'Last Call' Countdown: Teaser Video No. 1 -- 'Runnin' Hyde'

Rhea-AI Summary

Dodge has unveiled its first full video teaser for the final 2023 "Last Call" special-edition model, titled "Runnin' Hyde." The series of teasers will culminate in a reveal event on March 20, 2023, during the Dodge Last Call Powered by Roadkill Nights Vegas at the Las Vegas Motor Speedway. This event celebrates the conclusion of the current HEMI-engine-powered models of the Dodge Challenger and Charger. Dodge has already introduced six special-edition models and will present the Dodge Charger Daytona SRT Concept during the event. Ticket sales for the event are now open, and the reveal will be live-streamed on various channels.

Positive

• Launch of the first video teaser for the final 2023 Dodge special-edition model, generating buzz.
• Scheduled reveal on March 20, 2023, at a high-profile event in Las Vegas, attracting enthusiasts.
• Introduction of six previous special-edition models, showcasing brand heritage and performance focus.
• Opportunity to spotlight electrified future with the Dodge Charger Daytona SRT Concept.

Negative

• None.

AUBURN HILLS, Mich., Feb. 22, 2023 /PRNewswire/ --

• Dodge launches first full teaser video leading up to reveal of the seventh and final 2023 Dodge "Last Call" special-edition model
• "Runnin' Hyde" teaser foreshadows the powerful metamorphosis fueling the creation of the ultimate Dodge special-edition ride
• Next video teaser scheduled for March 1, 2023
• Dodge Last Call Powered by Roadkill Nights Vegas event, set for March 20, 2023, at The Strip at Las Vegas Motor Speedway, will host reveal of the final "Last Call" special-edition model
• Ticket purchase and registration now open at www.Motortrend.com/DodgeLastCall for Dodge Last Call Powered by Roadkill Nights Vegas event
• Celebrity appearances will highlight the one-day drag-racing and performance festival, including a special performance by Grammy-winning superstar Diplo
• Enthusiasts can follow the latest Dodge "Last Call" news on brand social media channels using hashtags #DodgeLastCall and #Roadkillnights
• "Last Call" special-edition reveal will be available for viewing via Livestream on multiple online channels, including DodgeGarage.com

Dodge is dropping the brand's first full video teaser ahead of the worldwide reveal of the seventh and final 2023 "Last Call" special-edition model. The teaser, titled "Runnin' Hyde," suggests the powerful metamorphosis fueling the core of the ultimate Dodge special-edition vehicle.

Dodge will post new video teasers each week leading up to the global debut of the ultimate Dodge performance vehicle, which will take place during the Dodge Last Call Powered by Roadkill Nights Vegas event at The Strip at Las Vegas Motor Speedway on March 20, 2023.

The teaser series was announced last week in a short, animated graphic. The next full video teaser is set to premiere on March 1. Each teaser reveals clues to the identity, and performance DNA, of the final special-edition "Last Call" vehicle.

Check it out: https://youtu.be/75fQOYI-yek 

Dodge Last Call Powered by Roadkill Nights Vegas
The Dodge Last Call Powered by Roadkill Nights Vegas one-day performance festival will not only reveal the final Dodge "Last Call" special-edition vehicle, but also spotlight the electrified future of the brand with the Dodge Charger Daytona SRT Concept also on display in Las Vegas. Enthusiasts can purchase general admission tickets and view information for the Dodge Last Call Powered by Roadkill Nights Vegas event at www.Motortrend.com/DodgeLastCall. 

A Livestream feed of the reveal will be available for viewing at DodgeGarage.com, the Dodge YouTube channel, MotorTrend YouTube channel, as well as at MT+. Event activities will include Small Tire and Big Tire drag racing on The Strip at Las Vegas Motor Speedway, Dodge Thrill Rides and simulators, a car show and sponsor/vendor midway areas, a post-event concert/afterglow and more.

As with previous Roadkill Nights events, the Roadkill Nights Vegas performance fest will be packed with celebrity appearances — highlighted by a special performance by Grammy-winning superstar Diplo.

2023 Dodge Charger/Challenger "Last Call" Highlights
The seventh and final 2023 "Last Call" special-edition model commemorates the Dodge Challenger and Dodge Charger, which are coming to an end in their current HEMI-engine-powered forms at the end of 2023. Six Dodge "Last Call" models have already been introduced: the Dodge Challenger Shakedown, Dodge Charger Super Bee, Dodge Challenger and Charger Scat Pack Swinger, Dodge Charger King Daytona and Dodge Challenger Black Ghost.

In addition to the seven "Last Call" special-edition models, Dodge is also celebrating its 2023 model lineup by bringing back three beloved heritage exterior colors, B5 Blue, Plum Crazy purple and Sublime green, and one popular modern color, Destroyer Grey. 2023 Charger and Challenger R/T models will also feature new "345" fender badging, a callout to the 345-cubic-inch HEMI® engine under the hood, and all 2023 Dodge Charger and Challenger models will carry a special commemorative "Last Call" underhood plaque. 

Dodge also launched a new Horsepower Locator online tool to help Brotherhood of Muscle members make the "Last Call" for the model of their choice. The Dodge Horsepower Locator tool, as well as information on the brand's 24-month Never Lift plan, is available at DodgeGarage.com.

Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge shifts into high gear with a lineup that delivers unrivaled performance in each of the segments where they compete.

Dodge drives forward as a pure performance brand, offering SRT Hellcat versions of the Dodge Challenger, Dodge Charger and Dodge Durango, as well as an R/T plug-in hybrid electric vehicle (PHEV) version of the all-new 2023 Dodge Hornet, representing the brand's first-ever electrified performance vehicle. Dodge delivers the drag-strip dominating 807-horsepower Dodge Challenger SRT Super Stock; the 797-horsepower Dodge Charger SRT Redeye, the most powerful and fastest mass-produced sedan in the world; and the 710-horsepower Dodge Durango SRT Hellcat, the most powerful SUV ever; and best-in-class standard performance in the compact utility vehicle segment with the Dodge Hornet. Combined, these four muscle vehicles make Dodge the industry's most powerful brand, offering more horsepower than any other American brand across its entire lineup.

In 2022, the Dodge brand ranked No. 1 in the J.D. Power APEAL Study (mass market), making it the only domestic brand ever to do so three years in a row. In 2020, Dodge was named the "#1 Brand in Initial Quality," making it the first domestic brand ever to rank No. 1 in the J.D. Power Initial Quality Study (IQS). 

Dodge is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Dodge and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Dodge brand: www.dodge.com
Direct Connection: www.DCPerformance.com
DodgeGarage: www.dodgegarage.com
Facebook: www.facebook.com/dodge
Instagram: www.instagram.com/dodgeofficial
Twitter: www.twitter.com/dodge and @StellantisNA
YouTube: www.youtube.com/dodge, https://www.youtube.com/StellantisNA

 

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SOURCE Stellantis

FAQ

What is the significance of the Dodge "Last Call" special-edition model?

The Dodge "Last Call" special-edition model marks the end of the current HEMI-engine-powered Challenger and Charger.

When is the reveal event for the final Dodge special-edition model?

The reveal event will take place on March 20, 2023, at the Las Vegas Motor Speedway.

What is the title of the first video teaser for the Dodge special-edition model?

The first video teaser is titled "Runnin' Hyde."

How many special-edition models has Dodge introduced so far for 2023?

Dodge has introduced six special-edition models ahead of the final reveal.

Will the final special-edition model reveal be live-streamed?

Yes, the reveal will be live-streamed on various online channels.