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Stellantis N.V. (NYSE: STLA) is a multinational automotive manufacturing corporation formed on January 16, 2021, through a merger between Fiat Chrysler Automobiles and PSA Group. It stands as the world's fifth-largest automaker, known for its diverse and iconic portfolio of 14 brands including Abarth, Alfa Romeo, Chrysler, Citroën, Dodge, DS Automobiles, Fiat, Jeep®, Lancia, Maserati, Opel, Peugeot, Ram, Vauxhall, and mobility brands Free2Move and Leasys.
The company’s mission is to lead the world in sustainable mobility technology, focused on creating value for stakeholders and communities. Stellantis has a strong market presence in Europe, North America, and South America, with 44% of its 2023 sales volume in Europe, 29% in North America, and 15% in South America. Despite challenges like the microchip shortage, the company reported a sales volume of 6.2 million vehicles and EUR 189.5 billion in revenue in 2023.
Stellantis is constantly innovating and expanding its product lineup. Recent highlights include the launch of the Dodge Complete Performance Package, which enhances vehicle protection and includes high-performance driving instruction at Radford Racing School. Additionally, the 2025 Ram 1500 RHO, a powerhouse off-road truck, exemplifies the brand's relentless pursuit of performance and engineering excellence.
In the electric vehicle (EV) sector, Stellantis is making strides with the Fiat 500e, an all-electric version of its legendary 500 model, and the Jeep Wagoneer S, showcasing the flexibility of the STLA Large platform. These innovations underscore Stellantis' commitment to sustainable and high-performance mobility solutions.
The company is also engaging customers through unique marketing initiatives and community events. The Jeep Beach event, for instance, attracted over 40,000 Jeep 4x4s, raising significant funds for local charities. Similarly, Alfa Romeo's limited edition Quadrifoglio Super Sport models highlight the brand’s dedication to performance and exclusivity.
Stellantis continues to leverage its rich heritage and innovative spirit to push the boundaries of the automotive industry, ensuring it remains at the forefront of technological advancements and market trends.
Dodge announces the end of the current Charger and Challenger models with a celebration including seven special-edition vehicles for 2023. During Dodge Speed Week, the company revealed a preview of these models, some inspired by iconic vehicles from Dodge's past, along with returning heritage colors like B5 Blue and Plum Crazy purple. Each new model will feature a commemorative 'Last Call' plaque. Additionally, the popular SRT Jailbreak program expands to include more powerful variants. The full lineup will be allocated to dealerships simultaneously for easier purchasing.
On August 15, 2022, Stellantis announced significant expansions to its Dodge Direct Connection performance parts portfolio at M1 Concourse in Pontiac, Michigan. Key additions include a Direct Connection Dodge Challenger Mopar Drag Pak Rolling Chassis priced at $89,999 and a Dodge Challenger body-in-white kit for $7,995. The lineup also features licensed carbon fiber parts from SpeedKore and Finale Speed for modern and vintage muscle cars. Further announcements are expected during the upcoming SEMA Show in Las Vegas from November 1-4.
The MotorTrend Presents Roadkill Nights Powered by Dodge event returned for its seventh year on August 13, 2022, setting a record with over 40,000 attendees at M1 Concourse in Pontiac, Michigan. The festival featured street-legal drag racing, showcasing 115 competitors and a total of $30,000 in cash prizes. Champions included Alex Taylor, who defended her title in the Dodge Direct Connection Grudge Race. Over a million viewers tuned in online. The event highlighted Dodge’s commitment to performance culture, promising more excitement during Dodge Speed Week starting August 20.
The Jeep brand has announced the addition of a vibrant High Velocity yellow color option for the 2023 Gladiator, available for all models for an MSRP of $395. This new hue is a response to customer demand for customization since the Gladiator's debut in 2020. High Velocity joins existing colors, enriching the Gladiator's offerings and appealing to its enthusiastic community. The brand continues to focus on enhancing its vehicle lineup, including plans for electrification by 2025.
The new high-performance windshield wiper blades from Jeep Performance Parts (JPP) allow Jeep Wrangler and Gladiator owners to enhance visibility while using less washer fluid. Featuring 12 laser-cut holes, these blades release fluid along their length, eliminating 'blind' seconds during use. The kit, priced at $140, is currently available in the U.S. and Canada for 2018 models and newer. JPP aims to provide innovative solutions that enhance driving experiences on and off-road.
Dodge announces its Speed Week, scheduled for August 15-17, 2022, featuring three nights of worldwide product reveals at M1 Concourse in Pontiac, Michigan. Each night will showcase different muscle car categories: current muscle, gateway muscle, and future muscle. Media opportunities for interviews with Dodge executives are included, highlighting the brand's commitment to performance and innovation. Stellantis, the parent company, emphasizes Dodge's industry leadership in horsepower and quality awards.
The 2022 Grand Wagoneer has been named the Official Winter SUV of New England, while the 2022 Ram 1500 retains its title as the Official Winter Pickup Truck of New England. Other winners include the Jeep Grand Cherokee L in the Mid-size SUV category and the Jeep Wrangler in the compact SUV class, awarded by the New England Motor Press Association (NEMPA). The awards highlight the vehicles' performance and capabilities in harsh winter conditions.
Stellantis announced a total investment of $99 million in three North American plants to produce a new 1.6-liter turbocharged engine for hybrid-electric vehicle (HEV) applications. The investment includes $83 million for retooling the Dundee Engine Complex in Michigan, with production set to start in early 2025. The Kokomo Casting Plant will receive $14 million for upgrades, and nearly $2 million will be allocated to the Etobicoke Casting Plant for new tooling. This initiative aligns with Stellantis' Dare Forward 2030 strategy.
The MotorTrend Presents Roadkill Nights Powered by Dodge event returns on August 13, 2022, in Pontiac, Michigan, featuring legal street drag racing and a builder showdown using Dodge Direct Connection parts. A media preview is set for August 12. Highlights include celebrity appearances, vehicle builds by past competitors, and Dodge thrill rides. This year kicks off a multi-day Dodge Speed Week, including product reveals from August 15-17 and an event display on August 20 during Dream Cruise weekend.
Dodge has secured the top spot among mass-market brands in the J.D. Power 2022 U.S. Automotive Performance Execution and Layout (APEAL) Study for the third consecutive year, marking a historic achievement as the only domestic brand to do so. Ram maintained its second-place ranking, with the Ram 1500 being recognized as the best large light-duty pickup for the third straight year. The Jeep brand also experienced a significant rise, improving 15 points in the APEAL index.
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