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Samsung SDI has launched its new battery brand, PRiMX, aimed at enhancing its identity in the battery market. The brand emphasizes quality, performance, and advantage, with a focus on providing the safest and most reliable batteries. The PRiMX brand is backed by strict quality controls and advanced technologies, including super-fast charging and high-capacity batteries. Trademark registrations are completed in Korea, Europe, and pending in the U.S. A microsite and introduction video were also released to promote the brand.
