Treasure Global’s ZCITY Announces Collaboration with ZUS Coffee to Offer Rewards for New Members, Driving User Acquisition and Extending Market Reach
Treasure Global's ZCITY has announced a collaboration with ZUS Coffee, a tech-enabled Malaysian coffee chain, to offer exclusive incentives for new ZCITY users on coffee purchases from ZUS. This partnership aims to:
- Tap into each other's significant user bases
- Attract new customers to ZCITY
- Grow brand reach and recognition
- Expand market reach
- Offer rewards for consumers
ZCITY currently has over 2.4 million registered users, while ZUS Coffee has 230 coffee outlets in Malaysia, with plans to open over 100 new outlets in 2023. The collaboration aligns with ZCITY's regional expansion plans and its mission to revolutionize everyday expenditures through technology and strategic partnerships.
ZCITY di Treasure Global ha annunciato una collaborazione con ZUS Coffee, una catena di caffè malese potenziata dalla tecnologia, per offrire incentivi esclusivi agli nuovi utenti di ZCITY sugli acquisti di caffè da ZUS. Questa partnership ha l'obiettivo di:
- Utilizzare le significative basi utenti reciproche
- Attirare nuovi clienti a ZCITY
- Espandere la portata e il riconoscimento del marchio
- Ampliare la copertura del mercato
- Offrire ricompense ai consumatori
ZCITY conta attualmente oltre 2,4 milioni di utenti registrati, mentre ZUS Coffee ha 230 punti vendita di caffè in Malesia, con piani di apertura di oltre 100 nuovi punti vendita nel 2023. La collaborazione si allinea con i piani di espansione regionale di ZCITY e la sua missione di rivoluzionare le spese quotidiane attraverso la tecnologia e le partnership strategiche.
ZCITY de Treasure Global ha anunciado una colaboración con ZUS Coffee, una cadena de café malasia impulsada por la tecnología, para ofrecer incentivos exclusivos a los nuevos usuarios de ZCITY en las compras de café de ZUS. Esta asociación tiene como objetivo:
- Aprovechar las significativas bases de usuarios de cada uno
- Atraer nuevos clientes a ZCITY
- Ampliar el alcance y el reconocimiento de la marca
- Expandir la cobertura del mercado
- Ofrecer recompensas a los consumidores
ZCITY cuenta actualmente con más de 2,4 millones de usuarios registrados, mientras que ZUS Coffee tiene 230 locales de café en Malasia, con planes de abrir más de 100 nuevos locales en 2023. La colaboración se alinea con los planes de expansión regional de ZCITY y su misión de revolucionar los gastos diarios a través de la tecnología y las asociaciones estratégicas.
트레져 글로벌의 ZCITY가 말레이시아의 기술 기반 커피 체인 ZUS Coffee와 협력하여 새로운 ZCITY 사용자에게 ZUS에서의 커피 구매에 대한 독점적 인센티브를 제공한다고 발표했습니다. 이번 파트너십의 목표는:
- 서로의 방대한 사용자 기반 활용
- ZCITY에 새로운 고객 유치
- 브랜드의 도달 및 인지도 확대
- 시장 범위 확장
- 소비자에게 보상 제공
ZCITY는 현재 240만 명 이상의 등록 사용자를 보유하고 있으며, ZUS Coffee는 말레이시아에 230개의 커피 매장을 운영하고 있으며, 2023년까지 100개 이상의 신규 매장을 열 계획입니다. 이번 협업은 ZCITY의 지역 확장 계획과 일상 소비를 기술과 전략적 파트너십을 통해 혁신하려는 미션과 일치합니다.
ZCITY de Treasure Global a annoncé une collaboration avec ZUS Coffee, une chaîne de café technologique malaisienne, pour offrir des incitations exclusives aux nouveaux utilisateurs de ZCITY sur les achats de café chez ZUS. Ce partenariat vise à :
- Exploiter les bases d'utilisateurs significatives de chacun
- Attirer de nouveaux clients vers ZCITY
- Élargir la portée et la reconnaissance de la marque
- Augmenter la portée du marché
- Offrir des récompenses aux consommateurs
ZCITY compte actuellement plus de 2,4 millions d'utilisateurs enregistrés, tandis que ZUS Coffee dispose de 230 points de vente de café en Malaisie, avec des plans d'ouvrir plus de 100 nouveaux points de vente en 2023. La collaboration s'inscrit dans les plans d'expansion régionale de ZCITY et sa mission de révolutionner les dépenses quotidiennes grâce à la technologie et aux partenariats stratégiques.
ZCITY von Treasure Global hat eine Zusammenarbeit mit ZUS Coffee, einer technologiegestützten Kaffee-Kette aus Malaysia, angekündigt, um neuen ZCITY-Nutzern exklusive Anreize beim Kaffeekauf bei ZUS anzubieten. Diese Partnerschaft zielt darauf ab:
- Die bedeutenden Nutzerzahlen beider Seiten zu nutzen
- Neue Kunden für ZCITY zu gewinnen
- Die Markenreichweite und -anerkennung zu steigern
- Die Marktpräsenz auszubauen
- Belohnungen für Verbraucher anzubieten
ZCITY hat derzeit über 2,4 Millionen registrierte Nutzer, während ZUS Coffee 230 Kaffee-Ausgabestellen in Malaysia hat und plant, im Jahr 2023 über 100 neue Ausgabestellen zu eröffnen. Die Zusammenarbeit steht im Einklang mit den regionalen Expansionsplänen von ZCITY und seiner Mission, alltägliche Ausgaben durch Technologie und strategische Partnerschaften zu revolutionieren.
- Partnership with ZUS Coffee to offer exclusive incentives for new ZCITY users
- Potential to tap into ZUS Coffee's customer base across 230 outlets
- Opportunity for user acquisition and market expansion
- Alignment with ZCITY's regional expansion plans
- ZUS Coffee's plan to open 100+ new outlets in 2023, providing future partnership opportunities
- None.
NEW YORK and KUALA LUMPUR, Malaysia, June 01, 2023 (GLOBE NEWSWIRE) -- Treasure Global Inc (NASDAQ: TGL) ("Treasure Global", or the "Company"), an innovative technology solutions provider, today announced that its proprietary lifestyle app, ZCITY, will partner with tech-enabled Malaysian coffee chain, ZUS Coffee, to provide exclusive incentives for new ZCITY users on coffee purchases from ZUS.
The collaboration allows ZCITY and ZUS Coffee to tap into each other’s significant user bases, attracting new customers to ZCITY, growing brand reach and recognition, expanding market reach, and offering rewards for consumers. ZCITY currently has over 2.4 million registered users, while ZUS Coffee has 230 coffee outlets in Malaysia.
In addition, ZUS Coffee plans to open over 100 new outlets throughout the country in 2023, providing a significant future partnership opportunity for ZCITY.
"By leveraging technology and fostering strategic collaborations, ZCITY continues to revolutionize how individuals approach their everyday expenditures, providing rewards that will help our users gain savings on everyday items, such as coffee. We are excited to partner with ZUS Coffee to provide an affordable solution that allows our users to enjoy their favorite cup of coffee without straining their wallets. The collaboration will enable ZCITY and ZUS Coffee to leverage our combined significant customer bases to grow our reach, increase user acquisition and enhance brand recognition, in line with our regional expansion plans,” said Sam Teo, Founder and Chief Executive Officer of ZCITY.
When ZCITY app users make bill payments, purchase groceries, buy e-Vouchers, or shop on their favorite e-commerce stores through the ZCITY app, they can unlock a range of benefits and rewards. Users can use the app to earn Zcoins, an official virtual reward currency created to reward ZCITY users with exclusive discounts, special offers, and additional savings on their next payment transaction. With ZCITY, users can save money while simultaneously enjoying their shopping experiences and maximizing their overall value.
About ZUS Coffee
At the heart of ZUS Coffee, our mission is to bring specialty coffee - inherently seen as expensive - to the local community at an affordable price. We strive to understand what coffee means to you and commit ourselves to delivering greater convenience and accessibility for the community. At every touchpoint, we aim to deliver the best ZUS Coffee experience to ensure that ZUS Coffee is always a Necessity, not a Luxury. To experience the “thunder”, please visit us at the nearest ZUS Coffee outlet or online at https://zuscoffee.com/.
About ZCITY
The ZCITY App, developed by Gem Reward Sdn Bhd. ("GEM"), is a cutting-edge digital ecosystem that revolutionizes and streamlines the e-payment process for consumers while allowing them to earn rewards. Powered by Nasdaq-listed Treasure Global Inc (NASDAQ: TGL), its proprietary ZCITY App offers consumers and merchants innovative solutions that simplify and enhance the shopping experience, resulting in increased user engagement and valuable data collection. Moreover, it transforms consumers' e-payment experiences by allowing them to earn rewards through cashless transactions, including rebates at online and offline retail outlets, instant rebates, and participation in affiliate cashback programs.
Learn more about ZCITY at https://zcity.io/
About Treasure Global Inc
Treasure Global is a Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed two technology solutions: the ZCITY App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards; and TAZTE, a digital F&B management system providing merchants with a one-stop management and automated solution to digitalize their businesses. Treasure Global also acts as a master franchiser in SEA for popular restaurant chains, while providing them with the TAZTE solution. As of March 31, 2023, ZCITY had over 2,400,000 registered users.
For more information, please visit https://treasureglobal.co/.
Forward Looking Statements
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements are characterized by future or conditional verbs such as “may,” “will,” “expect,” “intend,” “anticipate,” “believe,” “estimate” and “continue” or similar words. You should read statements that contain these words carefully because they discuss future expectations and plans, which contain projections of future results of operations or financial condition or state other forward-looking information. Forward-looking statements are not guarantees of future performance, are based on certain assumptions and are subject to various known and unknown risks and uncertainties, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and preliminary prospectus for the Company’s initial public offering filed with the SEC. Copies of these documents are available on the SEC’s website, www.sec.gov. These forward-looking statements cannot be predicted or quantified and consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.
For further information, please contact:
U.S. Investor Contact
Phil Carlson
KCSA Strategic Communications
ir_us@treasuregroup.co
Malaysian Investor Contacts
ir_my@treasuregroup.co
Media Contact
Sue Chuah, Chief Marketing Officer
Treasure Global Inc
mediacontact@treasuregroup.co
FAQ
What is the purpose of the collaboration between ZCITY and ZUS Coffee?
How many registered users does ZCITY (TGL) currently have?
How many coffee outlets does ZUS Coffee have in Malaysia?
What are Zcoins in the ZCITY app?
How can users earn rewards through the ZCITY app?
