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Toyota's Collaborative Safety Research Center to Launch New System Usability Research with Partners including University of Michigan and State Farm

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Toyota's Collaborative Safety Research Center (CSRC) announced four new research projects on World Usability Day, aimed at enhancing advanced technology designs for safer mobility. The company is investing $1 million in collaboration with the University of Michigan, Miami University, University of Nebraska, Texas Transportation Institute, and State Farm. Projects will explore driver behavior, health monitoring, and error identification in advanced driver assistance systems (ADAS). CSRC has launched 63 projects since 2011, contributing to safety research across the automotive industry.

Positive
  • Investment of $1 million in advanced safety research.
  • Collaboration with reputable institutions for research projects.
  • Continued commitment to enhancing vehicle safety and technology.
  • CSRC has initiated 63 projects since 2011, showcasing a robust research portfolio.
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  • None.

ANN ARBOR, Mich., Nov. 12, 2020 /PRNewswire/ -- Marking World Usability Day, Toyota's Collaborative Safety Research Center (CSRC) today announced four new research projects focused on enhancing advanced technology system designs to be intuitive, easy to understand and to safely engage with drivers. The new projects, undertaken in partnership with University of Michigan, Miami University, University of Nebraska, Texas Transportation Institute and State Farm will support and inform a transition to a safe future of mobility.

Toyota's CSRC is investing $1 million in research projects focused on creating systems that are safe and efficient. These projects will focus on enabling safer and more efficient mobility systems by exploring driver behavior in different environments, monitoring driver health and identifying driver error when interacting with advanced driver assistance systems (ADAS) technologies.

Data from each project will be shared across the institutions to help speed research, with the results made public to support the advancement of auto safety industrywide.

"These studies will help us better align advanced vehicle technologies with the driver's needs and allow us to design and develop systems that are ultimately intuitive and easy for drivers to use," said Jeff Makarewicz, group vice president, Toyota Motor North America, Advanced Mobility Research & Development. "By working with our partner institutions, and openly sharing our insights with the broader automotive, government, NGO, and technology communities, we believe we can help progress society's acceptance of these new and promising technologies."

Since its launch in 2011, CSRC has initiated 63 research projects with 31 partner universities, publishing more than 400 papers and presenting at multiple industry conferences. CSRC research has made meaningful contributions to auto safety industrywide, including studies into human factors on vehicle safety and the efficacy of active and passive safety systems, as well as the collection of driving safety data and development of new tools to analyze that data.

The new CSRC research projects include:

Title

Collaborator

Description

Roadmanship Integrated Advanced Driver Assistance Systems (ADAS)

University of Michigan

Determine how roadmanship characteristics (e.g., driving in a courteous manner in addition to being safe) can be used to help define ADAS or automated driving design criteria across a number of driving contexts (e.g., different weather conditions, different levels of traffic congestion).

Investigation of Postural Response Time to Avoid a Fall

Miami University

Determine if it is possible to design an alert to autonomous shuttle riders to adjust their balance and prepare for a sudden stop and avoid a fall.

Feasibility and Utility of the Car as a Platform for Indexing Driver Health and Disease

University of Nebraska

Assess the feasibility and utility of monitoring the driver to detect health and disease and provide a high-level innovative technology framework that uses sensors in available and future vehicle technology to detect driver health and disease, enabling safer and more efficient use of mobility systems.

Identifying Deviations from Normal Driving Behavior

Texas Transportation Institute and State Farm

Demonstrate the utility and value of integrated multi-domain data (e.g., vehicle, driver, infrastructure, crash record) in identifying driver behaviors, including driver errors and poor performance when interacting with modern ADAS systems.

For more information on Toyota's Collaborative Safety Research Center, click here.

About Toyota

Toyota (NYSE:TM) has been a part of the cultural fabric in the U.S. for more than 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands, plus our nearly 1,500 dealerships. 

Toyota has created a tremendous value chain and directly employs more than 36,000 in the U.S. The company has contributed world-class design, engineering, and assembly of more than 30 million cars and trucks at our 9 manufacturing plants, 10 including our joint venture in Alabama that begins production in 2021.

To help inspire the next generation for a career in STEM-based fields, including mobility, Toyota launched its virtual education hub at www.TourToyota.com with an immersive experience and chance to visit many of our U.S. manufacturing facilities. The hub also includes a series of free STEM-based lessons and curriculum through Toyota USA Foundation partners, virtual field trips and more. For more information about Toyota, visit www.toyotanewsroom.com.

Media Contact:
Cynthia Mahalak
734-660-5046
Cynthia.Mahalak@Toyota.com

 

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SOURCE Toyota Motor North America

FAQ

What new research projects did Toyota announce on November 12, 2020?

Toyota announced four new research projects focused on enhancing advanced technology system designs to improve driver safety and usability.

How much is Toyota investing in its new research projects?

Toyota is investing $1 million in these new research projects at the Collaborative Safety Research Center.

Which universities are collaborating with Toyota on the new safety research?

Toyota is collaborating with the University of Michigan, Miami University, University of Nebraska, Texas Transportation Institute, and State Farm.

What is the main goal of Toyota's Collaborative Safety Research Center?

The main goal is to enhance vehicle technologies, making them more intuitive and safer for drivers.

How many research projects has Toyota's CSRC completed since its launch?

Since its launch in 2011, CSRC has initiated 63 research projects with various partner universities.

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