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Talkspace Launches Campaign for Men’s Health Awareness Month Featuring Talkspace Members Opening up About the Importance of Mental Health

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Talkspace (NASDAQ: TALK) has launched the 'Look Who's Talking' campaign for Men's Health Awareness Month, featuring testimonials from members including Michael Phelps. The initiative highlights an increasing trend of men discussing mental health openly and seeking therapy. Recent data shows men's mental health support utilization has risen 36% from 13.1% to 17.8%.

The campaign includes documentary-style vignettes of male Talkspace members sharing personal experiences about therapy and mental health. Members like Carlvin and Evan discuss their journeys dealing with high-pressure environments and life's complexities. The campaign aims to rewrite the narrative around men's mental health, emphasizing that vulnerability is a sign of strength rather than weakness.

Talkspace (NASDAQ: TALK) ha lanciato la campagna 'Look Who's Talking' per il Mese della Sensibilizzazione sulla Salute Maschile, che presenta testimonianze di membri, tra cui Michael Phelps. L'iniziativa mette in evidenza una tendenza crescente degli uomini a discutere apertamente della salute mentale e a cercare terapia. Dati recenti mostrano che l'utilizzo del supporto per la salute mentale da parte degli uomini è aumentato del 36%, passando dal 13,1% al 17,8%.

La campagna include vignette in stile documentario di membri maschili di Talkspace che condividono esperienze personali riguardo alla terapia e alla salute mentale. Membri come Carlvin ed Evan discutono dei loro percorsi nel gestire ambienti ad alta pressione e le complessità della vita. L'obiettivo della campagna è riscrivere la narrazione attorno alla salute mentale degli uomini, sottolineando che la vulnerabilità è un segno di forza piuttosto che di debolezza.

Talkspace (NASDAQ: TALK) ha lanzado la campaña 'Look Who's Talking' para el Mes de la Concientización sobre la Salud Masculina, que presenta testimonios de miembros, incluyendo a Michael Phelps. La iniciativa destaca una tendencia creciente de los hombres a discutir abiertamente sobre la salud mental y a buscar terapia. Datos recientes muestran que la utilización del apoyo a la salud mental por parte de los hombres ha aumentado un 36%, pasando del 13.1% al 17.8%.

La campaña incluye viñetas al estilo de documental de hombres miembros de Talkspace compartiendo experiencias personales sobre terapia y salud mental. Miembros como Carlvin y Evan discuten sus trayectorias lidiando con entornos de alta presión y las complejidades de la vida. El objetivo de la campaña es reescribir la narrativa sobre la salud mental de los hombres, enfatizando que la vulnerabilidad es un signo de fortaleza en lugar de debilidad.

Talkspace (NASDAQ: TALK)는 남성 건강 인식의 달을 맞아 'Look Who's Talking' 캠페인을 시작하였으며, 마이클 펠프스를 포함한 회원들의 증언이 담겨 있습니다. 이 이니셔티브는 남성들이 정신 건강에 대해 공개적으로 이야기하고 치료를 받는 경향이 증가하고 있음을 강조합니다. 최근 데이터에 따르면 남성의 정신 건강 지원 이용률이 36% 증가하여 13.1%에서 17.8%로 상승했습니다.

이 캠페인에는 Talkspace 남회원들이 치료와 정신 건강에 대한 개인적인 경험을 나누는 다큐멘터리 스타일의 짧은 영상이 포함됩니다. Carlvin과 Evan 같은 회원들은 높은 압박 환경과 인생의 복잡성을 다루는 여정에 대해 이야기합니다. 이 캠페인의 목표는 남성 정신 건강에 대한 내러티브를 다시 쓰고, 취약성이 약점이 아닌 강점의 표시임을 강조하는 것입니다.

Talkspace (NASDAQ: TALK) a lancé la campagne 'Look Who's Talking' pour le mois de sensibilisation à la santé masculine, mettant en avant des témoignages de membres, y compris Michael Phelps. L'initiative souligne une tendance croissante des hommes à parler ouvertement de leur santé mentale et à chercher une thérapie. Des données récentes montrent que l'utilisation de l'aide à la santé mentale par les hommes a augmenté de 36%, passant de 13,1 % à 17,8 %.

La campagne comprend des vignettes de style documentaire de membres masculins de Talkspace partageant des expériences personnelles concernant la thérapie et la santé mentale. Des membres comme Carlvin et Evan discutent de leurs parcours face à des environnements à haute pression et aux complexités de la vie. L'objectif de la campagne est de réécrire le récit autour de la santé mentale des hommes, en soulignant que la vulnérabilité est un signe de force plutôt que de faiblesse.

Talkspace (NASDAQ: TALK) hat die Kampagne 'Look Who's Talking' zum Monat der Männergesundheit ins Leben gerufen, die Testimonials von Mitgliedern wie Michael Phelps umfasst. Die Initiative hebt einen wachsenden Trend hervor, dass Männer offen über ihre psychische Gesundheit sprechen und Therapie in Anspruch nehmen. Jüngste Daten zeigen, dass die Nutzung von Unterstützungsangeboten für die psychische Gesundheit bei Männern um 36% gestiegen ist, von 13,1% auf 17,8%.

Die Kampagne beinhaltet dokumentarische Kurzfilme von männlichen Talkspace-Mitgliedern, die persönliche Erfahrungen über Therapie und psychische Gesundheit teilen. Mitglieder wie Carlvin und Evan berichten von ihren Erfahrungen im Umgang mit hochdruckbelasteten Umgebungen und den Komplexitäten des Lebens. Ziel der Kampagne ist es, das Narrativ rund um die psychische Gesundheit von Männern neu zu schreiben und zu betonen, dass Verletzlichkeit ein Zeichen von Stärke und nicht von Schwäche ist.

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NEW YORK--(BUSINESS WIRE)-- Today, Talkspace (NASDAQ: TALK), a leading online behavioral health care company, launched a new campaign for Men’s Health Awareness Month, commonly known as Movember. The “Look Who’s Talking” campaign features testimonials from Talkspace members, including brand ambassador and longtime mental health advocate Michael Phelps, and highlights an emerging trend of men candidly discussing mental health challenges. The campaign shows how men are rewriting the playbook for how they deal with emotions, relationships, and life transitions, and includes expert insights about men and their mental health, all featured on the new Talkspace campaign webpage.

Men have historically been less likely to seek mental health support than women, often suffering in silence, but Talkspace sees that changing as more men open up about their mental health and seek therapy. Reflecting the larger trend towards increased access and greater normalization of asking for help in recent years, the percentage of men receiving mental health support increased 36% from 13.1% to 17.8%1. Recognizing this transformative shift in attitude toward men’s mental health, Talkspace’s Men’s Health Awareness Month campaign highlights real perspectives and personal experiences from men on their platform.

“We are witnessing a momentous shift around male attitudes toward therapy. Where society once said silence is strength, we are now recognizing vulnerability as bravery,” said Katelyn Watson, Chief Marketing Officer at Talkspace. “Through the ‘Look Who’s Talking’ campaign, we want to re-write the playbook for men’s mental health and showcase real stories of men ‘talking it out’ in Talkspace therapy. We continue to dispel harmful stigma around therapy and spread the message that men belong there too.”

In the campaign’s documentary-styled vignettes, male Talkspace members shared:

  • I work in a high pressure environment. I was getting awards [and doing] amazing things, the people, my loved ones, the people around me, they were happy for me, but I wasn't happy for myself. Therapy for me was my own personal journey to become the best version of myself.
              
    - Carlvin, Talkspace member
  • Life is very complicated and messy, and I don't have to necessarily go through it by myself. I don't have to rely on my family and my friends to just be the ones listening to me. But I can have someone that has no attachment to anything else, listen to me and give me their professional, but also their unfiltered opinions on things.
              
    - Evan, Talkspace member

“While some men may still hesitate to discuss their mental health, you can help those you care about feel more comfortable about opening up,” said Talkspace therapist Erica Patton Simpson. “Often it can be helpful to go beyond asking ‘How are you?’ and instead ask more thoughtful questions like ‘What’s on your mind lately?’ or ‘What are some things that have been bothering you?’”

For more information on the “Look Who’s Talking” campaign and men’s mental health support, visit talkspace.com/menshealth.

About Talkspace

Talkspace (NASDAQ: TALK) is a leading virtual behavioral healthcare provider committed to helping people lead healthier, happier lives through access to high-quality mental healthcare. At Talkspace, we believe that mental healthcare is core to overall health and should be available to everyone.

Talkspace pioneered the ability to text with a licensed therapist from anywhere and now offers a comprehensive suite of mental health services, including therapy for individuals, teens, and couples, as well as psychiatric treatment and medication management (18+). With Talkspace’s core therapy offerings, members are matched with one of thousands of licensed therapists within days and can engage in live video, audio, or chat sessions, and/or unlimited asynchronous text messaging sessions.

All care offered at Talkspace is delivered through an easy-to-use, fully-encrypted web and mobile platform that meets HIPAA, federal, and state regulatory requirements. More than 158 million Americans have access to Talkspace through their health insurance plans, employee assistance programs, our partnerships with leading healthcare companies, or as a free benefit through their employer, school, or government agency.

For more information, visit www.talkspace.com.

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1
Mental Health Treatment Among Adults Aged 18–44: United States, 2019–2021 (CDC, September 2022)

Media Contacts:

Luke Fanous | lfanous@skdknick.com

Source: Talkspace

FAQ

What is Talkspace's 'Look Who's Talking' campaign about?

Talkspace's 'Look Who's Talking' campaign is a Men's Health Awareness Month initiative featuring testimonials from male members, including Michael Phelps, to encourage men to openly discuss mental health and seek therapy.

How much has men's mental health support increased according to Talkspace (TALK)?

According to the press release, the percentage of men receiving mental health support has increased 36%, rising from 13.1% to 17.8%.

Who are the Talkspace members featured in the campaign testimonials?

The campaign features testimonials from members including Michael Phelps, Carlvin (who works in a high-pressure environment), and Evan, who share their personal experiences with therapy.

What advice does Talkspace therapist Erica Patton Simpson give for talking to men about mental health?

She suggests going beyond asking 'How are you?' and instead using more thoughtful questions like 'What's on your mind lately?' or 'What are some things that have been bothering you?'

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