organizzati da The Home Edit, creando un trasloco senza stress per le famiglie protagoniste.

Taylor Morrison (NYSE: TMHC) ha sido seleccionada como el constructor exclusivo de casas para el reinicio de Extreme Makeover: Home Edition en ABC. El programa, presentado por Clea Shearer y Joanna Teplin de The Home Edit, contará con Taylor Morrison construyendo casas nuevas para familias merecedoras. Esta asociación marca la primera vez que el programa tiene un socio constructor exclusivo.

La colaboración se basa en la asociación existente de Taylor Morrison con The Home Edit, que se centra en reducir el estrés de mudanza y mejorar la organización del hogar. La serie mostrará las casas diseñadas con cuidado por Taylor Morrison, terminadas con espacios organizados por The Home Edit, creando mudanzas sin estrés para las familias destacadas.

테일러 모리슨(Taylor Morrison, NYSE: TMHC)이 ABC의 익스트림 메이크오버: 홈 에디션 리부트의 독점 주택 건설업체로 선정되었습니다. 클레아 시어러(Clea Shearer)와 조안나 테플린(Joanna Teplin)이 진행하는 이 프로그램은 테일러 모리슨이 자격이 있는 가족을 위해 새 집을 짓는 모습을 담고 있습니다. 이번 파트너십은 본 프로그램이 독점 주택 건설업체 파트너를 가진 첫 번째 사례가 됩니다.

이 협력 관계는 테일러 모리슨과 더 홈 에딧(The Home Edit) 간의 기존 파트너십을 기반으로 하며, 이는 이사 스트레스를 줄이고 집의 조직을 개선하는 데 초점을 맞춥니다. 시리즈는 테일러 모리슨이 신중하게 디자인한 집들과 더 홈 에딧이 정리한 공간을 보여주어, 출연하는 가족들에게 스트레스 없는 이사를 실현하게 할 것입니다.

Taylor Morrison (NYSE: TMHC) a été sélectionnée comme constructeur de maisons exclusif pour le reboot de Extreme Makeover: Home Edition sur ABC. L'émission, animée par Clea Shearer et Joanna Teplin de The Home Edit, mettra en avant Taylor Morrison construisant des maisons neuves pour des familles méritantes. Ce partenariat marque la première fois que l'émission a eu un partenaire constructeur exclusif.

La collaboration s'appuie sur le partenariat existant de Taylor Morrison avec The Home Edit, qui vise à réduire le stress du déménagement et à améliorer l'organisation de la maison. La série présentera les maisons soigneusement conçues par Taylor Morrison, achevées avec des espaces organisés par The Home Edit, créant ainsi des emménagements sans stress pour les familles concernées.

Taylor Morrison (NYSE: TMHC) wurde als exklusiver Hausbauer für das Reboot von Extreme Makeover: Home Edition auf ABC ausgewählt. Die Show, die von Clea Shearer und Joanna Teplin von The Home Edit moderiert wird, zeigt Taylor Morrison beim Bau brandneuer Häuser für bedürftige Familien. Diese Partnerschaft markiert das erste Mal, dass die Show einen exklusiven Hausbau-Partner hat.

Die Zusammenarbeit baut auf der bestehenden Partnerschaft von Taylor Morrison mit The Home Edit auf, die sich darauf konzentriert, Umzugsstress zu reduzieren und die Organisation des Zuhauses zu verbessern. Die Serie wird die durchdacht gestalteten Häuser von Taylor Morrison präsentieren, die von The Home Edit mit organisierten Räumen ausgestattet sind, um den beteiligten Familien einen stressfreien Einzug zu ermöglichen.

Positive
  • Exclusive partnership with a popular TV show, potentially increasing brand visibility and reputation
  • Expansion of existing partnership with The Home Edit, enhancing product offerings and services
  • Opportunity to showcase Taylor Morrison's home designs and community-building capabilities to a wide audience
Negative
  • None.

America's Most Trusted® Home Builder to build brand-new homes for deserving families in ABC reboot 

SCOTTSDALE, Ariz., July 22, 2024 /PRNewswire/ -- Bringing back the award-winning show Extreme Makeover: Home Edition calls for America's Most Trusted® Home Builder. Taylor Morrison (NYSE: TMHC) will serve as the first-ever exclusive homebuilder for the series reboot coming to ABC.

To learn more, visit: https://www.taylormorrison.com/Extreme-Makeover-Home-Edition-2024

Extreme Makeover: Home Edition takes the biggest home renovation show to ever exist, adds Clea Shearer and Joanna Teplin of The Home Edit as hosts, and creates the ultimate home makeover experience. Like the original, the upcoming series will showcase heartwarming stories and mind-blowing builds for families who give back to their communities.

This announcement comes after the filming of the pilot episode in Taylor Morrison's Emory Crossing community during September 2023. The rest of the season begins filming this fall.  

"In all the wonderful seasons of the Extreme Makeover franchise the show has never had an exclusive homebuilder partner, which makes us incredibly proud to bring a new experience to the beloved formula," said Taylor Morrison Chairman and CEO Sheryl Palmer. "This will be a season unlike any other as we deliver so much more than beautiful new homes for deserving families, and I can't wait for our communities and viewers at home to witness the magic unfold."

Upon completion, the families will be welcomed into thoughtfully designed homes built by Taylor Morrison, finished with organized spaces complimentary of The Home Edit, creating stress-free and memorable move-ins.

"Filming the pilot episode with Taylor Morrison as our builder partner made for such a wonderful experience for everyone, from the deserving family we supported, to production, to volunteers, that we knew we wouldn't want to embark on this journey with any other homebuilder," said Clea Shearer and Joanna Teplin of The Home Edit. "We are simply elated to build upon The Home Edit and Taylor Morrison's partnership and can't wait to finish what we've started as the rest of the series begins."

Taylor Morrison has an existing partnership with The Home Edit, a part of Hello Sunshine, which is a division of Candle Media, that began last summer when the homebuilder and home-organization company teamed up to reduce the stress known for accompanying a move, all while adding some fun and function into the process. Curated organization tips centered around a move are featured in the New Home, New Zones video series, and extensions of the partnership are underway to bring The Home Edit's organizational products and services directly into Taylor Morrison homes.

"Supporting local communities is so core to who we are that we could not be prouder to be the exclusive homebuilder of such an iconic series and introduce more people to the heart and soul of Taylor Morrison," said Taylor Morrison Chief Marketing and Communications Officer Stephanie McCarty. "The inviting communities we build, the thoughtfulness of our home designs, and our hearts set on our customers' experience make living in our homes something uniquely special." 

About Taylor Morrison
Headquartered in Scottsdale, Arizona, Taylor Morrison is one of the nation's leading homebuilders and developers. We serve a wide array of consumers from coast to coast, including first-time, move-up, luxury and resort lifestyle homebuyers and renters under our family of brands—including Taylor Morrison, Esplanade, Darling Homes Collection by Taylor Morrison and Yardly. From 2016-2024, Taylor Morrison has been recognized as America's Most Trusted® Builder by Lifestory Research. Our strong commitment to sustainability, our communities and our team is highlighted in our latest annual Environmental, Social and Governance (ESG) Report

For more information about Taylor Morrison, please visit www.taylormorrison.com.

About The Home Edit
The Home Edit was founded in 2015 by Clea Shearer and Joanna Teplin with the goal of reinventing traditional organizing and merging it with design. Since then, it has grown into a global media and organization company with a social following of over 7 million people and organizing teams in cities across the country. The Home Edit has become a household name thanks to two New York Times' bestselling books, an Emmy-nominated Netflix show, "Get Organized with the Home Edit," and a successful line of organizational products sold in stores in over 27 countries, including at its most recent retail partner, Walmart. In 2022, The Home Edit was acquired by Hello Sunshine/Candle Media.

About Hello Sunshine
Founded by Reese Witherspoon, Hello Sunshine puts women at the center of every story it creates, celebrates and discovers. Hello Sunshine tells stories across all platforms – from scripted and unscripted television, feature films, podcasts, audio storytelling, and digital series – all shining a light on where women are now and helping them chart a new path forward. Hello Sunshine is also home to Reese's Book Club. Fast growing in reach and influence, this community is propelled by meaningful connections with stories, authors and fellow members.

Hello Sunshine is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone's flagship private equity business.

About Endemol Shine North America
Endemol Shine North America delivers world-class content and compelling storytelling to multiple platforms in the U.S. and across the globe. A division of Banijay Americas, home to some of the biggest brands in television in the United States and Latin America, Endemol Shine North America is behind hit series Deal or No Deal Island (NBC), LEGO Masters (FOX), MasterChef (FOX), MasterChef Junior (FOX), Ripley (Netflix), and Wipeout (TBS), along with the upcoming drama Como Agua Para Chocolate (Max), action-adventure reality competition series The Summit (CBS), and a reimagined Extreme Makeover: Home Edition (ABC).

CONTACT
media@taylormorrison.com

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SOURCE Taylor Morrison

FAQ

When will Taylor Morrison (TMHC) start building homes for Extreme Makeover: Home Edition?

Taylor Morrison has already filmed a pilot episode in September 2023 at their Emory Crossing community. The rest of the season is set to begin filming in fall 2024.

How will the partnership with Extreme Makeover: Home Edition affect Taylor Morrison's (TMHC) business?

The partnership is expected to increase Taylor Morrison's brand visibility and reputation, showcasing their home designs and community-building capabilities to a wide audience. It may potentially lead to increased interest in their homes and communities.

What is Taylor Morrison's (TMHC) existing partnership with The Home Edit?

Taylor Morrison and The Home Edit partnered in summer 2023 to reduce moving stress and add organization to the process. They created the 'New Home, New Zones' video series and are working to bring The Home Edit's organizational products and services directly into Taylor Morrison homes.

Who will host the new Extreme Makeover: Home Edition featuring Taylor Morrison (TMHC)?

The new Extreme Makeover: Home Edition will be hosted by Clea Shearer and Joanna Teplin of The Home Edit.

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