STOCK TITAN

Move Over Moon Buggy, New Ram Power Wagon and Rebel HD Lunar Editions Have More Capability

Rhea-AI Impact
(Low)
Rhea-AI Sentiment
(Neutral)
Tags

Ram introduces Lunar-themed special-edition versions of the Ram Power Wagon and Rebel Heavy Duty, set to hit dealerships in October 2024. These new models feature a unique Ceramic Grey exterior with Lunar vinyl body graphics, black accents, and premium LED lighting. The interiors boast Surf Blue stitching on black leather and Twill Film accents. The Power Wagon Lunar, priced from $75,205, comes with a 6.4L HEMI V-8 engine, while the Rebel HD Lunar, starting at $85,490, features a 6.7-liter Cummins turbo diesel. Both models offer enhanced off-road capabilities, superior towing capacity, and advanced technology, including a wireless charging pad.

Ram presenta versioni speciali in edizione limitata a tema Lunare del Ram Power Wagon e del Rebel Heavy Duty, che arriveranno nei concessionari nell'ottobre 2024. Questi nuovi modelli vantano un esterno grigio ceramico con grafiche in vinile lunare, dettagli neri e illuminazione LED di alta qualità. Gli interni presentano cuciture blu surf su pelle nera e dettagli in Twill Film. Il Power Wagon Lunar, con un prezzo a partire da $75,205, è dotato di un motore V-8 HEMI da 6.4L, mentre il Rebel HD Lunar, con un prezzo di partenza di $85,490, dispone di un motore turbo diesel Cummins da 6.7 litri. Entrambi i modelli offrono capacità off-road superiori, una maggiore capacità di traino e tecnologia avanzata, inclusa una basetta di ricarica wireless.

Ram presenta versiones especiales en edición limitada con temática lunar del Ram Power Wagon y del Rebel Heavy Duty, que llegarán a los concesionarios en octubre de 2024. Estos nuevos modelos cuentan con un exterior en gris cerámico con gráficos de vinilo lunar, acentos en negro y luces LED premium. Los interiores cuentan con costuras en azul surf sobre cuero negro y acentos de película Twill. El Power Wagon Lunar, con un precio a partir de $75,205, viene con un motor V-8 HEMI de 6.4L, mientras que el Rebel HD Lunar, que comienza en $85,490, presenta un turbo diesel Cummins de 6.7 litros. Ambos modelos ofrecen mejoras en las capacidades todoterreno, una capacidad de remolque superior y tecnología avanzada, incluyendo una base de carga inalámbrica.

램은 달을 테마로 한 특별 한정판 램 파워 왜건과 Rebel 헤비 듀티 모델을 소개하며, 이 모델들은 2024년 10월에 대리점에 출시될 예정이다. 새로운 모델은 세라믹 그레이 외장에 달 그래픽 비닐, 검정 악센트 및 프리미엄 LED 조명이 특징이다. 내부는 검은 가죽에 서핑 블루 스티치와 트윌 필름 악센트가 돋보인다. 파워 왜건 루나는 $75,205부터 시작하며 6.4L HEMI V-8 엔진이 장착되어 있고, Rebel HD 루나는 $85,490부터 시작하며 6.7리터 Cummins 터보 디젤이 특징이다. 두 모델 모두 강화된 오프로드 능력, 우수한 견인 능력 및 무선 충전 패드를 포함한 첨단 기술을 제공한다.

Ram présente des versions spéciales en édition limitée à thème lunaire du Ram Power Wagon et du Rebel Heavy Duty, qui seront disponibles chez les concessionnaires en octobre 2024. Ces nouveaux modèles présentent un extérieur gris céramique avec des graphismes en vinyle lunaire, des accents noirs et un éclairage LED haut de gamme. Les intérieurs affichent coutures bleu surf sur cuir noir et accents en film Twill. Le Power Wagon Lunar, dont le prix débute à 75 205 $, est équipé d'un moteur V-8 HEMI de 6,4L, tandis que le Rebel HD Lunar, commençant à 85 490 $, est doté d'un turbodiesel Cummins de 6,7 litres. Les deux modèles offrent des capacités tout-terrain améliorées, une capacité de remorquage supérieure et une technologie avancée, y compris un pad de chargement sans fil.

Ram präsentiert spezielle Lunar-Ausgaben des Ram Power Wagon und des Rebel Heavy Duty, die im Oktober 2024 bei den Händlern erhältlich sein werden. Diese neuen Modelle verfügen über eine Keramikkreigraue Außenfarbe mit Lunargrafiken aus Vinyl, schwarzen Akzenten und hochwertiger LED-Beleuchtung. Im Innenraum findet man Surfblaues Stickmuster auf schwarzem Leder und Twill-Film-Akzente. Der Power Wagon Lunar, der ab 75.205 $ erhältlich ist, wird von einem 6,4-Liter-HEMI-V8-Motor angetrieben, während der Rebel HD Lunar, der ab 85.490 $ startet, über einen 6,7-Liter-Cummins-Turbodiesel verfügt. Beide Modelle bieten verbesserte Offroad-Fähigkeiten, überlegene Anhängelastkapazität und fortschrittliche Technologie, einschließlich eines drahtlosen Ladepads.

Positive
  • Introduction of special-edition Lunar versions for Ram Power Wagon and Rebel Heavy Duty
  • Power Wagon Lunar features 410 horsepower and 429 lb.-ft. of torque
  • Rebel HD Lunar offers 370 horsepower and 850 lb.-ft. of torque
  • Impressive towing capacities: Power Wagon up to 10,610 pounds, Rebel HD up to 14,900 pounds
  • Enhanced off-road capabilities with factory 2-inch lift and 33-inch tires
  • Addition of wireless charging pad technology in both models
Negative
  • None.

AUBURN HILLS, Mich., Aug. 20, 2024 /PRNewswire/ --

  • 2024 Ram Heavy Duty closes out the model year with new Lunar model, including popular features with unique exterior and interior designs
  • Power Wagon and Rebel versions share limited Ceramic Grey color with two-tone black tow mirrors, powder-coated bumpers, wheel flares and Lunar body-side graphics
  • Dealer ordering opened August 1, 2024. Power Wagon Lunar pricing starts at $75,205 and Rebel HD Lunar pricing starts at $85,490 (including $1995 destination)

Ram introduces Lunar-themed special-edition versions of the Ram Power Wagon and Rebel Heavy Duty with design cues and visuals that align with color pallets found on the moon.

Available in dealerships in October 2024, the new Lunar editions feature a unique design theme and value-added content.

"The new Lunar versions of Ram Power Wagon and Ram Rebel Heavy Duty build on our SportTruck leadership position," said Chris Feuell, CEO of Ram and Chrysler brands. "These two new special editions are built on proven sport truck platforms and offer added value with popular features and design highlights that our customers will love."

Both versions include a limited exterior Ceramic Grey coloring and exclusive Lunar vinyl body graphics in gloss black. The package also includes tow mirrors, 17-inch black wheels (Power Wagon) and 20-inch black wheels (Rebel), body-color badging, and premium LED headlights and taillights.

All Power Wagon models are engineered with a factory 2-inch lift. Both Power Wagon and Rebel HD feature 33-inch tires designed for rough terrain.

Inside, the cabin design features Surf Blue stitching on black leather throughout. Twill Film accents from the Ram TRX are used on the door, instrument panel and console. The console lid/armrest includes a special die cast metal badge with either "Power Wagon" or "Rebel" embedded in the lid with Brushed metal Satin Chrome lettering. Additionally, technology in the form of a wireless charging pad is included on the Lunar models of Power Wagon and Rebel HD for the first time.

The Ram Power Wagon Lunar edition is built on the most off-road capable pickup in the market, featuring the 6.4L HEMI® V-8 with 410 horsepower and 429 lb.-ft. of torque, front and rear locking differentials, and a sway bar disconnect system that allows the suspension to move freely on staggered obstacles while maintaining traction. The engine makes room to package an exclusive, factory-installed 12k-pound Warn winch, neatly tucked in the front bumper. A towing capacity up to 10,610 pounds (4,813 kg) is more than enough to rescue a stranded Lunar Rover Moon Buggy.

The Ram Rebel HD Lunar content includes the 6.7-liter Cummins turbo diesel with 370 horsepower and 850 lb.-ft. of torque with an impressive towing capacity of 14,900 pounds (7,652 kg) and payload rating of 1,960 pounds (1,424 kg).

The best ¾-ton heavy-duty pickup ride quality in the business comes from Ram's exclusive link-coil rear suspension system with available air suspension. This feature improves driver comfort and automatically levels the truck when reaching a maximum payload up to 3,690 pounds (1,674 kg) or when towing a trailer.

New Lunar edition Power Wagon and Rebel Heavy Duty crush the competitive Lunar Rover with more off-road capability, better weight-to-gravity traction, power and payload. In fact, the Lunar Rover's only helpful feature is the ability to operate in a vacuum.

Ram Brand
In 2009, the Ram brand launched as a stand-alone division, focused on meeting the demands of truck buyers and delivering benchmark-quality vehicles. With a full lineup of trucks, the Ram 1500, 2500/3500 Heavy Duty, 3500/4500/5500 Chassis Cab and ProMaster vans. Ram builds trucks that get the job done and families where they need to go. 

Ram continues to outperform the competition, setting the benchmark in the most important areas for truck buyers:

  • Segment-first 1,000 lb.-ft of torque with Cummins Turbo Diesel 
  • Most luxurious: Ram 1500 Tungsten with air suspension, 24-way massage seats and 540 horsepower
  • Best ride and handling with a double wishbone front suspension and five-link solid rear axle with available, segment-exclusive, active-level air suspension 
  • Best-in-class available rear leg room 
  • The most cargo space available in any traditional full size cargo van 
  • Most capable full-size off-road pickup – Ram Power Wagon 
  • Most awarded light-duty truck in America 
  • Highest owner loyalty of any half-ton pickup

The latest J.D. Power APEAL study, which rates the emotional bond between customers and their vehicles, named the 2023 Ram 1500 as the best full-size light-duty pickup.

Ram is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Ram and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Ram Truck brand: www.ramtrucks.com
Facebook: www.facebook.com/RamTrucks 
Instagram: www.instagram.com/ramtrucks 
Twitter: @RamTrucks, @StellantisNA
YouTube: www.youtube.com/RamTrucks, https://www.youtube.com/StellantisNA

 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/move-over-moon-buggy-new-ram-power-wagon-and-rebel-hd-lunar-editions-have-more-capability-302225432.html

SOURCE Stellantis

FAQ

When will the Ram Power Wagon and Rebel HD Lunar Editions be available in dealerships?

The Ram Power Wagon and Rebel HD Lunar Editions will be available in dealerships in October 2024.

What is the starting price for the Ram Power Wagon Lunar Edition (STLA)?

The Ram Power Wagon Lunar Edition pricing starts at $75,205, including $1995 destination charge.

What unique exterior features do the Ram Lunar Editions have?

The Ram Lunar Editions feature a Ceramic Grey exterior color, exclusive Lunar vinyl body graphics in gloss black, black wheels, body-color badging, and premium LED headlights and taillights.

What engine does the Ram Rebel HD Lunar Edition (STLA) come with?

The Ram Rebel HD Lunar Edition comes with a 6.7-liter Cummins turbo diesel engine, producing 370 horsepower and 850 lb.-ft. of torque.

Stellantis N.V.

NYSE:STLA

STLA Rankings

STLA Latest News

STLA Stock Data

37.28B
2.25B
24.68%
46.48%
0.7%
Auto Manufacturers
Consumer Cyclical
Link
United States of America
Hoofddorp