Treasure Global Launches 10 Mini Games Integrated with AI Game Creator in ZCITY’s 3D World, Enters Booming Global Gaming Market
- TGL's AI Game Creator aligns with the robust growth trajectory of the global gaming market.
- ZCITY 3D World is strategically positioned to capture a significant share of the mobile gaming market, which dominates player preferences.
- The global online gaming market grew by 9.8% in 2023, indicating the resilience and popularity of online gaming.
- None.
Insights
Treasure Global Inc's recent announcement to launch 10 mini-games in ZCITY 3D World utilizing its AI Game Creator is a strategic endeavor to penetrate the lucrative global gaming industry. This move leverages the company's technological capabilities and aligns with the industry's growth trajectory, which is estimated to reach US $212.4 billion by 2026. The focus on mobile gaming, which constitutes a major part of the market share, suggests that the company is targeting the most dynamic segment, considering mobile gaming's US$92.6 billion contribution to overall revenue.
From a financial perspective, the integration of AI into gaming is a forward-looking investment that could enhance user engagement and retention, leading to potential monetization through in-game purchases and virtual goods. This could result in diversified and resilient revenue streams for Treasure Global, which investors may find appealing. However, the success of this initiative will depend on the company's ability to execute and innovate in a highly competitive market.
The gaming industry is highly competitive, with rapid technological advancements and changing consumer preferences. Treasure Global's introduction of AI-powered mini-games is an innovative step that could set a precedent in the industry. AI-driven game creation tools can reduce development time and costs, potentially leading to a faster go-to-market strategy for new games and features. Furthermore, the personalized gaming experiences enabled by AI could lead to higher user engagement and loyalty.
However, the company's ability to capture significant market share will be challenged by established players and the continuous evolution of gaming trends. It will be crucial for Treasure Global to maintain a robust pipeline of new content and to effectively market its AI Game Creator to stand out in the crowded market.
The use of AI in game development is a transformative trend in the technology sector. Treasure Global's AI Game Creator is indicative of how AI can streamline the creative process, leading to more dynamic and interactive gaming environments. The ability for users to customize mini-games is a significant value proposition that could enhance user experience and drive platform stickiness.
However, the technical robustness and scalability of the AI platform will be key factors in determining the long-term success of ZCITY 3D World. Continuous investment in R&D and keeping pace with AI advancements will be essential for Treasure Global to maintain its competitive edge in the fast-evolving gaming landscape.
NEW YORK and KUALA LUMPUR, Malaysia, Dec. 21, 2023 (GLOBE NEWSWIRE) -- Treasure Global Inc (NASDAQ: TGL) (“TGL,” “Treasure Global” or the “Company”), an innovative technology solutions provider, today announced the launch of 10 exciting mini-games in ZCITY 3D World, allowing TGL to tap into the projected US
Powering the Future: ZCITY's AI Game Creator in the projected US
Newzoo, a leader in video games and gamer data, estimates that the global games market will generate revenue of US
Mobile Games Forecast: Dominating Player Preferences
As the mobile gaming market maintains its lead within the gaming industry, contributing a substantial US
Online Gaming Market Dynamics:
In 2023, the global online gaming market generated approximately US
Unlocking Gaming Revenue Potential: AI-Enhanced Gaming Experience
TGL has incorporated an AI-powered game creator within ZCITY 3D World, allowing users to customize and play the 10 newly integrated mini-games. This strategic move not only enhances the gaming experience for users, but also positions ZCITY to access the rapidly growing global gaming market.
Monetization Opportunities and Future Growth
The introduction of 10 AI-powered mini-games into ZCITY 3D World, coupled with the ability for users to customize their gaming experience, aligns with Treasure Global's commitment to diversifying revenue streams. Through in-game purchases, virtual goods, and AI-driven marketing strategies, ZCITY 3D World is poised to become a dynamic digital marketplace.
Sam Teo, Chief Executive Officer of Treasure Global, commented, "The integration of an AI game creator into ZCITY 3D World aligns with the robust growth trajectory of the global gaming market. This move not only positions ZCITY as a leader in AI-enhanced entertainment but also capitalizes on the significant revenue potential within this burgeoning industry."
About Treasure Global Inc
Treasure Global is a Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed two technology solutions: the ZCITY App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards; and TAZTE, a digital F&B management system providing merchants with a one-stop management and automated solution to digitalize their businesses. Treasure Global also acts as a master franchiser in Southeast Asia for popular restaurant chains, while providing them with the TAZTE solution. As of November 28, 2023, ZCITY had over 2,670,000 registered users.
For more information, please visit https://treasureglobal.co/
Forward Looking Statements
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements are characterized by future or conditional verbs such as “may,” “will,” “expect,” “intend,” “anticipate,” “believe,” “estimate” and “continue” or similar words. You should read statements that contain these words carefully because they discuss future expectations and plans, which contain projections of future results of operations or financial condition or state other forward-looking information. Forward-looking statements are not guarantees of future performance, are based on certain assumptions, and are subject to various known and unknown risks and uncertainties, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s Annual Report on Form 10-K for the fiscal year ended June 30, 2023 and subsequent filings filed with the Securities Exchange Commission (“SEC”). Copies of these documents are available on the SEC’s website, www.sec.gov. These forward-looking statements cannot be predicted or quantified and consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.
For further information, please contact:
U.S. Investor Contact
Erika Kay
KCSA Strategic Communications
ir_us@treasuregroup.co
Malaysian Investor Contacts
ir_my@treasuregroup.co
Media Contact
Sue Chuah, Chief Marketing Officer
Treasure Global Inc
mediacontact@treasuregroup.co
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1 https://gam3s.gg/news/newzoo-global-games-market-report-2023/.
2 https://www.statista.com/topics/1551/online-gaming/#topicOverview.
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