Tims China Partners with Panda Superstar Meng Lan to Celebrate Bagel Maverick
Tims China partners with beloved panda superstar Meng Lan to launch its second annual Bagel Festival. The collaboration introduces four new seasonal products under the theme 'Healthy and Delicious: Bagel Maverick', including the Five-Red Bagel, Five-Black Bagel, Roasted Bacon Beef Bagel Sandwich, and Apple Cinnamon Latte. These health-conscious, low-calorie offerings aim to enhance Mid-Autumn and National Day celebrations.
Tims China's diverse 'Bagel Universe' features nutritious Multi-Grain Bagels, Smile Bagels, and Bagel Sandwiches, all under 300 calories. Special promotions and -edition Meng Lan-themed packaging are available. With 907 stores across 71 Chinese cities as of June 30, 2024, Tims China's partnership with Meng Lan reflects its commitment to integrating into Chinese culture and promoting a healthy, joyful lifestyle.
Tims China collabora con la amata superstar panda Meng Lan per lanciare il suo secondo Bagel Festival annuale. Questa collaborazione introduce quattro nuovi prodotti stagionali sotto il tema 'Sano e Delizioso: Bagel Maverick', tra cui il Bagel Cinque-Rosso, il Bagel Cinque-Nero, il Sandwich di Bagel con Bacon e Manzo Arrosto e il Latte alla Mela e Cannella. Queste offerte a basso contenuto calorico e salutari mirano a rendere più speciali le celebrazioni della Festa di Metà Autunno e della Giornata Nazionale.
Il variegato 'Bagel Universe' di Tims China presenta nutritivi Bagel Multicereali, Bagel Sorriso e Sandwich di Bagel, tutti con meno di 300 calorie. Sono disponibili promozioni speciali e packaging in edizione limitata a tema Meng Lan. Con 907 negozi in 71 città cinesi al 30 giugno 2024, la partnership di Tims China con Meng Lan riflette il suo impegno a integrarsi nella cultura cinese e a promuovere uno stile di vita sano e gioioso.
Tims China se asocia con la querida superestrella panda Meng Lan para lanzar su segundo Festival de Bagels anual. La colaboración presenta cuatro nuevos productos de temporada bajo el tema 'Saludable y Delicioso: Bagel Maverick', que incluyen el Bagel Cinco-Rojo, Bagel Cinco-Negro, Sándwich de Bagel con Tocino y Carne de Res Asada, y Latte de Manzana y Canela. Estas ofertas saludables y bajas en calorías buscan mejorar las celebraciones del Festival de Medio Otoño y el Día Nacional.
El diverso 'Universo de Bagels' de Tims China incluye nutritivos Bagels Multigrano, Bagels Sonrisa y Sándwiches de Bagel, todos por debajo de 300 calorías. Hay promociones especiales y empaques edición limitada con tema de Meng Lan. Con 907 tiendas en 71 ciudades chinas al 30 de junio de 2024, la asociación de Tims China con Meng Lan refleja su compromiso de integrarse en la cultura china y promover un estilo de vida saludable y alegre.
팀스 차이나는 사랑받는 팬더 스타 멩란과 제휴하여 두 번째 연례 베이글 페스티벌을 시작합니다. 이번 협업은 '건강하고 맛있다: 베이글 매버릭'이라는 주제로 오색 베이글, 오블랙 베이글, 구운 베이컨 소고기 베이글 샌드위치, 사과 시나몬 라떼 등 4가지 새로운 제철 제품을 선보입니다. 이들 건강 지향적이며 저칼로리 제품은 중추절과 국경일 축제를 더욱 특별하게 즐기도록 돕습니다.
팀스 차이나의 다양한 '베이글 유니버스'는 영양가 있는 멀티그레인 베이글, 스마일 베이글, 베이글 샌드위치 등으로 구성되어 있으며, 모두 300칼로리 미만입니다. 멩란 테마의 특별 프로모션과 한정판 포장도 제공됩니다. 2024년 6월 30일 기준, 71개 중국 도시에서 907개 매장을 운영 중인 팀스 차이나의 멩란과의 파트너십은 중국 문화에 통합하고 건강하고 행복한 라이프스타일을 촉진하려는 의지를 반영합니다.
Tims China s'associe à la superstar panda bien-aimée Meng Lan pour lancer son deuxième Festival du Bagel annuel. Cette collaboration présente quatre nouveaux produits saisonniers sous le thème 'Sain et Délicieux : Bagel Maverick', notamment le Bagel Cinq-Rouge, le Bagel Cinq-Noir, le Sandwich de Bagel au Bacon et au Boeuf Rôti et le Latte à la Pomme et à la Cannelle. Ces offres saines et faibles en calories visent à améliorer les célébrations de la Fête de la Mi-Automne et de la Journée Nationale.
L'univers varié des 'Bagels' de Tims China comprend des Bagels Multi-Graines nutritifs, des Bagels Sourire et des Sandwiches de Bagels, tous contenant moins de 300 calories. Des promotions spéciales et un emballage en édition limitée à thème Meng Lan sont disponibles. Avec 907 magasins dans 71 villes chinoises au 30 juin 2024, le partenariat de Tims China avec Meng Lan reflète son engagement à s'intégrer dans la culture chinoise et à promouvoir un mode de vie sain et joyeux.
Tims China arbeitet mit dem beliebten Panda-Star Meng Lan zusammen, um sein zweites jährliches Bagel Festival zu starten. Die Zusammenarbeit führt vier neue saisonale Produkte unter dem Thema 'Gesund und Köstlich: Bagel Maverick' ein, darunter den Fünf-Rot Bagel, Fünf-Schwarz Bagel, Rinder-Bacon-Bagel-Sandwich und Apfel-Zimt-Latte. Diese gesundheitsbewussten, kalorienarmen Angebote zielen darauf ab, die Feierlichkeiten zum Mittelherbstfest und zum Nationalfeiertag zu bereichern.
Tims Chinas vielfältiges 'Bagel-Universum' bietet nahrhafte Mehrkornbagels, Smile Bagels und Bagel-Sandwiches, die alle unter 300 Kalorien liegen. Besondere Aktionen und limitierte Meng Lan-Themenverpackungen sind erhältlich. Mit 907 Filialen in 71 chinesischen Städten am 30. Juni 2024 spiegelt die Partnerschaft von Tims China mit Meng Lan das Engagement wider, sich in die chinesische Kultur zu integrieren und einen gesunden, fröhlichen Lebensstil zu fördern.
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SHANGHAI and NEW YORK, Sept. 05, 2024 (GLOBE NEWSWIRE) -- Meng Lan, the beloved panda superstar, isn’t just adored for his round, cuddly appearance—he symbolizes much more. Born to a lineage of famous pandas, Meng Lan’s “celebrity pedigree” and adventurous personality have made him a cultural icon in China. Whether he’s scaling fences, digging tunnels, or playfully interacting, Meng Lan embodies a free spirit that resonates deeply with the public. Nicknamed the "3rd Prince," his antics and charm have conquered the hearts of fans nationwide.
This September, Tims China is thrilled to partner with Meng Lan, the "Chief Bagel Recommendation Officer," to launch Tims second annual Bagel Festival. This collaboration introduces four new seasonal products, offering a delicious and also health-conscious way to enjoy our celebrated bagels.
Healthy and Delicious: Bagel Maverick
The theme of this year’s Bagel Festival is "Healthy and Delicious: Bagel Maverick." Tims China is proud to introduce four new items: the Five-Red Bagel, Five-Black Bagel, Roasted Bacon Beef Bagel Sandwich, and Apple Cinnamon Latte. These new offerings are crafted with health-conscious, low-calorie ingredients, promising to bring joy and flavor to your Mid-Autumn and National Day celebrations.
Panda Superstar Meng Lan
Tims China has built a diverse "Bagel Universe," featuring the nutritious " Multi-Grain Bagel" series, the light and tasty "Smile Bagel" series, and the energizing "Bagel Sandwich" line…
- “Multi-Grain Bagel” series: The highly nutritious Multi-Grain Bagel is made with whole wheat flour or rye flour and contains an assortment of flax seeds, oats, sunflower seeds, and a variety of grains and other seeds. It gives you a fiber-rich breakfast or lunch option. The latest additions to the "Multi-Grain Bagel" series—Five-Red Bagel and Five-Black Bagel—combine the freshness of the grains with the power of superfoods, providing a satisfying and nutritious meal or snack. All under 300 calories and available with cream cheese.
- “Smile Bagel” series: Stuffed with a delicious cream cheese filling, bursting with flavors and all under 300 calories, Smile Bagel is perfect match for morning coffee or an afternoon treat.
- “Bagel Sandwich” line: The ultimate breakfast or lunch bagel, made fresh on the spot. A toasted bagel with meat, egg, cheese, and veggies, the energy-boosting and protein-rich Bagel Sandwich can bolster your day in a jiffy.
To further celebrate the Bagel Festival, Tims China is offering special promotions, including the "Multi-Grain Bagel Six-Pass," "Smile Bagel Three-Pass," and an exclusive deal for new members to enjoy popular Multi-Grain Bagel for just 8.8 RMB. Limited-edition Meng Lan-themed packaging, including paper bags, bagel boxes, and stickers, will also be available on a first come first serve basis, allowing customers to bring home a piece of Meng Lan’s charm.
Meng Lan and Tims China: Telling a Chinese Story
A true cultural icon in China, Meng Lan represents more than just a beloved animal; he embodies innocence, an indomitable free spirit, and a lust for life that is infectious and resonates with people across the country.
Tims China Store
Tims China’s partnership with Meng Lan reflects its aspiration and commitment to being part of everyday life and integrating deeply into Chinese culture. Having spent over five years in the Chinese market, Tims China boasts a network of 907 stores across 71 cities in China as of June 30, 2024. This rapid expansion has only been possible by winning the trust of Chinese consumers as part of the brand’s dedication to delivering high-quality and good value products and services.
Meng Lan’s vitality and zest for life are a perfect match for Tims China’s mission to spread health and happiness. This autumn, Tims China and Meng Lan invite everyone to embrace a healthy, free-spirited and joyful lifestyle.
ABOUT TH INTERNATIONAL LIMITED
TH International Limited (Nasdaq: THCH) (“Tims China”) is the parent company of the exclusive master franchisees of Tim Hortons coffee shops in mainland China, Hong Kong, and Macau. Tims China was founded by Cartesian Capital Group and Tim Hortons Restaurants International, a subsidiary of Restaurant Brands International (TSX: QSR) (NYSE: QSR).
The company’s philosophy is rooted in world-class execution and data-driven decision making and centered around true local relevance, continuous innovation, genuine community, and absolute convenience. For more information, please visit https://www.timschina.com.
Contacts
Investor Relations
IR@timschina.com or Gemma.Bakx@cartesiangroup.com
Public Relations
patty.yu@timschina.com
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Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/c32a9ad5-a11d-4e79-af75-fc03c1c9c88b
https://www.globenewswire.com/NewsRoom/AttachmentNg/ab23a56a-0ca4-4fde-9e4c-a7b4e2bc8f4a
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