Treasure Global Announces Strategic Partnership With AmBank To Expand Consumer Reach, Supporting Regional Expansion Plan
Treasure Global Inc (NASDAQ: TGL) has announced a strategic partnership with AmBank Group Berhad, one of Malaysia's largest financial services groups. This collaboration aims to expand TGL's consumer reach and support its regional expansion plans by leveraging AmBank's credit card user base.
The partnership agreement allows TGL to offer rewards through promotional campaigns on its ZCITY app when users make payments with AmBank credit cards. This initiative is expected to drive additional users to ZCITY and increase its brand exposure.
Sam Teo, CEO of TGL, stated that this collaboration aligns with the company's goal of transforming and simplifying the e-payment experience for consumers while allowing them to earn rewards. The partnership is part of TGL's strategy to create a fully-fledged reward ecosystem that adopts advanced technology and digital payment solutions.
Treasure Global Inc (NASDAQ: TGL) ha annunciato una partnership strategica con AmBank Group Berhad, uno dei gruppi di servizi finanziari più grandi della Malesia. Questa collaborazione mira a espandere la portata dei consumatori di TGL e supportare i suoi piani di espansione regionale sfruttando la base di utenti di carte di credito di AmBank.
L'accordo di partnership consente a TGL di offrire premi tramite campagne promozionali sulla sua app ZCITY quando gli utenti effettuano pagamenti con le carte di credito AmBank. Si prevede che questa iniziativa attragga nuovi utenti a ZCITY e aumenti la sua visibilità.
Sam Teo, CEO di TGL, ha dichiarato che questa collaborazione è in linea con l'obiettivo dell'azienda di trasformare e semplificare l'esperienza di pagamento elettronico per i consumatori, consentendo loro di guadagnare premi. La partnership fa parte della strategia di TGL per creare un ecosistema di premi completo che adotta tecnologie avanzate e soluzioni di pagamento digitale.
Treasure Global Inc (NASDAQ: TGL) ha anunciado una asociación estratégica con AmBank Group Berhad, uno de los grupos de servicios financieros más grandes de Malasia. Esta colaboración tiene como objetivo ampliar el alcance de consumidores de TGL y apoyar sus planes de expansión regional aprovechando la base de usuarios de tarjetas de crédito de AmBank.
El acuerdo de asociación permite a TGL ofrecer recompensas a través de campañas promocionales en su aplicación ZCITY cuando los usuarios realizan pagos con tarjetas de crédito AmBank. Se espera que esta iniciativa atraiga a más usuarios a ZCITY y aumente su visibilidad de marca.
Sam Teo, CEO de TGL, declaró que esta colaboración se alinea con el objetivo de la empresa de transformar y simplificar la experiencia de pago electrónico para los consumidores, permitiéndoles ganar recompensas. La asociación es parte de la estrategia de TGL para crear un ecosistema de recompensas completo que adopte tecnología avanzada y soluciones de pago digital.
Treasure Global Inc (NASDAQ: TGL)는 말레이시아의 대형 금융 서비스 그룹 중 하나인 AmBank Group Berhad와 전략적 파트너십을 체결했다고 발표했습니다. 이 협력은 TGL의 소비자 도달 범위 확대와 AmBank 신용 카드 사용자 기반을 활용한 지역 확장 계획 지원을 목표로 합니다.
파트너십 계약은 TGL이 AmBank 신용 카드로 결제할 때 사용자가 ZCITY 앱에서 프로모션 캠페인을 통한 보상을 제공할 수 있도록 합니다. 이 이니셔티브는 ZCITY에 추가 사용자 유치와 브랜드 노출 증가를 기대하고 있습니다.
TGL의 CEO인 Sam Teo는 이 협력이 소비자에게 전자 결제 경험을 변화시키고 단순화하는 회사의 목표와 일치한다고 밝혔습니다. 이 파트너십은 첨단 기술과 디지털 결제 솔루션을 채택한 완전한 보상 생태계를 만드는 TGL의 전략의 일환입니다.
Treasure Global Inc (NASDAQ: TGL) a annoncé un partenariat stratégique avec AmBank Group Berhad, l'un des plus grands groupes de services financiers de Malaisie. Cette collaboration vise à étendre la portée des consommateurs de TGL et à soutenir ses plans d'expansion régionale en tirant parti de la base d'utilisateurs de cartes de crédit d'AmBank.
L'accord de partenariat permet à TGL d'offrir des récompenses à travers des campagnes promotionnelles sur son application ZCITY lorsque les utilisateurs effectuent des paiements avec des cartes de crédit AmBank. Cette initiative devrait attirer davantage d'utilisateurs vers ZCITY et augmenter sa visibilité de marque.
Sam Teo, PDG de TGL, a déclaré que cette collaboration est en ligne avec l'objectif de l'entreprise de transformer et simplifier l'expérience de paiement électronique pour les consommateurs, tout en leur permettant de gagner des récompenses. Le partenariat fait partie de la stratégie de TGL visant à créer un écosystème de récompenses complet qui adopte des technologies avancées et des solutions de paiement numérique.
Treasure Global Inc (NASDAQ: TGL) hat eine strategische Partnerschaft mit der AmBank Group Berhad, einer der größten Finanzdienstleistungsgruppen Malaysias, bekannt gegeben. Diese Zusammenarbeit zielt darauf ab, die Verbraucherreichweite von TGL zu erweitern und die regionalen Expansionspläne zu unterstützen, indem die Nutzerbasis der AmBank-Kreditkarten genutzt wird.
Vereinbarung ermöglicht es TGL, Belohnungen durch Werbeaktionen über die ZCITY-App anzubieten, wenn Benutzer mit AmBank-Kreditkarten bezahlen. Diese Initiative wird voraussichtlich weitere Nutzer zu ZCITY bringen und die Markenpräsenz erhöhen.
Sam Teo, CEO von TGL, erklärte, dass diese Zusammenarbeit mit dem Ziel des Unternehmens übereinstimmt, die e-Payment-Erfahrung für Verbraucher zu transformieren und zu vereinfachen, während sie Belohnungen verdienen können. Die Partnerschaft ist Teil von TGLs Strategie, ein umfassendes Belohnungssystem zu schaffen, das fortschrittliche Technologien und digitale Zahlungslösungen annimmt.
- Strategic partnership with AmBank, a major Malaysian financial services group
- Potential for increased user acquisition and brand exposure for ZCITY app
- Expansion of product portfolio and rewards options for ZCITY users
- Leveraging AmBank's credit card user base for regional expansion
- None.
NEW YORK and KUALA LUMPUR, Malaysia, May 25, 2023 (GLOBE NEWSWIRE) -- Treasure Global Inc (NASDAQ: TGL) (“Treasure Global,” or the “Company”), an innovative technology solutions provider, today announced it has signed a strategic partnership agreement with AmBank Group Berhad (“AmBank”), one of the largest financial services groups in Malaysia, allowing for a wider customer reach and supporting its future regional expansion by leveraging AmBank’s customer base of credit card users. Under the partnership agreement, TGL will offer rewards through promotional campaigns for users on its proprietary application, ZCITY, when they use AmBank credit cards for payments on the app, driving additional users to ZCITY and increasing its brand exposure.
“Through this strategic collaboration, TGL is able to expand its product portfolio while providing more rewards options for ZCITY registered users. This aligns with our ultimate goal of transforming and simplifying the e-payment experience for consumers with a one-stop digital ecosystem, while simultaneously allowing them to earn rewards,” said Sam Teo, Chief Executive Officer of TGL.
“TGL is making significant strides in realizing our vision of generating a fully-fledged reward ecosystem that widely adopts technology and an advanced digital payment solution. By entering into strategic partnerships with leading companies throughout the region that support the offerings of our entire digital platforms, TGL is able to widen its reach, driving user acquisition and brand exposure,” concluded Mr. Teo.
About AmBank
AmBank Group Berhad is a leading financial services group with over 40 years of expertise in supporting Malaysia's economic development. AmBank has over three million customers and employs over 9,000 employees. AmBank is the sixth-largest banking group, with a market capitalisation of more than RM12 billion as of 31 March 2022. AmBank provides services in wholesale banking, business banking, retail banking, investment banking and related financial services, which include Islamic banking, general insurance, life insurance, family takaful, stock and share broking, futures broking, investment advisory and management services in assets, real estate investment trust and unit trusts.
For more information, please visit https://www.ambankgroup.com/
About Treasure Global Inc
Treasure Global is a Malaysian solutions provider developing innovative technology platforms. Treasure Global has developed two technology solutions: the ZCITY App, a unique digital ecosystem that transforms and simplifies the e-payment experience for consumers, while simultaneously allowing them to earn rewards; and TAZTE, a digital F&B management system providing merchants with a one-stop management and automated solution to digitalize their businesses. Treasure Global also acts as a master franchiser in SEA for popular restaurant chains, while providing them with the TAZTE solution. As of April 30, 2023, ZCITY had over 2,400,000 registered users.
For more information, please visit https://treasureglobal.co/
Forward Looking Statements
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Such forward-looking statements are characterized by future or conditional verbs such as “may,” “will,” “expect,” “intend,” “anticipate,” “believe,” “estimate” and “continue” or similar words. You should read statements that contain these words carefully because they discuss future expectations and plans, which contain projections of future results of operations or financial condition or state other forward-looking information. Forward-looking statements are not guarantees of future performance, are based on certain assumptions and are subject to various known and unknown risks and uncertainties, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and preliminary prospectus for the Company’s initial public offering filed with the SEC. Copies of these documents are available on the SEC’s website, www.sec.gov. These forward-looking statements cannot be predicted or quantified and consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.
For further information, please contact:
U.S. Investor Contact
Phil Carlson
KCSA Strategic Communications
ir_us@treasuregroup.co
Malaysian Investor Contacts
ir_my@treasuregroup.co
Media Contact
Sue Chuah, Chief Marketing Officer
Treasure Global Inc
mediacontact@treasuregroup.co
FAQ
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How does the partnership with AmBank align with TGL's expansion strategy?
