CARFAX Canada Service Suite Launches to Boost Service Revenue and Customer Loyalty
CARFAX Canada has launched its new Service Suite, an integrated customer engagement solution for Canadian dealerships and service shops. The suite comprises two main components: Car Care, an automated communication tool for service reminders, and Service Insights, a report predicting upcoming maintenance needs.
The solution aims to boost service revenue and customer loyalty by sending timely co-branded reminders and providing data-driven maintenance insights. Car Care features automated email communications with real-time performance metrics and customer review management. Service Insights leverages proprietary data analytics to predict repair needs, with nearly 60% of car owners more likely to approve additional work when presented with a CARFAX Canada Service Insights report.
CARFAX Canada ha lanciato la sua nuova Service Suite, una soluzione integrata per il coinvolgimento dei clienti destinata ai concessionari e ai centri di assistenza canadesi. La suite comprende due componenti principali: Car Care, uno strumento di comunicazione automatizzata per i promemoria di servizio, e Service Insights, un report che prevede le future esigenze di manutenzione.
La soluzione mira ad aumentare il fatturato dei servizi e la fedeltà dei clienti inviando promemoria co-branded tempestivi e fornendo approfondimenti sulla manutenzione basati sui dati. Car Care offre comunicazioni email automatizzate con metriche di performance in tempo reale e gestione delle recensioni dei clienti. Service Insights sfrutta analisi dati proprietarie per prevedere le necessità di riparazione, con quasi il 60% dei proprietari di auto più propensi ad approvare lavori aggiuntivi quando presentati con un report di Service Insights di CARFAX Canada.
CARFAX Canada ha lanzado su nueva Service Suite, una solución integrada de compromiso con el cliente para concesionarios y talleres de servicio canadienses. La suite consta de dos componentes principales: Car Care, una herramienta de comunicación automatizada para recordatorios de servicio, y Service Insights, un informe que predice las necesidades de mantenimiento futuras.
La solución tiene como objetivo aumentar los ingresos por servicios y la lealtad del cliente enviando recordatorios co-marcados a tiempo y proporcionando información de mantenimiento basada en datos. Car Care presenta comunicaciones por correo electrónico automatizadas con métricas de rendimiento en tiempo real y gestión de reseñas de clientes. Service Insights utiliza análisis de datos propietarios para predecir las necesidades de reparación, con casi el 60% de los propietarios de automóviles más propensos a aprobar trabajos adicionales cuando se les presenta un informe de Service Insights de CARFAX Canada.
CARFAX Canada는 캐나다의 딜러와 서비스 샵을 위한 통합 고객 참여 솔루션인 새로운 Service Suite를 출시했습니다. 이 제품은 두 가지 주요 구성 요소로 이루어져 있습니다: Car Care, 서비스 알림을 위한 자동화된 커뮤니케이션 도구, 그리고 Service Insights, 향후 유지보수 필요성을 예측하는 보고서입니다.
이 솔루션은 적시에 공동 브랜드 알림을 보내고 데이터 기반의 유지보수 통찰력을 제공함으로써 서비스 수익과 고객 충성도를 높이는 것을 목표로 하고 있습니다. Car Care는 실시간 성과 지표와 고객 리뷰 관리 기능을 갖춘 자동화된 이메일 커뮤니케이션을 제공합니다. Service Insights는 독점 데이터 분석을 활용하여 수리 필요성을 예측하며, CARFAX Canada의 Service Insights 보고서를 제시받은 자동차 소유자의 거의 60%가 추가 작업을 승인할 가능성이 높습니다.
CARFAX Canada a lancé sa nouvelle Service Suite, une solution intégrée d'engagement client pour les concessions et ateliers de service canadiens. La suite se compose de deux composants principaux : Car Care, un outil de communication automatisé pour les rappels de service, et Service Insights, un rapport prédisant les besoins de maintenance à venir.
La solution vise à augmenter les revenus de service et la fidélité des clients en envoyant des rappels co-marqués en temps voulu et en fournissant des informations sur la maintenance basées sur les données. Car Care propose des communications par e-mail automatisées avec des indicateurs de performance en temps réel et une gestion des avis clients. Service Insights exploite des analyses de données propriétaires pour prédire les besoins de réparation, avec près de 60 % des propriétaires de voitures plus susceptibles d'approuver des travaux supplémentaires lorsqu'ils reçoivent un rapport Service Insights de CARFAX Canada.
CARFAX Canada hat seine neue Service Suite eingeführt, eine integrierte Kundenbindungs-Lösung für kanadische Autohäuser und Werkstätten. Die Suite besteht aus zwei Hauptkomponenten: Car Care, einem automatisierten Kommunikationswerkzeug für Servicereminder, und Service Insights, einem Bericht, der zukünftige Wartungsbedarfe vorhersagt.
Die Lösung zielt darauf ab, den Serviceumsatz und die Kundenbindung zu steigern, indem rechtzeitige Co-Branding-Erinnerungen gesendet und datengestützte Wartungsanalysen bereitgestellt werden. Car Care bietet automatisierte E-Mail-Kommunikationen mit Echtzeit-Leistungskennzahlen und Kundenbewertungsmanagement. Service Insights nutzt proprietäre Datenanalysen, um Reparaturbedarfe vorherzusagen, wobei fast 60 % der Autobesitzer eher bereit sind, zusätzliche Arbeiten zu genehmigen, wenn ihnen ein CARFAX Canada Service Insights Bericht vorgelegt wird.
- Launch of new revenue-generating Service Suite product
- 60% increase in likelihood of service work approval with Service Insights reports
- Automated customer engagement system reducing operational overhead
- Data-driven predictive maintenance capabilities
- None.
CARFAX Canada Service Suite has two complementary components; Car Care, an automated communication tool, and Service Insights; a customer-facing report that predicts upcoming maintenance. (Graphic: Business Wire)
Customers can lack detailed knowledge about vehicle maintenance or may not follow through on service recommendations, resulting in an erosion of loyalty and decrease in visits over time. The Service Suite helps to overcome these challenges by enhancing trust and encouraging repeat visits both before and after the warranty period. By staying on top of recommended maintenance, customers keep their vehicles in optimal condition, ensuring their safety on the road and protecting their asset.
The Service Suite has two complementary components: Car Care, an automated communication tool; and Service Insights, a customer-facing report that predicts upcoming maintenance.
Car Care: Turnkey Maintenance Reminders
The CARFAX Canada Service Suite features an automated email tool called Car Care that helps dealerships and service shops communicate effectively with their customers and encourage repeat visits. Ready-made service reminder emails from the trusted CARFAX Canada brand highlight the dealership or service centre’s own brand, keeping it top of mind as customers plan for their next service visit. These customized reminders, tailored to the owner's specific vehicle, keep customers engaged throughout their vehicle ownership period.
The tool allows users to access real-time performance metrics, respond to customer reviews, and manage customer lists. Once set up with the dealership or service centre's customer list, tailored communications are sent automatically to the customer, effortlessly driving customer engagement.
Service Insights: Trusted Maintenance Recommendations
The Service Suite also includes customer-facing Service Insights reports that predict upcoming repair and maintenance needs using proprietary data analytics. These reports help dealerships and service shops clearly explain to their customers the required and recommended services throughout the vehicle lifecycle and the impact of deferring work.
Service Insights reports provide third-party validation from a trusted brand, increasing the likelihood of service recommendation approvals and boosting repair order values. Nearly 6/10 car owners are more likely to get additional work done if their shop suggests it using a CARFAX Canada Service Insights report.1
“CARFAX Canada is a very well-known company and is trusted by the car industry across the board,” says Nathan Stevenson, a service advisor at Erskine Service Center in
“Increasing service revenue starts with loyal, trusting customers. Our CARFAX Canada Service Suite makes it easy to engage with your customers in a meaningful way and super-charges your service recommendations with trusted CARFAX data,” says Shawn Vording, President of CARFAX Canada. “The Service Suite tools work in unison to create proactive, educated customers who plan for preventative maintenance and trust their service shop.”
To experience the benefits of the CARFAX Canada Service Suite, contact your CARFAX Canada representative to start a free trial today. Discover how easy it can be to maximize service revenue while building trust and loyalty with customers.
About CARFAX Canada
CARFAX Canada, a part of S&P Global (NYSE: SPGI), is Canada’s definitive source of automotive information, delivering vehicle history, valuation and service solutions. Drawing on billions of data records from thousands of sources, its products enable used vehicle buyers, sellers and vehicle service providers to make informed decisions. CARFAX Canada is dedicated to transparency and is trusted to provide vehicle history, valuation and service information to dealerships, vehicle manufacturers, consumers, service shops, major auctions, governments, insurance providers and police agencies. www.carfax.ca
Connect with CARFAX Canada on Instagram, Facebook and LinkedIn.
1 CARFAX Canada Driving Insights Survey, 2024
View source version on businesswire.com: https://www.businesswire.com/news/home/20250305489176/en/
For further information or for an interview with a CARFAX Canada representative, please contact:
Brittney McKee, Director of Brand Marketing at CARFAX Canada
bmckee@carfax.ca
+1.226.680.1712
Source: CARFAX Canada
FAQ
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