Georgia Power and Georgia 811 highlight digging safety with new PSA on Georgia 811 Day

Rhea-AI Summary

Georgia Power and Georgia 811 have launched a new public service announcement (PSA) for 811 Day on August 11, emphasizing the importance of contacting the national 'Call Before You Dig' number. The PSA, available in English and Spanish, features Georgia Power employees and Georgia 811's mascot, Digger Dog. Both customers and excavators are advised to call 811 at least three business days before starting any digging projects to have underground facilities marked.

Georgia Power is celebrating 50 years of partnership with Georgia 811, which now includes over 850 utility members and processes more than 1.3 million tickets annually. The initiative aims to prevent damage to underground utilities and ensure safety. For more information, visit www.GeorgiaPower.com/Dig.

Positive

• Partnership with Georgia 811 to promote safety and prevent utility damage
• Launch of new PSA to educate customers about safe digging practices
• 50-year partnership milestone with Georgia 811

Negative

• None.

News Market Reaction – SO

+0.39%

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+0.39% News Effect

On the day this news was published, SO gained 0.39%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Campaign educates and informs customers about the importance of having underground lines marked before digging at home or work

ATLANTA, Aug. 9, 2024 /PRNewswire/ -- Georgia Power and Georgia 811 have partnered to release a new public service announcement (PSA) in advance of 811 Day on August 11 – a nationwide initiative aimed at educating homeowners, contractors and landscapers about the essential practice of contacting the national "Call Before You Dig" number.

The new PSA features Georgia Power employees with well-known Georgia 811 mascot, Digger Dog and is available in English and Spanish. To ensure safety and manage the complexity of underground infrastructure, both customers and excavators should call 811 at least three business days before beginning any digging projects. Once a case is created and an appointment scheduled, professional locators will mark underground facilities with spray paint or flags to help prevent damage and injury. 

"Safety is a core value for our thousands of Georgia Power team members working in our communities to serve customers every day," said Rachel Williams, vice president of Transmission Field Operations at Georgia Power, and board member for Georgia 811. "We're proud of our longstanding partnership with Georgia 811, and other partner utilities, to keep fellow Georgians safe. We hope this new PSA helps highlight the simple and straightforward service that can prevent service interruptions and serious injuries." 

"With the 8/11 date on the calendar serving as a timely reminder to contact 811 before digging, we are appreciative of our partnership with Georgia Power as they work to educate customers about safe digging. We are looking forward to featuring these PSAs on our websites, social media channels, digital outlets, and cable television," shared Georgia 811 President and CEO Meghan Rafinski.   

Georgia Power is celebrating 50 years of enhancing safety for Georgians through its long-standing partnership with Georgia 811. The company was one of the founding members of Georgia 811, alongside six other organizations, following a tragic 1968 incident that claimed several lives at a daycare in Hapeville, Georgia. 

The first locate tickets were issued in 1974, and now, fifty years later, Georgia 811 has grown to include over 850 utility members and processes more than 1.3 million tickets annually. Georgia 811 continues to offer notification services and educational resources to promote the prevention of damage to underground utility facilities. You can learn more about the history of Georgia811 here. 

To learn more, visit www.GeorgiaPower.com/Dig. 

About Georgia Power 
Georgia Power is the largest electric subsidiary of Southern Company (NYSE: SO), America's premier energy company. Value, Reliability, Customer Service and Stewardship are the cornerstones of the company's promise to 2.7 million customers in all but four of Georgia's 159 counties. Committed to delivering clean, safe, reliable, and affordable energy, Georgia Power maintains a diverse, innovative generation mix that includes nuclear, coal and natural gas, as well as renewables such as solar, hydroelectric and wind. Georgia Power focuses on delivering world-class service to its customers every day and the company is recognized by J.D. Power as an industry leader in customer satisfaction. For more information, visit www.GeorgiaPower.com and connect with the company on Facebook (Facebook.com/GeorgiaPower), X (X.com/GeorgiaPower) and Instagram (Instagram.com/ga_power). 

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SOURCE Georgia Power

FAQ

What is the significance of 811 Day for Georgia Power (SO)?

811 Day on August 11 is a nationwide initiative promoted by Georgia Power (SO) to educate homeowners, contractors, and landscapers about the importance of calling 811 before starting any digging projects to prevent damage to underground utilities and ensure safety.

How long has Georgia Power (SO) been partnering with Georgia 811?

Georgia Power (SO) is celebrating 50 years of partnership with Georgia 811, having been one of the founding members following a tragic incident in 1968.

What does the new PSA by Georgia Power (SO) and Georgia 811 feature?

The new PSA features Georgia Power employees alongside Georgia 811's mascot, Digger Dog, and is available in both English and Spanish to educate customers about safe digging practices.

How many utility members does Georgia 811 currently have?

Georgia 811 now includes over 850 utility members and processes more than 1.3 million tickets annually.