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Smith Micro to Speak at Mobile Carriers Show Presented by Competitive Carriers Association (CCA)

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Roundtable Discussion Will Focus on Strategies and Programs for Carriers to Increase Revenue While Driving Stronger Customer Loyalty

PITTSBURGH--(BUSINESS WIRE)-- Smith Micro Software, Inc. (Nasdaq: SMSI) (“Smith Micro” or the “Company”) today announced that they will be presenting and leading a roundtable discussion at the upcoming Mobile Carriers Show in Pittsburgh, Pennsylvania on May 2 through May 4, 2023. Smith Micro will highlight its unique approach to marketing, managing, and optimizing value-added services (VAS) solutions in the interactive session, “Maximizing Revenue and Customer Loyalty From Your Value-Added Services.”

“A value-added services application is only as successful and profitable as its awareness and appeal, which is difficult to achieve without strong marketing, promotional and training efforts,” said Von Cameron, chief revenue officer at Smith Micro. “We are excited to showcase not only our expertise in VAS applications for carriers, but also the unique way that we collaborate with them to ensure a successful launch and lifecycle for our products. We provide multi-faceted marketing and support programs that address the unique wants and needs of the carrier’s subscribers.”

Cameron, along with Anup Kaneri, Smith Micro’s vice president of worldwide products, will provide session attendees with an inside look at how Smith Micro’s experience working with carriers provides an advantage in building effective consumer messaging and marketing. They will also highlight training programs that help carriers’ representatives and subscribers understand the value and benefits of their solutions, while demonstrating unique ways to promote digital lifestyle management, delivered through the SafePath® Digital Family Lifestyle™ platform, to meet the needs of the entire family, from the youngest to the oldest, and all the stages in between.

“With our experience working with mobile wireless carriers around the world and witnessing the success they can realize from executing a strong marketing program for their family digital safety applications, we are excited to scale and introduce our marketing and support services to carriers of varying sizes,” said Kaneri. “As an experienced and trusted innovation engine for carriers worldwide, we understand how carriers work and what they expect from their VAS offerings. Our solutions are designed, targeted and tested to help carriers increase their revenue and customer lifetime value from their Digital Family Lifestyle solutions.”

About Smith Micro Software, Inc.

Smith Micro develops software to simplify and enhance the mobile experience, providing solutions to some of the leading wireless service providers, cable MSOs and mobile device retailers around the world. From enabling the family digital lifestyle to providing powerful voice messaging capabilities, our solutions enrich today’s connected lifestyles while creating new opportunities to engage consumers via smartphones and consumer IoT devices. The Smith Micro portfolio also includes a wide range of products for creating, sharing and monetizing rich content, such as visual voice messaging, optimizing retail content display and performing analytics on any product set. For more information, visit www.smithmicro.com.

Smith Micro and the Smith Micro logo are registered trademarks or trademarks of Smith Micro Software, Inc. All other trademarks and product names are the property of their respective owners.

Forward-Looking Statements

Certain statements in this press release are forward-looking statements regarding future events or results within the meaning of the Private Securities Litigation Reform Act, including statements related to our products and services and the benefits that we believe our they will offer to our customers and their end users, our future plans and prospects, and statements using such words as “expect,” “anticipate,” “believe,” “plan,” “intend,” “could,” “will,” “may” and other similar expressions. Forward-looking statements involve risks and uncertainties, which could cause actual results to differ materially from those expressed or implied in the forward-looking statements. Among the important factors that could cause or contribute to such differences are customer concentration, given that the majority of our sales depend on a few large customer relationships, delay or failure of our customers to accept and deploy our products and services or new or upgraded versions thereof, delay or failure of our customers’ end users to adopt our products and services or new or upgraded versions thereof, the impact of the COVID-19 pandemic on our business and financial results, changes in demand for our products from our customers and their end-users, changes in requirements for our products imposed by our customers or by the third party providers of software and/or platforms that we use, our ability to effectively integrate, market and sell acquired product lines, new and changing technologies, customer acceptance and timing of deployment of those technologies, our ability to compete effectively with other software and technology companies, the existence and terms of our convertible notes and related agreements, including that they may restrict our ability to obtain additional financing or pursue new growth opportunities, and adversely affect our business, financial condition and cash flows from operations in the future, and our ability to obtain sufficient financing to support new growth opportunities that we identify. These and other factors discussed in our filings with the Securities and Exchange Commission, including our filings on Forms 10-K and 10-Q, could cause actual results to differ materially from those expressed or implied in any forward-looking statements. The forward-looking statements contained in this release are made on the basis of the views and assumptions of management, and we do not undertake any obligation to update these statements to reflect events or circumstances occurring after the date of this release.

PR INQUIRIES:

Paula Yurkovich

Smith Micro Software

+1 (412) 260-1259

pr2@smithmicro.com

IR INQUIRES:

Charles Messman

Smith Micro Software

+1 (949) 362-5800

IR@smithmicro.com

Source: Smith Micro Software, Inc.

Smith Micro Software Inc

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