SoFi Expands Access to Alts through New Partnership with Templum: Cosmos Fund, with Sole Exposure to SpaceX, Pomona Investment Fund, and StepStone Private Markets Fund
SoFi announced access to three new private market funds through a partnership with Templum: The Cosmos Fund (with sole SpaceX exposure), Pomona Investment Fund, and StepStone Private Markets Fund. This expansion comes after a survey showing 87% of retail investors are interested in investing in private companies, with OpenAI, SpaceX, and Epic Games ranking as top interests.
The initiative aims to democratize access to private market investments, previously to institutional investors. These offerings are currently available to accredited investors through the SoFi Invest platform, marking another step in SoFi's recent innovations, including the early 2024 launch of alternative funds and a new Robo Investing offering.
SoFi ha annunciato l'accesso a tre nuovi fondi di mercato privato attraverso una partnership con Templum: il Cosmos Fund (con esposizione esclusiva su SpaceX), il Pomona Investment Fund e il StepStone Private Markets Fund. Questa espansione arriva dopo un sondaggio che ha mostrato che l'87% degli investitori al dettaglio è interessato a investire in aziende private, con OpenAI, SpaceX ed Epic Games tra gli interessi principali.
L'iniziativa mira a democratizzare l'accesso agli investimenti di mercato privato, precedentemente riservati agli investitori istituzionali. Questi prodotti sono attualmente disponibili per gli investitori accreditati tramite la piattaforma SoFi Invest, segnando un altro passo nelle recenti innovazioni di SoFi, incluso il lancio previsto per il 2024 di fondi alternativi e una nuova offerta di Robo Investing.
SoFi anunció el acceso a tres nuevos fondos de mercado privado a través de una asociación con Templum: el Cosmos Fund (con exposición exclusiva a SpaceX), el Pomona Investment Fund y el StepStone Private Markets Fund. Esta expansión se produce tras una encuesta que muestra que el 87% de los inversores minoristas están interesados en invertir en empresas privadas, siendo OpenAI, SpaceX y Epic Games sus principales intereses.
La iniciativa tiene como objetivo democratizar el acceso a las inversiones en mercados privados, que anteriormente estaban reservadas a inversores institucionales. Estas ofertas están actualmente disponibles para inversores acreditados a través de la plataforma SoFi Invest, marcando otro paso en las recientes innovaciones de SoFi, incluida la próxima lanzamiento de fondos alternativos y una nueva oferta de Robo Investing prevista para principios de 2024.
SoFi는 Templum과의 파트너십을 통해 세 개의 새로운 사모 시장 펀드에 대한 접근을 발표했습니다: Cosmos Fund (SpaceX에 독점 노출됨), Pomona Investment Fund, 그리고 StepStone Private Markets Fund입니다. 이 확장은 87%의 소매 투자자가 사모 기업에 투자하는 것에 관심이 있다는 조사 결과에 따라 이루어졌으며, OpenAI, SpaceX 및 Epic Games가 주요 관심사로 꼽혔습니다.
이 이니셔티브는 이전에 기관 투자자에게만 제공되었던 사모 시장 투자에 대한 접근을 민주화하는 것을 목표로 하고 있습니다. 이러한 제공은 현재 SoFi Invest 플랫폼을 통해 인증된 투자자에게 제공되며, 이는 SoFi의 최근 혁신, 즉 2024년 초에 출시될 대체 펀드와 새로운 로보 투자 서비스의 또 다른 이정표입니다.
SoFi a annoncé l'accès à trois nouveaux fonds de marchés privés grâce à un partenariat avec Templum : le Cosmos Fund (avec une exposition exclusive à SpaceX), le Pomona Investment Fund et le StepStone Private Markets Fund. Cette expansion fait suite à une enquête montrant que 87 % des investisseurs particuliers sont intéressés par l'investissement dans des entreprises privées, OpenAI, SpaceX et Epic Games étant les principaux centres d'intérêt.
Cette initiative vise à démocratiser l'accès aux investissements sur les marchés privés, précédemment réservés aux investisseurs institutionnels. Ces offres sont actuellement disponibles pour les investisseurs agréés via la plateforme SoFi Invest, marquant une nouvelle étape dans les récentes innovations de SoFi, notamment le lancement prévu d'un fonds alternatif et d'une nouvelle offre de Robo Investing au début de 2024.
SoFi hat den Zugang zu drei neuen privaten Marktfonds durch eine Partnerschaft mit Templum angekündigt: den Cosmos Fund (mit ausschließlicher Exposition gegenüber SpaceX), den Pomona Investment Fund und den StepStone Private Markets Fund. Diese Expansion erfolgt nach einer Umfrage, die zeigt, dass 87 % der Privatkundeninteressiert sind, in private Unternehmen zu investieren, wobei OpenAI, SpaceX und Epic Games zu den Hauptinteressen zählen.
Das Ziel der Initiative ist es, den Zugang zu privaten Marktinvestitionen zu demokratisieren, die zuvor institutionellen Investoren vorbehalten waren. Diese Angebote sind derzeit für akkreditierte Investoren über die SoFi Invest-Plattform verfügbar, was einen weiteren Schritt in SoFis jüngsten Innovationen darstellt, einschließlich des geplanten Starts alternativer Fonds und eines neuen Robo-Investing-Angebots im frühen Jahr 2024.
- Expansion into alternative investments market through partnership with Templum
- Strong market demand confirmed by 87% of surveyed investors showing interest in private companies
- Strategic diversification of investment offerings for members
- accessibility - offerings restricted to accredited investors only
Insights
This partnership with Templum marks a significant strategic expansion for SoFi's investment platform, particularly in the high-demand private markets space. The move to offer access to SpaceX through the Cosmos Fund, along with Pomona and StepStone funds, positions SoFi to capture a growing market opportunity in alternative investments.
The 87% interest rate from their retail investor survey indicates strong potential demand. By focusing on accredited investors initially, SoFi can tap into a wealthy client segment while maintaining regulatory compliance. This expansion aligns with their strategy to diversify revenue streams beyond lending and could drive higher-margin fee income.
The partnership demonstrates SoFi's continued evolution from a student loan refinancing company to a full-service financial platform. Access to sought-after private companies like SpaceX could help attract and retain wealthy clients, potentially increasing assets under management and recurring revenue.
This initiative addresses a important gap in the retail investment market. Private market investments have historically delivered superior returns compared to public markets, but have been largely inaccessible to individual investors. The survey data showing overwhelming interest in private companies, particularly in trending sectors like AI and space technology, validates SoFi's market timing.
The selection of SpaceX exposure through the Cosmos Fund is particularly strategic given its ranking among the top three most desired private companies. This offering could serve as a powerful customer acquisition tool and differentiator in the increasingly competitive fintech space. The expansion of alternative investment options also positions SoFi to compete more effectively with traditional wealth management firms.
Company Expands Access to Include Three New Funds in Response to Increasing Interest in Alternative Asset Classes from Retail Investors, Broadening Private Market Exposure
In a recent survey of five thousand retail investors, SoFi found that more than
“Historically, the retail investor community has had few opportunities to invest in privately held companies, but we firmly believe in broadening access to potentially valuable opportunities,” said Anthony Noto, CEO of SoFi. “Today marks yet another milestone on our path to helping SoFi members achieve financial independence by giving them an opportunity to invest in some of today’s most sought after privately held companies.”
“These private alternative asset offerings represent an exciting step in our partnership with SoFi, enabling their members to access a broader range of investment strategies,” said Chris Pallotta, CEO and Founder of Templum. “Templum’s technology, compliance-focused framework, and deep expertise in alternatives enable us to bring some of the most sought-after private investments to a new generation of investors."
Today’s news marks the latest innovation SoFi has taken to empower its members with expanded access to diverse investment opportunities, including: its early 2024 launch of alternative funds on the SoFi Invest platform, a new SoFi Robo Investing offering – announced last month – and now, an expanded selection of alternative funds.
SoFi Invest members who are interested in learning more about accessing Templum’s offerings of the Cosmos Fund (with sole exposure to SpaceX), Pomona Investment Fund, and the StepStone Private Markets fund can find information in the Invest section of the SoFi App. At this time, these investments are limited to accredited investors.
About SoFi
SoFi (NASDAQ: SOFI) is a member-centric, one-stop shop for digital financial services on a mission to help people achieve financial independence to realize their ambitions. The company’s full suite of financial products and services helps 9.4 million SoFi members borrow, save, spend, invest, and protect their money better by giving them fast access to the tools they need to get their money right, all in one app. SoFi also equips members with the resources they need to get ahead – like credentialed financial planners, exclusive experiences and events, and a thriving community – on their path to financial independence.
SoFi innovates across three business segments: Lending, Financial Services – which includes SoFi Checking and Savings, SoFi Invest, SoFi Credit Card, SoFi Protect, and SoFi Insights – and Technology Platform, which offers the only end-to-end vertically integrated financial technology stack. SoFi Bank, N.A., an affiliate of SoFi, is a nationally chartered bank, regulated by the OCC and FDIC and SoFi is a bank holding company regulated by the Federal Reserve. The company is also the naming rights partner of SoFi Stadium, home of the Los Angeles Chargers and the Los Angeles Rams. For more information, visit SoFi.com or download our iOS and Android apps.
INVESTMENTS ARE NOT FDIC INSURED • ARE NOT BANK GUARANTEED • MAY LOSE VALUE
SoFi Securities, LLC (“SoFi Invest”) has a referral arrangement with Templum Markets, LLC (“Templum”), allowing eligible SoFi Invest members to access certain special purpose vehicles (“SPVs”) and private investment funds through Templum. Templum charges a purchase fee of up to
About Templum
Templum’s scalable infrastructure solutions are transforming access, processes and investment choice in alternative assets, making them as easy to invest in as public markets. Templum operates three core business lines:
- Templum One is an innovative global ecosystem for private markets that connects alternative and private market issuers with a growing network of partners who want to offer their end investors access to the world’s most sought-after private assets.
- Templum Marketplace Solutions enable private issuers and asset managers to automate processes, integrate siloed operations, and accelerate time-to-market.
- Templum Applications Suite provides essential solutions to optimize back office and operational processes, saving businesses time, money and resources.
All securities offered by Templum Markets LLC., a wholly owned broker-dealer and Alternative Trading System (ATS) subsidiary of Templum, Inc., which is approved to operate in 53 U.S. states and territories. For more information, please visit www.templuminc.com.
SOFI-F
1 Retail Investor Survey Led by SoFi in Partnership with Centiment, July 2024
View source version on businesswire.com: https://www.businesswire.com/news/home/20241204901332/en/
MEDIA CONTACTS
For SoFi
Meghan Brown
PR@sofi.org
For Templum
Investor Contact
Templum: sales@templuminc.com
Templum Media Contact
Julie Ros, Chief Marketing Officer
jros@templuminc.com
Source: SoFi Technologies
FAQ
What new funds did SoFi (SOFI) add through the Templum partnership?
What percentage of retail investors showed interest in private companies according to SoFi's survey?
Which private companies ranked as top 3 interests in SoFi's investor survey?
Who can access these new alternative funds on SoFi (SOFI)?
