Tencent Music Entertainment to Exclusively Present a China Special Live Performance of Billie Eilish Livestream Concert

Rhea-AI Summary

Tencent Music Entertainment Group (TME) will host an exclusive livestream concert featuring Billie Eilish on November 21, 2020. This special edition of WHERE DO WE GO? THE LIVESTREAM will allow Chinese fans to experience the performance for free through QQ Music, Kugou Music, Kuwo Music, and WeSing. The event utilizes advanced XR technology for an immersive experience and includes virtual interactions with selected fans. TME's livestreaming platform has been integral in delivering diverse musical content during the COVID-19 pandemic.

Positive

• Exclusive livestream concert by Billie Eilish enhances TME's market presence.
• Utilization of advanced XR technology provides unique user experience.
• Free access may expand user engagement and subscriber base.

Negative

• None.

SHENZHEN, China, Nov. 18, 2020 /PRNewswire/ -- Tencent Music Entertainment Group ("Tencent Music," "TME," or the "Company") (NYSE: TME), the leading online music entertainment platform in China, announced that its livestreaming platform, TME Live, will exclusively present a China special edition livestreaming concert by five-time Grammy Award-winning artist Billie Eilish on 21 November.

The TME Live presentation will enable fans in China to experience the concert performance, WHERE DO WE GO? THE LIVESTREAM, which was streamed from Los Angeles on Oct. 24 as the first global livestreaming concert ever by Billie Eilish. The special edition for Chinese audiences will be exclusively broadcast on Tencent Music's QQ Music, Kugou Music, Kuwo Music and WeSing, free of charge and through the TME Live platform. Three music videos recorded from Billie's livestreaming concert have gone live on Tencent Music's various platforms as well.

WHERE DO WE GO? THE LIVESTREAM used state-of-the-art XR technology to bring fans a one-of-a-kind,  fully immersive virtual experience using multiple cameras, angles and 3D environments. The interactive production was carried out by lili Studios. The concert featured performances by Billie with her brother and fellow artist Finneas, as well as drummer Andrew Marshall. The performance was conducted on a 60ft x 24ft stage, surrounded by 100ft x 24ft LED screens that provided 3D, real-time content integration.

Having spent months working on the event's creative features with live production company Moment Factory, the livestream drew upon elements from Billie's postponed arena tour. The livestreaming performance featured virtual interactions with 500 pre-selected fans in real time. In addition, the pre-show video debuted an exclusive, never-before-seen clip from the highly anticipated Apple TV+ documentary film Billie Eilish: The World's A Little Blurry, directed by R.J. Cutler.

During the COVID-19 pandemic, TME Live performances have covered a wide range of music genres including pop music, electronic music, rock, and manga soundtracks, fulfilling the diverse demands of music lovers and providing a broad stage for musicians.

About Tencent Music Entertainment

Tencent Music Entertainment Group (NYSE: TME) is the leading online music entertainment platform in China, operating the country's highly popular and innovative music apps: QQ Music, Kugou Music, Kuwo Music and WeSing. TME's mission is to use technology to elevate the role of music in people's lives by enabling them to create, enjoy, share and interact with music. TME's platform comprises online music, online karaoke and music-centric live streaming services, enabling music fans to discover, listen, sing, watch, perform and socialize around music.

For more information, please visit https://www.tencentmusic.com/

Media Contact:

Edmond Lococo, ICR Inc.
E-mail: TME.PR@icrinc.com
Phone: +86-138-1079-1408

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SOURCE Tencent Music Entertainment

FAQ

What is the date of the Billie Eilish livestream concert by Tencent Music?

The Billie Eilish livestream concert will take place on November 21, 2020.

Which platforms will stream the Billie Eilish concert in China?

The concert will be streamed on QQ Music, Kugou Music, Kuwo Music, and WeSing.

Is the Billie Eilish livestream concert free for fans in China?

Yes, the concert will be available free of charge through Tencent Music's platforms.

What technology will be used for the Billie Eilish concert livestream?

The concert will utilize advanced XR technology for an immersive experience.

What is the significance of this concert for Tencent Music Entertainment?

This concert enhances TME's market presence and demonstrates its capability to host high-profile events.