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Target Brings Holiday Magic with More Savings Across Largest Holiday Assortment Ever

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Target (NYSE: TGT) has announced its plans for the 2024 holiday season, featuring its largest holiday assortment ever with more deals and savings opportunities. Key highlights include:

1. Target Circle Week from Oct. 6-12, offering seven days of deals for early holiday shoppers.

2. An expanded holiday assortment with 50% more new items than last year, including exclusive products and partnerships.

3. Affordable options with over half of holiday toys under $20 and thousands of stocking stuffers under $5.

4. The return of the popular Deal of the Day program starting Nov. 1.

5. Plans to hire approximately 100,000 additional seasonal team members to support the holiday shopping experience.

Target (NYSE: TGT) ha annunciato i suoi piani per la stagione delle festività 2024, presentando il più grande assortimento festivo di sempre con più offerte e opportunità di risparmio. I punti salienti includono:

1. La Target Circle Week dal 6 al 12 ottobre, che offrirà sette giorni di offerte per i grandi acquirenti in anticipo.

2. Un assortimento festivo ampliato con 50% di nuovi articoli in più rispetto all'anno scorso, inclusi prodotti e partnership esclusive.

3. Opzioni a prezzi accessibili con oltre metà dei giocattoli natalizi sotto i 20 dollari e migliaia di idee regalo sotto i 5 dollari.

4. Il ritorno del popolare programma Offerta del Giorno a partire dal 1 novembre.

5. Piani per assumere circa 100.000 membri stagionali aggiuntivi per supportare l'esperienza di shopping delle festività.

Target (NYSE: TGT) ha anunciado sus planes para la temporada navideña 2024, presentando su mayor variedad navideña de todos los tiempos con más ofertas y oportunidades de ahorro. Los puntos clave incluyen:

1. Semana de Target Circle del 6 al 12 de octubre, ofreciendo siete días de ofertas para los compradores navideños anticipados.

2. Un surtido navideño ampliado con un 50% más de nuevos artículos que el año pasado, incluidos productos y asociaciones exclusivas.

3. Opciones asequibles con más de la mitad de los juguetes navideños por debajo de los 20 dólares y miles de artículos para rellenar calcetines por menos de 5 dólares.

4. El regreso del popular programa Oferta del Día a partir del 1 de noviembre.

5. Planes para contratar aproximadamente 100,000 miembros estacionales adicionales para apoyar la experiencia de compra navideña.

타겟 (NYSE: TGT)이 2024년 휴가 시즌 계획을 발표하며 역대 최대의 휴가 제품군을 선보이고 더 많은 할인 및 절약 기회를 제공합니다. 주요 사항은 다음과 같습니다:

1. 타겟 서클 주간이 10월 6일부터 12일까지 진행되어, 조기 휴가 쇼핑객을 위한 7일간의 제공이 있습니다.

2. 작년보다 50% 더 많은 새로운 품목을 포함한 확장된 휴가 제품군으로, 독점 제품 및 파트너십이 포함됩니다.

3. 20달러 이하의 휴가 장난감이 절반 이상인 저렴한 옵션과 5달러 이하의 수천 개의 스톡잉 기프트를 제공합니다.

4. 11월 1일부터 시작되는 인기 일일 딜 프로그램의 재개.

5. 휴가 쇼핑 경험을 지원하기 위해 약 100,000명의 계절 팀원을 추가로 고용할 계획입니다.

Target (NYSE: TGT) a annoncé ses plans pour la saison des fêtes 2024, mettant en avant son plus grand assortiment de fêtes jamais proposé avec plus d'offres et d'opportunités d'économies. Les points clés incluent :

1. Semaine Target Circle du 6 au 12 octobre, offrant sept jours d'offres pour les acheteurs anticipés des fêtes.

2. Un assortiment de fêtes élargi avec 50% d'articles nouveaux en plus par rapport à l'année dernière, y compris des produits et des partenariats exclusifs.

3. Des options abordables avec plus de la moitié des jouets de fête à moins de 20 dollars et des milliers de petits cadeaux à moins de 5 dollars.

4. Le retour du populaire programme Offre du Jour à partir du 1er novembre.

5. Des plans pour embaucher environ 100 000 membres saisonniers supplémentaires pour soutenir l'expérience de shopping des fêtes.

Target (NYSE: TGT) hat seine Pläne für die Feiertagssaison 2024 bekannt gegeben und bietet sein größtes Feiertagsangebot aller Zeiten mit mehr Angeboten und Einsparmöglichkeiten an. Die wichtigsten Highlights sind:

1. Target Circle Woche vom 6. bis 12. Oktober, die sieben Tage lang Angebote für frühe Feiertagskäufer bietet.

2. Ein erweitertes Feiertagsangebot mit 50% mehr neuen Artikeln als im letzten Jahr, einschließlich exklusiver Produkte und Partnerschaften.

3. Preiswerte Optionen mit über der Hälfte der Feiertagsgeschenke unter 20 Dollar und Tausenden von Sockenfüllern unter 5 Dollar.

4. Die Rückkehr des beliebten Deal des Tages-Programms ab dem 1. November.

5. Pläne, ungefähr 100.000 zusätzliche saisonale Teammitglieder zu einstellen, um das Einkaufserlebnis in der Feiertagssaison zu unterstützen.

Positive
  • Largest holiday assortment ever with 50% more new items than last year
  • Target Circle Week offering seven days of deals from Oct. 6-12
  • Over half of holiday toys priced under $20
  • Return of popular Deal of the Day program starting Nov. 1
  • Plans to hire approximately 100,000 seasonal team members
Negative
  • None.

Insights

Target's holiday strategy appears well-positioned to capitalize on consumer demand for value and convenience. The expanded holiday assortment, with 50% more new items than last year, could drive increased foot traffic and sales. The focus on affordability, with many items priced under $20 and $5, aligns with consumer price sensitivity in the current economic climate.

The Target Circle Week promotion and Deal of the Day program may boost early season sales and customer engagement. The exclusive partnerships, particularly with Universal Pictures' "Wicked," could differentiate Target from competitors and attract franchise fans. However, the planned hiring of 100,000 seasonal workers may pressure margins slightly, although it's important for maintaining service quality during peak season.

Overall, Target's strategy seems solid, but its success will depend on execution and consumer spending patterns in an uncertain economic environment.

Target's holiday strategy demonstrates a keen understanding of current consumer trends. The emphasis on value and affordability resonates with budget-conscious shoppers facing inflation pressures. The expanded assortment of $5 and $10 items caters to the growing 'small indulgences' trend, where consumers seek affordable luxuries.

The focus on exclusive products and partnerships taps into consumers' desire for unique, giftable items. The expansion of Target-branded merchandise capitalizes on the retailer's strong brand equity and cult following. The omnichannel approach, with enhanced fulfillment options, aligns with consumers' expectations for seamless shopping experiences.

However, Target must navigate the delicate balance between offering deals and maintaining margins, especially given potential economic headwinds that could impact consumer spending.

Target's holiday strategy reflects proactive supply chain management. The early start to holiday promotions with Target Circle Week in October suggests an effort to smooth out demand and avoid last-minute rushes. This approach can help optimize inventory levels and reduce logistical strain.

The plan to hire 100,000 seasonal workers across stores and supply chain facilities indicates preparation for high volumes. Leveraging existing team members for additional hours and utilizing the On Demand workforce demonstrates flexibility in labor management, potentially reducing training costs and improving efficiency.

The emphasis on fulfillment services like Drive Up and Order Pickup showcases Target's investment in last-mile delivery options. This strategy can help manage shipping costs and leverage store networks as distribution points. However, the success of this approach will depend on accurate demand forecasting and inventory allocation across channels.

  • Target is offering consumers savings all season long starting with Target Circle Week, Oct. 6-12, for those who want a head start on holiday shopping
  • Consumers can discover the hottest gifts and holiday décor at great prices, including hundreds of new toys, exclusive products from owned and national brands, and $5 and $10 must-haves
  • The retailer is preparing to deliver a joyful and easy shopping experience by investing in its existing team and hiring approximately 100,000 additional seasonal team members

MINNEAPOLIS, Sept. 16, 2024 /PRNewswire/ -- Target Corporation (NYSE: TGT) today announced how it plans to bring the magic of the holidays to life with its largest holiday assortment yet, including thousands of exclusive, on-trend items, along with more deals and ways to save.

"Consumers are getting ready for one of the most exciting times of the year, which is why we're leaning into the magic of Tarzhay like never before — with an assortment, value and experience only Target can deliver," said Rick Gomez, executive vice president and chief commercial officer, Target. "From only-at-Target exclusives to the return of Target Circle Week and great deals every day, our plans are unmistakably Target and will add extra sparkle and delight to the holidays."

Incredible deals every week of the season 
Consumers can get a head start on holiday shopping with seven days of deals during Target Circle Week, Oct. 6-12. Target Circle Week will feature deals on products to help consumers prep for the holidays, along with savings on fall favorites, everyday essentials and more. These soon-to-be announced deals are automatically applied at checkout in store or online, and it's easy for consumers to take advantage by signing up for the free-to-join Target Circle membership via the Target app or Target.com.

Target's popular Deal of the Day program is also back, with new one-day-only deals available each day of Target Circle Week. It will also return Nov. 1 through the rest of the season for Target Circle members. And there are more savings to come — consumers can expect more deals throughout the holiday season.

New finds that delight at great prices
Target is offering its biggest holiday assortment ever — with 50% more new items than last year — including exclusive products and partnerships. Whether helping consumers hunt for the perfect gift at the right price or deck the halls on a budget, Target is delivering more value on the hottest holiday items.

  • Even more affordable holiday items: For gift givers, more than half of Target's holiday toys are under $20 and thousands of stocking stuffers are under $5. In addition, the retailer's front-of-store Bullseye's Playground value section will feature 50 gifts for the family under $5. More than half of Target's owned brand holiday food & beverage assortment is under $5, and items like gingerbread houses and activity kits bring fun to any gathering. To make the holiday shine, 80% of Target's Wondershop holiday items will be priced at $10 or less.
  • New holiday must-haves: Thousands of trending new items will be hitting Target shelves this season, including over 1,000 new toys from brands like Disney, LEGO and FAO Schwarz. Fun and festive apparel and accessories for the whole family will start at $5. The retailer also will offer more than 100 new and exclusive beauty gifting items from brands like Papatui, Being Frenshe and fine'ry.
  • Only-at-Target favorites: More than half of Target's holiday assortment is exclusive to the retailer this season.
    • Target will be a premier retail destination for Universal Pictures' "Wicked," one of the most anticipated films of the year. As a retail partner of Universal Products & Experiences, Target will offer consumers a range of "Wicked"-themed merchandise and experiences from exclusive products to in-store activations.
    • Target is bringing back its popular partnership with British retailer Marks & Spencer, introducing new food & beverage items and, for the first time, new home items like London-themed ornaments and mugs, all under $20.
    • For Target lovers, the retailer will introduce new Bullseye shop sections in nearly 200 stores with festive Target-themed holiday gifts, most under $25. Building on the success of the fan-favorite Target toy shopping cart, the retailer will also introduce Target-branded items online and in Bullseye shops throughout the season, including a new ornament set, Target toy checklane, giant Bullseye dog plush, Bullseye dog toys and Target-themed items from Polly Pocket, Funko, Barbie, Pez and more.
  • Savings on everyday essentials: Target's previously announced price reductions on about 5,000 frequently purchased items in many markets will help consumers stock up for the season.

A dedicated team 
Target's team is essential to delivering an industry-leading holiday shopping experience. Again this year, the retailer is investing in its team by first offering current team members opportunities to work extra hours throughout the holiday season. Target also continues to leverage its On Demand team in its stores, a group of team members who can pick up shifts as desired, allowing them to balance their personal, financial and career goals.

To supplement its existing team, Target plans to hire approximately 100,000 additional seasonal team members across stores and supply chain facilities. Seasonal team members help Target deliver a joyful and easy holiday shopping experience by supporting Order Pickup and Drive Up, stocking products and helping get holiday purchases to Target guests and stores as quickly as possible. Like Target's existing team, seasonal team members have access to a market-leading starting wage range, health and well-being benefits and opportunities for growth and development. Seasonal roles often are a gateway to a continued career journey with Target; More than half of last year's seasonal team members were offered a position to stay with Target. Beginning Sept. 25, interested candidates can visit TargetSeasonalJobs.com to apply for seasonal positions.

Holiday joy made easy
Target provides a convenient, reliable and elevated experience no matter how consumers choose to shop this season. Consumers can use the retailer's industry-leading fulfillment services, including Drive Up and Order Pickup, or use their Target Circle 360 benefits to have their holiday finds delivered to their doorstep through unlimited same-day delivery, or get free 2-day shipping when they spend $35. Shoppers can also save an extra 5%* if they pay with Target Circle Card, get Target Circle deals and more.

That Target (holiday) feeling
In the weeks to come, consumers will learn more about how a stroll down Target's aisles — or a scroll on its mobile app — will transport them to a themed destination where holiday magic still lives and evokes that special Target feeling. Guests will be met with larger-than-life moments of wonder and cheer that ignite imagination and invite discovery whether in stores, online or at one of the retailer's immersive events.

For more on all the ways Target is delivering holiday magic, savings and ease this season, visit Target's holiday press hub.

Miscellaneous
Statements in this release regarding the company's hiring and holiday season plans are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements are subject to risks and uncertainties which could cause the company's results to differ materially. The most important risks and uncertainties are described in Item 1A of the company's Form 10-K for the fiscal year ended February 3, 2024. Forward-looking statements speak only as of the date they are made, and the company does not undertake any obligation to update any forward-looking statement.

About Target
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at nearly 2,000 stores and at Target.com, with the purpose of helping all families discover the joy of everyday life. Since 1946, Target has given 5% of its profit to communities, which today equals millions of dollars a week. Additional company information can be found by visiting the corporate website and press center.

*Restrictions apply. Subject to application approval and identity verification. See Target.com/CircleCard for program rules and details.

Target Logo (PRNewsfoto/Target Corporation)

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SOURCE Target Corporation

FAQ

When is Target Circle Week for holiday 2024 (TGT)?

Target Circle Week for holiday 2024 is scheduled from October 6-12, offering seven days of deals for early holiday shoppers.

How many new items is Target (TGT) adding to its holiday assortment in 2024?

Target is adding 50% more new items to its holiday assortment compared to last year, making it their largest holiday assortment ever.

What percentage of Target's (TGT) holiday toys are priced under $20 for 2024?

Over half of Target's holiday toys are priced under $20 for the 2024 holiday season.

How many seasonal team members is Target (TGT) planning to hire for holiday 2024?

Target plans to hire approximately 100,000 additional seasonal team members for the 2024 holiday season.

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