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S&P Global Market Intelligence Outlook Projects AR and VR Installed Base to Reach Nearly 74 Million by 2026 as Game Technology Illustrates Promise of Metaverse

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S&P Global Market Intelligence released its 2023 Technology, Media and Telecommunications (TMT) Industry Outlook, projecting a significant growth in AR and VR technologies, estimating installed devices to reach 73.6 million by 2026. The report highlights the rapid adoption of AR and VR in both gaming and enterprise sectors, along with implications for datacenter sustainability amid an energy crisis. The fintech sector continues to attract substantial investments, while challenges like rising inflation may impact consumer streaming subscriptions. The report reflects ongoing shifts to a digital economy.

Positive
  • AR and VR device adoption projected to grow to 73.6 million by 2026 from 28.5 million.
  • Private fintech startups raised over $5 billion since early 2021.
Negative
  • Rising inflation may lead to reduced consumer spending on streaming subscriptions.
  • Global pay TV penetration expected to drop to 51.2% of households by 2030.

NEW YORK, Nov. 3, 2022 /PRNewswire/ -- Gaming technology will serve as the biggest driving force for the metaverse's evolution in the near term as augmented reality (AR) and virtual reality (VR) hardware enables users to engage in virtual worlds in and outside of work, according to a new S&P Global Market Intelligence report released today. The newly published 2023 Technology, Media and Telecommunications (TMT) Industry Outlook is part of S&P Global Market Intelligence's Big Picture 2023 Outlook Report Series.

The new report highlighted implications of the metaverse in gaming and the enterprise, datacenter sustainability amid a worsening energy crisis, and the rise of fintech as a service. The report also explores video streaming competition and broadband transformation as forces of disruption in 2023.  

"The foundational shift of the global economy to a digital footing—a shift that has been underway for over a decade and accelerated during the pandemic—continues. This is creating enormous opportunities for new value creation and disruption," said Eric Hanselman, Chief Research Analyst for TMT at S&P Global Market Intelligence.

Key highlights from the report include:

  • AR and VR device adoption will grow steadily over the next five years as big tech companies underline the hardware's potential as a conduit to the metaverse. As of the end of 2021, S&P Global Market Intelligence estimates there were 28.5 million AR/VR headsets installed worldwide across consumer and commercial settings, and forecasts that base to grow to 73.6 million by 2026.
  • The global energy crisis may push datacenter operators to test and install new equipment more quickly than expected. While hyperscale datacenters attract attention because they are so large, S&P Global Market Intelligence's models show that cloud deployments can be up to 80% more efficient than typical enterprise IT deployments.
  • The fintech as a service sector is rapidly attracting venture capital, with private startups in this sector raising more than $5 billion since the start of 2021.
  • Rising inflation and cost of living crises may force some consumers to pare back streaming subscriptions, which in turn could prompt the pack chasing Netflix and Disney to focus on profitability instead of scale.
  • By 2030, global pay TV penetration is predicted to slip to 51.2% of residential households, from 57.7% in 2021. Moreover, the number of fixed broadband subscribers globally is forecast to hit 1.13 billion by 2023, exceeding the 1.09 billion traditional pay TV subscribers for the first time. 

To request a copy of the 2023 Technology, Media & Telecommunications Industry Outlook, please contact pressinquiries.mi@spglobal.com.

S&P Global Market Intelligence's opinions, quotes, and credit-related and other analyses are statements of opinion as of the date they are expressed and not statements of fact or recommendation to purchase, hold, or sell any securities or to make any investment decisions, and do not address the suitability of any security.

About S&P Global Market Intelligence

At S&P Global Market Intelligence, we understand the importance of accurate, deep and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction. 

S&P Global Market Intelligence is a division of S&P Global (NYSE: SPGI). S&P Global is the world's foremost provider of credit ratings, benchmarks, analytics and workflow solutions in the global capital, commodity and automotive markets. With every one of our offerings, we help many of the world's leading organizations navigate the economic landscape so they can plan for tomorrow, today. For more information, visit www.spglobal.com/marketintelligence.

Media Contact
SungHa Park
S&P Global Market Intelligence
+82 2 6001 3128
sungha.park@spglobal.com

 

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SOURCE S&P Global Market Intelligence

FAQ

What is S&P Global's projection for AR and VR devices by 2026?

S&P Global projects the installed base of AR and VR devices to reach 73.6 million by 2026.

How much venture capital has fintech attracted according to S&P Global?

Fintech as a service has attracted over $5 billion in venture capital since the start of 2021.

What are the implications of rising inflation on streaming services?

Rising inflation may cause consumers to cut back on streaming subscriptions, affecting profitability for service providers.

What is the expected decline in global pay TV penetration by 2030?

Global pay TV penetration is predicted to decline to 51.2% of residential households by 2030.
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