Sonim Phones Now Available in South Africa; Including Mobile Operator Launch of XP10
Sonim Technologies (NASDAQ: SONM) has announced a strategic distribution partnership with Cernotech to bring its ultra-rugged mobile solutions to South Africa. The collaboration includes the launch of the Sonim XP10 5G ultra-rugged smartphone with Vodacom, a leading mobile operator in the country. Cernotech will distribute Sonim's range of rugged phones, wireless internet solutions, and software suite through various channels in the region.
The partnership also involves the upcoming release of the XP400 and XP100 rugged mobile phones in the second half of 2024. Sonim's products, known for their IP and MIL-STD ratings and proprietary Rugged Performance Standards (RPS), are gaining popularity among government, enterprise, and consumer users. This strategic move is part of Sonim's expansion strategy in the EMEA region, aiming to reach new markets and audiences.
Sonim Technologies (NASDAQ: SONM) ha annunciato una partnership strategica di distribuzione con Cernotech per portare le sue soluzioni mobili ultra-rugged in Sudafrica. La collaborazione include il lancio dello smartphone ultra-rugged Sonim XP10 5G con Vodacom, un operatore mobile di spicco nel paese. Cernotech distribuirà la gamma di telefoni rugged di Sonim, soluzioni di internet senza fili e suite software attraverso vari canali nella regione.
La partnership prevede anche l'imminente rilascio dei telefoni mobili rugged XP400 e XP100 nella seconda metà del 2024. I prodotti di Sonim, noti per le loro valutazioni IP e MIL-STD e i Proprietary Rugged Performance Standards (RPS), stanno guadagnando popolarità tra utenti governativi, aziende e consumatori. Questa mossa strategica fa parte della strategia di espansione di Sonim nella regione EMEA, con l'obiettivo di raggiungere nuovi mercati e pubblici.
Sonim Technologies (NASDAQ: SONM) ha anunciado una asociación estratégica de distribución con Cernotech para llevar sus soluciones móviles ultra-rugged a Sudáfrica. La colaboración incluye el lanzamiento del smartphone ultra-rugged Sonim XP10 5G con Vodacom, un operador móvil líder en el país. Cernotech distribuirá la gama de teléfonos rugged de Sonim, soluciones de internet inalámbrico y un conjunto de software a través de varios canales en la región.
La asociación también implica el próximo lanzamiento de los teléfonos móviles rugged XP400 y XP100 en la segunda mitad de 2024. Los productos de Sonim, conocidos por sus clasificaciones IP y MIL-STD y los estándares de rendimiento Rugged (RPS) patentados, están ganando popularidad entre usuarios gubernamentales, empresariales y consumidores. Este movimiento estratégico es parte de la estrategia de expansión de Sonim en la región EMEA, con el objetivo de alcanzar nuevos mercados y audiencias.
소님 테크놀로지(SNASDAQ: SONM)가 세르노텍과의 전략적 유통 파트너십을 발표하며 자사의 초강력 모바일 솔루션을 남아프리카에 도입합니다. 이번 협력으로 Vodacom과 협력하여 초강력 스마트폰 소님 XP10 5G를 출시합니다. 세르노텍은Sonim의 거칠게 설계된 전화기, 무선 인터넷 솔루션 및 소프트웨어 세트를 다양한 채널을 통해 지역에 배급할 것입니다.
파트너십은 2024년 하반기에 XP400 및 XP100 거친 모바일 전화기의 출시도 포함됩니다. Sonim의 제품은 IP 및 MIL-STD 등급과 독자적인 Rugged Performance Standards(RPS)로 잘 알려져 있으며, 정부, 기업 및 소비자 사용자들 사이에서 인기를 얻고 있습니다. 이 전략적 움직임은 새로운 시장과 고객을 확보하기 위한 Sonim의 EMEA 지역 확장 전략의 일환입니다.
Sonim Technologies (NASDAQ: SONM) a annoncé un partenariat de distribution stratégique avec Cernotech pour apporter ses solutions mobiles ultra-robustes en Afrique du Sud. La collaboration comprend le lancement du smartphone ultra-robuste Sonim XP10 5G avec Vodacom, un opérateur mobile de premier plan dans le pays. Cernotech distribuera la gamme de téléphones robustes de Sonim, des solutions Internet sans fil et une suite logicielle par le biais de divers canaux dans la région.
Le partenariat comprend également la prochaine sortie des téléphones mobiles robustes XP400 et XP100 au second semestre de 2024. Les produits de Sonim, connus pour leurs classements IP et MIL-STD ainsi que pour leurs normes de performance robustes (RPS) exclusives, gagnent en popularité auprès des utilisateurs gouvernementaux, des entreprises et des consommateurs. Ce mouvement stratégique fait partie de la stratégie d'expansion de Sonim dans la région EMEA, visant à atteindre de nouveaux marchés et de nouveaux publics.
Sonim Technologies (NASDAQ: SONM) hat eine strategische Vertriebskooperation mit Cernotech angekündigt, um seine ultra-robusten Mobilitätslösungen nach Südafrika zu bringen. Die Zusammenarbeit umfasst die Einführung des Sonim XP10 5G ultra-robusten Smartphones mit Vodacom, einem führenden Mobilfunkanbieter im Land. Cernotech wird die Produktpalette von Sonim, einschließlich robuster Telefone, drahtloser Internetsolutions und Softwarepakete über verschiedene Kanäle in der Region vertreiben.
Die Partnerschaft umfasst auch die bevorstehende Markteinführung der XP400 und XP100 robusten Mobiltelefone in der zweiten Hälfte von 2024. Die Produkte von Sonim, die für ihre IP- und MIL-STD-Bewertungen sowie die proprietären Rugged Performance Standards (RPS) bekannt sind, erfreuen sich wachsender Beliebtheit bei Regierungs-, Unternehmens- und Endbenutzern. Dieser strategische Schritt ist Teil von Sonims Expansionsstrategie in der EMEA-Region, die darauf abzielt, neue Märkte und Zielgruppen zu erreichen.
- Strategic distribution partnership with Cernotech to enter South African market
- Launch of Sonim XP10 5G ultra-rugged smartphone with Vodacom, a leading mobile operator
- Upcoming release of XP400 and XP100 rugged mobile phones in second half of 2024
- Expansion of market reach through various channels including VARs, retailers, and mobile operators
- Growing popularity of Sonim products among government, enterprise, and consumer users
- None.
Insights
Sonim's strategic move into the South African market through Cernotech is a significant expansion for the company. The launch of the XP10 5G ultra-rugged smartphone with Vodacom, a leading mobile operator, provides a strong entry point into this new market. This partnership could potentially boost Sonim's revenue and market share in the rugged device segment.
The South African market presents a unique opportunity for Sonim, given the country's diverse economic sectors including mining, construction and agriculture, where rugged devices are in high demand. The planned introduction of the XP400 and XP100 models in the second half of 2024 suggests a phased market penetration strategy, which could help Sonim establish a strong foothold before expanding its product range.
However, investors should note that success in this new market will depend on factors such as local competition, pricing strategy and adaptability to local needs. The partnership with Cernotech and the initial launch with Vodacom provide a solid foundation, but sustained growth will require continued execution and market adaptation.
Sonim's XP10 5G ultra-rugged smartphone represents a technological edge in the South African market. The device's 5G capability is particularly noteworthy, as it positions Sonim at the forefront of the country's ongoing 5G rollout. This could appeal to both enterprise and consumer segments looking for future-proof devices.
The company's emphasis on IP and MIL-STD ratings, along with proprietary Rugged Performance Standards (RPS), sets a high bar for durability in the local market. This could be a key differentiator, especially in industries where device reliability is crucial. However, the success of this technology-driven approach will depend on how well these features align with specific local needs and use cases.
Investors should monitor how Sonim's technology stack performs in real-world South African conditions and how quickly the company can iterate and adapt its offerings based on local feedback. The ability to maintain technological superiority while meeting market-specific requirements will be important for long-term success in this new territory.
Initial launch of Sonim XP10 5G ultra-rugged smartphone with leading mobile operator in South Africa, Vodacom
South African market to gain access to Sonim's rugged and ultra-rugged phones and connected devices distributed by Cernotech
London, United Kingdom and Johannesburg, South Africa--(Newsfile Corp. - September 18, 2024) - Sonim Technologies (NASDAQ: SONM), a leading provider of ultra-rugged mobile solutions, today announced a strategic distribution partnership with Cernotech, a leading distributor of mobile solutions in South Africa. This collaboration will bring Sonim's extensive range of rugged phones, wireless internet solutions, and software suite to market through various Value-Added Resellers (VARs), retailers, and mobile operators in the region.
©Sonim Technologies, Inc. All rights reserved. Sonim XP10 now at Vodacom South Africa.
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Cernotech led market introduction with the launch of the Sonim XP10 5G ultra-rugged smartphone at a leading mobile operator in South Africa, Vodacom, in August 2024. The two recently announced rugged mobile phones, the XP400 and XP100, will become available in the second half of 2024 through various channels. Additionally, with this expanded portfolio, all boasting IP and MIL-STD ratings along with a subset of the proprietary Sonim Rugged Performance Standards (RPS), the Sonim brand is well established with government and enterprise customers and gaining popularity among consumers and business users as their primary device for business and personal use.
"Partnering with Cernotech marks a pivotal moment in our expansion strategy, allowing us to bring Sonim's renowned durability and reliability to the South African market. The successful launch of the XP10 at Vodacom underscores the effectiveness of this collaboration, highlighting Cernotech's crucial role in driving our growth. This partnership not only facilitates our market entry but also propels our expansion throughout the EMEA region, enabling us to reach new audiences with confidence," said Simon Rayne, GM of EMEA and APAC for Sonim.
About the Sonim XP10 5G smartphone now available at Vodacom:
Known for its secure connections and military-grade toughness, the XP10 meets Sonim's stringent and proprietary 12-point Rugged Performance Standards (RPS) and is backed by Sonim's comprehensive 3-year warranty, ensuring resilience against spraying, submersion, and chemical cleaning with substances like isopropyl alcohol or bleach. The Sonim XP10 phone, rated IP68, IP69K,MIL-STD-810H and ATEX/IECEx Zone 2/22 ratings, is built to endure the harshest environments, making it ideal for professionals in demanding fields such as mining, healthcare, and industrial sectors while offering a lower total cost of ownership compared to consumer devices and other devices in its class.
"We are proud to be the authorised distributor for Sonim in South Africa," stated Philip Goodwin, Product Lead at Cernotech. "Having successfully served the business and enterprise market for South Africa for many years, we already see significant demand for Sonim. Sonim's product lineup perfectly aligns with the needs of our market, particularly for those requiring dependable, high-performance and secure mobile solutions. We look forward to a successful launch and long-term partnership."
The Middle East & Africa rugged phones market is projected to grow from US
For more information, visit Cernotech www.cernotech.net and Sonim www.sonimtech.com.
The Insight Partners. (2023, April). Middle East & Africa Rugged Phones Market Forecast to 2028 - COVID-19 Impact and Regional Analysis - by Type (Smartphone, Featured Phones), Screen Size, and End-User (Industrial, Government, Commercial, Military and Defense, and Consumer).
Sonim is a registered trademark of Sonim Technologies, Inc.
About Sonim Technologies, Inc.
Sonim Technologies is a leading U.S. provider of ultra-rugged, rugged and durable communication tools, including phones, wireless internet data devices, software and a robust ecosystem of accessories and partners that comprise solutions designed to provide extra protection and functionality for users that demand more in their work and everyday lives. Based in California, USA and operating globally, Sonim delivers carrier-grade solutions through leading carriers and distributors worldwide. Discover more at www.sonimtech.com.
About Cernotech
Cernotech South Africa is a prominent technology distributor specializing in non-mainstream mobile brands. A solution-driven business at its heart, the company takes pride in understanding the unique needs of often underserved customers - and making products available that surpass these needs. Cernotech is an established regional brand extension partner for credible rugged and durable device OEMs, ensuring reliable connectivity and communications for mission and business critical clients across Southern Africa.
Media Contacts
Anette Gaven
Sonim Technologies
M: +1 619-993-3058
pr@sonimtech.com
Philip Goodwin
Cernotech
mobile: +27 83 646 7776
phil@cernotech.net
www.cernotech.net
Important Cautions Regarding Forward-Looking Statements
This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, as amended. These statements relate to, among other things, the timing of the availability of the new products, the impact of announced products on Sonim's business and Sonim's discussion of its expansion strategy. These forward-looking statements are based on Sonim's current expectations, estimates and projections about its business and industry, management's beliefs and certain assumptions made by Sonim, all of which are subject to change. Forward-looking statements generally can be identified by the use of forward-looking terminology such as "achieve," "aim," "ambitions," "anticipate," "believe," "committed," "continue," "could," "designed," "estimate," "expect," "forecast," "future," "goals," "grow," "guidance," "intend," "likely," "may," "milestone," "objective," "on track," "opportunity," "outlook," "pending," "plan," "position," "possible," "potential," "predict," "progress," "promises," "roadmap," "seek," "should," "strive," "targets," "to be," "upcoming," "will," "would," and variations of such words and similar expressions or the negative of those terms or expressions. Such statements involve risks and uncertainties, which could cause actual results to vary materially from those expressed in or indicated by the forward-looking statements. Factors that may cause actual results to differ materially include, but are not limited to, the following: the availability of cash on hand; potential material delays in realizing projected timelines; Sonim's material dependence on its relationship with a small number of customers who account for a significant portion of Sonim's revenue; Sonim's entry into the data device sector could divert our management team's attention from existing products; risks related to Sonim's ability to comply with the continued listing standards of the Nasdaq Stock Market; Sonim's ability to continue to develop solutions to address user needs effectively, including its next-generation products; Sonim's reliance on third-party contract manufacturers and partners; Sonim's ability to stay ahead of the competition; Sonim's ongoing transformation of its business; the variation of Sonim's quarterly results; the lengthy customization and certification processes for Sonim's wireless carries customers; various economic, political, environmental, social, and market events beyond Sonim's control, as well as the other risk factors described under "Risk Factors" included in Sonim's most recent Annual Report on Form 10-K and any subsequent quarterly filings on Form 10-Q filed with the Securities and Exchange Commission (available at www.sec.gov). Sonim cautions you not to place undue reliance on forward-looking statements, which speak only as of the date hereof. Sonim assumes no obligation to update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release, except as required by law.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/223688
FAQ
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