PlayDapp signs a strategic MOU with digital IP platform company 'IPX' (Line Friends)

Rhea-AI Summary

IPX and PlayDapp have signed a strategic MOU to collaborate on digital IP generation through the FRENZ platform. This partnership aims to build a customer-to-customer NFT marketplace and integrate user-created character IPs into PlayDapp's blockchain games. By leveraging their collective expertise, the companies seek to establish a user-generated digital IP ecosystem, expanding FRENZ's business activities. The C2C NFT marketplace is expected to launch in April 2022, enabling users to create, own, and trade their character IPs.

Positive

• Partnership with PlayDapp to enhance digital IP ecosystem.
• Launch of C2C NFT marketplace in April 2022 will allow user participation.
• Integration of user-created character IPs into PlayDapp blockchain games.

Negative

• None.

• IPX recently signed a strategic memorandum of understanding (MOU) with the blockchain service platform "PlayDapp," which drew attention for its launch of Metaverse "PlayDapp Land" on "Roblox", making it a full-fledged Metaverse and NFT-based digital IP entertainment business
• Joint establishment of a customer-to-customer (C2C) NFT marketplace between IPX and PlayDapp and a planned collaboration where character IPs created by users in 'FRENZ,' will be integrated into PlayDapp blockchain games
• Expansion of FRENZ business activities in the future through IPX's multilateral partnership with PlayDapp, which collaborates with various metaverse services anticipating an emergence of a user-generated digital IP ecosystem

SEOUL, South Korea, March 2, 2022 /PRNewswire/ -- Blockchain service platform "PlayDapp" and digital IP platform company "IPX (formerly Line Friends)" signed a strategic MOU and will be launching a multilateral collaboration around its digital IP generation platform "FRENZ" in the first half of this year.

PlayDapp is a DApp game portal that provides NFT marketplace services and operates multi-homing games that can be utilized while moving across various blockchain-based platforms such as "CryptoDozer" and "Along with the Gods." It has proven its global competitiveness by being the only Korean firm to have its native token (PLA) PlayDapp listed on Binance, the world's No. 1 virtual asset exchange, followed by Coinbase, the world's 2^nd, and other successful listings on Upbit and Bittrex Global. In addition, PlayDapp showcased the fusion of Metaverse and NFT in its recent launching of virtual play space "PlayDapp Land" in the world's leading metaverse platform "Roblox," and has also established itself as a forerunner in supporting blockchain technology through the commercialization of PlayDapp SDK (software development kit). PlayDapp is taking a leap forward as a global No. 1 blockchain platform technology company.

Through this strategic business partnership, the two firms will drive multilateral collaboration to expand IPs created in IPX's "FRENZ," which will launch in the first half of this year, to Metaverse and NFT services. "Character IPs," which were considered the exclusive property of famous artists or brands, can now be created, and owned by users in the FRENZ platform.

PlayDapp and IPX will jointly build PlayDapp's C2C NFT Marketplace in April, enabling anyone to NFT-ize and trade their character IPs through "FRENZ." Additionally, users can enjoy an "inter-usable IP" by linking their character IPs with PlayDapp-serviced blockchain games.

An IPX official noted, "Through the launching announcement of FRENZ, we expand the IP ecosystem based on user participation and declare the IP 3.0 era where anyone can create, own, and share their character IPs. This strategic partnership where users turn their IP creations into NFTs and link them to blockchain games will expand our business territory and build a new digital IP entertainment business model."

"Leveraging the blockchain know-how we have harnessed over the past four and a half years, we are happy to create a new user-centered digital IP ecosystem with IPX's digital IP creation platform 'FRENZ,'" said Sang Chung, head of business at PlayDapp. "Through this multilateral partnership with globally renowned digital IP platform company IPX and the synergy of both of our companies, we will accelerate the adoption and popularization of NFTs," he said.

Meanwhile, IPX plans to expand its partnership domains in the future with PlayDapp, which is currently collaborating with various metaverse companies such as virtual real estate platforms and social entertainment. Users can enjoy diverse experiences in these digital worlds using the IPs they have created in FRENZ.

Media Contact
PR team leader of PlayDapp
Hanna Kim
hanna@playdapp.io

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SOURCE PlayDapp

FAQ

What is the significance of the MOU signed between IPX and PlayDapp?

The MOU signifies a partnership focused on enhancing the digital IP ecosystem and developing a C2C NFT marketplace.

When will the C2C NFT marketplace launch?

The C2C NFT marketplace is expected to launch in April 2022.

How will the partnership between IPX and PlayDapp impact character IP ownership?

The partnership allows users to create, own, and trade their character IPs through the FRENZ platform.

What is the role of the FRENZ platform in the collaboration?

FRENZ will serve as a platform for users to generate and manage character IPs linked to blockchain games.

What is the expected outcome of the collaboration between IPX and PlayDapp?

The collaboration aims to establish a user-centered digital IP ecosystem and popularize NFTs.