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PlayDapp's P2E Campaign Takes over Times Square, New York

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PlayDapp has launched a high-profile advertising campaign in Times Square, showcasing its Play-to-Earn (P2E) platform. The campaign features the Star NFT character, Mikey, and highlights the earning potential through PLA tokens. The advertisement spans a significant area of 1,081 m² across four electronic screens at One Times Square, a notable landmark attracting over 130 million tourists annually. Additionally, PlayDapp is participating in the NFT.NYC Conference from November 1-4, where it will present insights on NFT interoperability.

Positive
  • High visibility from Times Square campaign enhances brand recognition.
  • Participation in NFT.NYC Conference positions PlayDapp as a thought leader in the NFT space.
  • Engagement with a large audience of over 130 million tourists annually.
Negative
  • None.
  • PlayDapp's P2E advertising campaign in Times Square, New York, attracting global attention
  • PlayDapp is attending NFT.NYC Conference, held in New York for Four Days, until Nov 4th. And PlayDapp will speak on NFT interoperability in numbers

SEOUL, South Korea and NEW YORK, Nov. 3, 2021 /PRNewswire/ -- PlayDapp's advertising campaign takes over Times Square, New York's top landmark.

PlayDapp announced on the 3rd that the Play to Earn (P2E) advertisement campaign was executed on the electronic displays of the One Times Square building at the heart of Times Square.

PlayDapp's Star NFT character, Mikey, appears with the slogans 'Are you Ready? Play to Earn! PlayDapp". While simultaneously PLA tokens rain down across the 111 Meters tall advertisement. The pouring PLA conveys the ability for players to make money while playing P2E games serviced by PlayDapp.

'One Times Square', a 25-story building with a height of 111 meters, is also famous as a location for New Year's 'Countdown' and 'Ball Drop' events, as well as a filming location for movies and dramas. Known as the most iconic landmark in Times Square, where more than 130 million tourists gather every year.

The PlayDapp P2E campaign boasts a total area of 1,081 m2 by filling up a total of 4 screens of the 'One Times Square Electronic Billboard'.

Meanwhile, PlayDapp will attend the 'NFT.NYC Conference' held in New York, from November 1st to 4th. NFT.NYC is a festival of NFT (Non-Fungible Tokens) where famous blockchain-related projects such as Open Sea, Coinbase, Polygon, Dapp Radar, and Samsung Next participate. On the 4th (local time), PlayDapp head of Business Sang Chung will speak on the theme of NFT interoperability in Numbers'.

About PlayDapp

PlayDapp is a blockchain gaming platform that operates on the Ethereum and Polygon networks. Gamers can play games to earn NFTs and rewards in PLA tokens. PlayDapp also integrates a C2C marketplace that is the home to all NFTs in the gaming metaverse.

PlayDapp has already launched its flagship game Along with the Gods: Knight of the Dawn, which can be downloaded from the Google playstore.

SuperTree, the developer of PlayDapp MarketPLAce, was named as part of C-Lab Outside, of Samsung Electronics(KRX: 005930) in 2019. C-Lab Outside is a startup incubation program that supports growth by discovering promising start-ups in Samsung Electronics.

Media Contact

PlayDapp PR Team Leader
Hanna Kim
hanna@playdapp.io

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/playdapps-p2e-campaign-takes-over-times-square-new-york-301414930.html

SOURCE PlayDapp

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