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Stellantis N.V. (NYSE: STLA) is a multinational automotive manufacturing corporation formed on January 16, 2021, through a merger between Fiat Chrysler Automobiles and PSA Group. It stands as the world's fifth-largest automaker, known for its diverse and iconic portfolio of 14 brands including Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, and mobility brands Free2Move and Leasys.
The company’s mission is to lead the world in sustainable mobility technology, focused on creating value for stakeholders and communities. Stellantis has a strong market presence in Europe, North America, and South America, with 44% of its 2023 sales volume in Europe, 29% in North America, and 15% in South America. Despite challenges like the microchip shortage, the company reported a sales volume of 6.2 million vehicles and EUR 189.5 billion in revenue in 2023.
Stellantis is constantly innovating and expanding its product lineup. Recent highlights include the launch of the Dodge Complete Performance Package, which enhances vehicle protection and includes high-performance driving instruction at Radford Racing School. Additionally, the 2025 Ram 1500 RHO, a powerhouse off-road truck, exemplifies the brand's relentless pursuit of performance and engineering excellence.
In the electric vehicle (EV) sector, Stellantis is making strides with the Fiat 500e, an all-electric version of its legendary 500 model, and the Jeep Wagoneer S, showcasing the flexibility of the STLA Large platform. These innovations underscore Stellantis' commitment to sustainable and high-performance mobility solutions.
The company is also engaging customers through unique marketing initiatives and community events. The Jeep Beach event, for instance, attracted over 40,000 Jeep 4x4s, raising significant funds for local charities. Similarly, Alfa Romeo's limited edition Quadrifoglio Super Sport models highlight the brand’s dedication to performance and exclusivity.
Stellantis continues to leverage its rich heritage and innovative spirit to push the boundaries of the automotive industry, ensuring it remains at the forefront of technological advancements and market trends.
The 2021 Ram 1500 TRX has been awarded the prestigious titles of Texas Truck of the Year and High-Performance Truck of the Year by the Texas Motor Press Association. The Jeep Gladiator also earned accolades as Off-road Truck of the Year, while the all-new Jeep Grand Cherokee L was named Full-size SUV of the Year. Additionally, the Jeep Wrangler 392 received the High-performance SUV of the Year award. These recognitions highlight Stellantis's commitment to quality in the truck and SUV segments, enhancing brand reputation and potentially impacting future sales positively.
The Jeep Wrangler 4xe has excelled at the 6th Rebelle Rally, becoming the first electrified vehicle to win. It secured the top three overall positions and claimed the Bone Stock and Electrified titles. Team 4xEventure, with Nena Barlow and Teralin Petereit, achieved the overall win, marking Barlow's third podium finish. The competition saw the Wrangler 4xe deliver impressive performance, achieving 49 MPGe and 21 miles of electric range. Jeep's success in this rally underscores its commitment to innovation and electric mobility, aligning with its goal of zero-emission freedom.
Stellantis will showcase an array of vehicles at the Miami International Auto Show from October 16-24. Highlights include the 2021 Jeep Grand Cherokee L, 2021 Jeep Wrangler 4xe, and the 2022 Jeep Compass. The 2022 Wagoneer and Grand Wagoneer will also be highlighted as premium SUVs. Unique experiences such as Camp Jeep, featuring a 25,000-square-foot outdoor exhibit, will provide attendees with thrilling off-road experiences.
Stellantis has announced the addition of Ignition Media Group to its media and marketing agency roster. This Detroit-based agency will help shape Stellantis' marketing strategies across its North American brands, including Alfa Romeo, Chrysler, Dodge, FIAT, Jeep, and Ram. The partnership aims to enhance marketing messages that reflect Stellantis' diverse customer base and reinforce its commitment to minority-owned economic empowerment. This move aligns with Stellantis' goal of creating a culturally inclusive approach in its marketing efforts.
On October 12, 2021, Stellantis announced that its employees received recognition at the Women of Color STEM Conference held from October 7-9. Key achievements include the Career Achievement in Industry Award for Deirdre Fultz, Technology All-Star Award for Jian Tao, and multiple Technology Rising Stars Awards for emerging leaders. Stellantis emphasizes its commitment to diversity, stating that a diverse workforce drives innovation and customer satisfaction. The company also highlighted several corporate diversity accolades received in 2021, reinforcing its leadership in promoting inclusivity in STEM fields.
Mopar has unveiled concept sketches ahead of the 2021 SEMA Show in Las Vegas, scheduled for November 2-5. The company will showcase customized vehicles along with hundreds of factory-backed performance parts and accessories at its exhibit, which spans 15,345 square feet. Mopar, part of Stellantis, focuses on vehicle care and performance enhancement since its inception in 1937. The SEMA Show represents a $47.89 billion specialty automotive industry, emphasizing innovation and performance products.
Stellantis announced the reinstatement of domestic partner benefits for all eligible U.S. non-bargaining unit employees, effective January 1, 2022. This decision is part of the company's commitment to diversity and inclusion, honoring LGBTQ+ History Month. The benefits extend to both same- and opposite-sex partners, continuing Stellantis's history of supporting domestic partners since 2000. The company will also light its Auburn Hills tower purple from October 11-21 to mark this initiative. Stellantis aims to meet the diverse needs of its employees and stands as a leader in corporate equality.
Stellantis has announced a $229 million investment in its Kokomo, Indiana, plants to enhance its electrification strategy. This initiative will retain 662 jobs and retool three plants to produce next-generation, eight-speed transmissions. These transmissions are designed to improve fuel economy and enable vehicles to meet future emissions standards. The investment is part of Stellantis' commitment to achieving 40% low-emission vehicle sales in the U.S. by 2030 and follows a larger $35 billion investment into electrification through 2025.
The 2021 Jeep Grand Cherokee L has been awarded a spot on Wards 10 Best Interiors list in its inaugural eligibility year. Praised for its luxurious seven-passenger interior, the vehicle features high-quality materials such as hand-wrapped leather and real wood, alongside modern technology including 10-inch digital displays and a premium 950-watt McIntosh sound system. The design emphasizes passenger comfort with customizable ambient lighting and advanced climate control. This accolade reflects the brand's commitment to luxury and craftsmanship in the SUV market.
Stellantis announces participation in the 2021 Rebelle Rally, featuring three factory Jeep Wrangler 4xe teams. The competition runs from October 7-16 and covers over 1,400 miles across Nevada and California. The Jeep Wrangler 4xe combines a 2.0-liter engine with two electric motors, offering 21 miles of all-electric range and 49 MPGe, emphasizing off-road capability without range anxiety. This year marks the sixth consecutive partnership with the rally, aimed at showcasing Jeep’s commitment to electrification and female empowerment in off-road driving.
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