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Whim® BOOST Moves the Needle for The Marquie Group

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The Marquie Group (OTCMKTS:TMGI) announces the launch of nationwide radio commercials for its top-selling product, Whim® BOOST Hydrolyzed Collagen Peptide Powder. Sales have surged, with the product selling out quickly since its introduction. CEO Marc Angell highlights its competitive advantages, such as being flavorless, sugar-free, and containing seven grams of protein per scoop. The U.S. collagen supplements market grew 56% to $241 million in 2021, driven by demand across age groups for both health and beauty benefits. The company continues its successful marketing via its Music of Your Life radio network.

Positive
  • Whim® BOOST Hydrolyzed Collagen Peptide Powder is the top seller for The Marquie Group, indicating strong market demand.
  • Sales of Whim® BOOST have increased significantly, leading to multiple reorder cycles in 2022.
  • Collagen ingredient sales in the U.S. rose by 56% year-over-year, suggesting a favorable market environment.
Negative
  • None.

ST PETERSBURG, FL, April 12, 2022 (GLOBE NEWSWIRE) -- via NewMediaWire -- The Marquie Group, Inc. (OTCMKTS:TMGI) (“The Marquie Group” or the “Company”) to launch a series of nationwide radio commercials focused on Whim® BOOST Hydrolyzed Collagen Peptide Powder. 

The Marquie Group and its development partner in the health and beauty space, Simply Whim, have seen a dramatic rise in the sales of Whim® BOOST Hydrolyzed Collagen Peptide Powder. According to CEO Marc Angell, “We started with a small order of Whim BOOST collagen and sold out of it within just a few weeks. We’ve sold through two additional orders of the product so far this year making this our number one seller.” Angell added, “There’s quite a lot of competition in this category however, people really like how BOOST is flavorless, mixes well with just about anything including water, hot or cold, is sugar-free, contains seven grams of protein per scoop, and is more affordable than many of our competitors. BOOST supports five different collagen types, and is hydrolyzed which makes for easy digestion and quick absorption into your system.”

Per SPINS multioutlet channel tracking, collagen ingredient sales in the U.S. mainstream supplements market grew a whopping 56% in the year ending October 31, 2021, reaching $241 million compared to $154 million a year ago.  Collagen now ranks #2 on the list of 25 bestselling functional ingredients in the natural channel.

“Traditionally, the age-related decline of function or appearance was the primary driver of collagen demand. Today, we’re seeing more interest in collagen from consumers of all ages,” says Abdul Alkayali, vice president of sales and marketing, Certified Nutraceuticals Inc. “Younger and middle-aged consumers are supplementing with collagen products to maintain joint health and function in hopes of preventing the mobility and pain issues plaguing the older generation. Similarly, younger consumers are turning to beauty products with collagen to help maintain and enhance beauty.”

“We’ve been advertising the Whim products on our syndicated radio network Music of Your Life with excellent response,” says Angell. “We’re now launching a series of Whim BOOST radio spots to kick off the Spring season including discounts and matched sets of inner and outer nutrition products. Head over to our website, Simply Whim dot com to learn more about BOOST and to purchase all the Whim health and beauty products.”

Whim® BOOST Hydrolyzed Collagen Peptide Powder rounds out the family of Simply Whim’s inner nutrition supplements including “Harmony”, a beauty vitamin complex, and “Hush” a melatonin and natural based sleep and relaxation enhancement. These inner-nutrition products join the already successful line of outer-nutrition products, which includes a facial cleanser, facial scrub, eye treatment, face serum, moisturizer, and SPF. The full line of Whim® products with detailed descriptions can be found at simplywhim.com.

About The Marquie Group

The Marquie Group, Inc. is a sales and marketing company with several products under exclusive licensing agreements. The company sells these products using radio commercials delivered by its wholly owned subsidiary, Music of Your Life, a nationwide syndicated radio network. Music of Your Life is heard around the country on terrestrial radio stations, and around the world over the Internet at musicofyourlife.com.  Music of Your Life is the nation’s longest running syndicated music radio service.

Forward-Looking Statements

This press release may contain certain forward-looking statements regarding future circumstances. These forward-looking statements are based upon the Company's current expectations and assumptions and are subject to various risks and uncertainties that could cause actual results to differ materially from those contemplated in such forward-looking statements. Actual results, events, and performance may differ. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as to the date hereof. The Company undertakes no obligation to release publicly any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. The inclusion of any statement in this release does not constitute an admission by the Company or any other person that the events or circumstances described in such statements are material.

Investor and Media Inquiries

Marc Angell, CEO

800-351-3021


FAQ

What product is The Marquie Group promoting in its April 2022 press release?

The Marquie Group is promoting the Whim® BOOST Hydrolyzed Collagen Peptide Powder.

How has the sales performance of Whim® BOOST been reported?

Whim® BOOST has sold out within weeks of launch and has gone through multiple orders, becoming the company's number one seller.

What market trend is influencing collagen product sales?

Collagen ingredient sales in the U.S. mainstream supplements market grew by 56% in the year ending October 31, 2021.

What marketing strategy is The Marquie Group using for Whim® BOOST?

The Marquie Group is launching a series of radio commercials through its Music of Your Life network to promote Whim® BOOST.

What are the key features of Whim® BOOST that appeal to consumers?

Whim® BOOST is flavorless, mixes well, is sugar-free, provides seven grams of protein per scoop, and supports five collagen types.

THE MARQUIE GROUP INC

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