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Alternative Lawn Love for Clover - with ScottsMiracle-Gro

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ScottsMiracle-Gro (SMG) is promoting clover as an eco-friendly alternative to traditional turfgrass. Clover offers several benefits:

  • Natural self-fertilization through nitrogen fixation
  • Drought resistance and low water requirements
  • Quick establishment and low-growing habit
  • Adaptability to various light conditions
  • Attracts pollinators

The company recommends planting clover in late spring to early summer when temperatures are between 60°F and 80°F. This initiative aligns with ScottsMiracle-Gro's position as the world's largest marketer of branded consumer products for lawn and garden care, with approximately $3.6 billion in sales.

ScottsMiracle-Gro (SMG) sta promuovendo il trifoglio come un'alternativa ecologica al tradizionale prato. Il trifoglio offre diversi vantaggi:

  • Auto-fertilizzazione naturale tramite fissazione dell'azoto
  • Resistenza alla siccità e basse esigenze idriche
  • Stabilizzazione rapida e adattamento a bassa crescita
  • Adattabilità a diverse condizioni di luce
  • Attira gli impollinatori

La compagnia consiglia di piantare il trifoglio dalla tarda primavera all'inizio dell'estate, quando le temperature sono comprese tra 60°F e 80°F. Questa iniziativa si allinea con la posizione di ScottsMiracle-Gro come il maggiore venditore mondiale di prodotti di consumo a marchio per la cura del prato e del giardino, con circa 3,6 miliardi di dollari di vendite.

ScottsMiracle-Gro (SMG) está promoviendo el trébol como una alternativa ecológica al césped tradicional. El trébol ofrece varios beneficios:

  • Auto-fertilización natural a través de la fijación de nitrógeno
  • Resistencia a la sequía y bajos requerimientos de agua
  • Establecimiento rápido y hábito de bajo crecimiento
  • Adaptabilidad a diversas condiciones de luz
  • Atrae polinizadores

La compañía recomienda plantar trébol de finales de primavera a principios de verano, cuando las temperaturas están entre 60°F y 80°F. Esta iniciativa se alinea con la posición de ScottsMiracle-Gro como el mayor comercializador del mundo de productos de consumo de marca para el cuidado del césped y del jardín, con aproximadamente 3.6 mil millones de dólares en ventas.

ScottsMiracle-Gro (SMG)는 전통적인 잔디에 대한 친환경적인 대안으로 클로버를 홍보하고 있습니다. 클로버는 여러 가지 이점을 제공합니다:

  • 질소 고정을 통한 자연적인 자가 비료화
  • 가뭄 저항성과 낮은 물 요구량
  • 빠른 성립과 낮은 성장 습관
  • 다양한 빛 조건에 대한 적응력
  • 햇벌레를 유인합니다

회사는 기온이 60°F에서 80°F 사이에 있을 때 늦봄에서 초여름에 클로버를 심는 것을 권장합니다. 이 이니셔티브는 ScottsMiracle-Gro가 잔디 및 정원 관리용 브랜드 소비재의 세계 최대 마케팅 회사라는 입장과 일치하며, 약 36억 달러의 매출을 기록하고 있습니다.

ScottsMiracle-Gro (SMG) promeut le trèfle comme alternative écologique au gazon traditionnel. Le trèfle offre plusieurs avantages :

  • Auto-fertilisation naturelle par fixation d’azote
  • Résistance à la sécheresse et faibles besoins en eau
  • Établissement rapide et habitude de croissance basse
  • Adaptabilité à différentes conditions d'éclairage
  • Attire les pollinisateurs

L'entreprise recommande de planter du trèfle de la fin du printemps au début de l'été, lorsque les températures se situent entre 60°F et 80°F. Cette initiative s'aligne avec la position de ScottsMiracle-Gro en tant que plus grand commerçant mondial de produits de consommation de marque pour l'entretien des pelouses et des jardins, avec environ 3,6 milliards de dollars de ventes.

ScottsMiracle-Gro (SMG) fördert Klee als umweltfreundliche Alternative zu herkömmlichem Rasen. Klee bietet mehrere Vorteile:

  • Natürliche Selbstdüngung durch Stickstoffbindung
  • Trockenresistenz und geringer Wasserbedarf
  • Schnelle Etablierung und niedriges Wachstum
  • Anpassungsfähigkeit an verschiedene Lichtverhältnisse
  • Zieht Bestäuber an

Das Unternehmen empfiehlt, Klee von spät im Frühjahr bis früh im Sommer zu pflanzen, wenn die Temperaturen zwischen 60°F und 80°F liegen. Diese Initiative steht im Einklang mit der Position von ScottsMiracle-Gro als dem weltweit größten Vermarkter von markengeschützten Konsumgütern für Rasen- und Gartenpflege mit einem Umsatz von etwa 3,6 Milliarden Dollar.

Positive
  • Diversification into eco-friendly lawn alternatives
  • Alignment with growing sustainability trends in lawn care
  • Potential for increased sales in clover-based products
Negative
  • None.

NORTHAMPTON, MA / ACCESSWIRE / September 17, 2024 / ScottsMiracle-Gro
By Clelia Rose

As heat and drought are becoming more prevalent throughout the country, many are considering alternatives to traditional turfgrass. One promising option is clover, which offers natural resilience and requires less maintenance compared to conventional turfgrasses.

Let's explore the benefits

One standout feature of clover is its ability to naturally self-fertilize. It works with nitrogen-fixing bacteria to convert nitrogen in the air into usable fertilizer, reducing the need for additional feeding. This helps maintain a thick, green ground cover that requires minimal watering, even during short-term droughts.

Another benefit to clover is that it establishes quickly, so you can enjoy a lush lawn in a fraction of the time. It also grows low to the ground, reducing the need for frequent mowing. Clover thrives in a variety of conditions, from sunny spots to partial shade, and can be easily integrated with existing turf or used to create entirely new lawns and decorative landscapes. We would also like to call out that clover is a favorite among pollinators, attracting bees and other beneficial insects to your garden.

When to plant

We recommend planting this low-maintenance ground cover in late spring to early summer when air temperatures are between 60°F and 80°F. Water two times daily to keep the soil surface wet for the first two weeks. Once your clover is fully established, mow to a height of 4 to 6 inches and return the clippings to your lawn for natural feeding.

Low effort, high impact

For those seeking a sustainable lawn solution, clover offers a natural, eco-friendly alternative. Whether mixed with traditional grasses or as a standalone, clover's self-sustaining properties contribute to a vibrant, green lawn with less effort and environmental impact.

About ScottsMiracle-Gro
With approximately $3.6 billion in sales, the Company is the world's largest marketer of branded consumer products for lawn and garden care. The Company's brands are among the most recognized in the industry. The Company's Scotts®, Miracle-Gro®, and Ortho® brands are market-leading in their categories. The Company's wholly-owned subsidiary, The Hawthorne Gardening Company, is a leading provider of nutrients, lighting, and other materials used in the indoor and hydroponic growing segment. For additional information, visit us at www.scottsmiraclegro.com.

View original content here.

View additional multimedia and more ESG storytelling from ScottsMiracle-Gro on 3blmedia.com.

Contact Info:
Spokesperson: ScottsMiracle-Gro
Website: https://www.3blmedia.com/profiles/scottsmiracle-gro
Email: info@3blmedia.com

SOURCE: ScottsMiracle-Gro



View the original press release on accesswire.com

FAQ

What are the benefits of using clover as a lawn alternative according to ScottsMiracle-Gro (SMG)?

According to ScottsMiracle-Gro (SMG), clover offers several benefits as a lawn alternative: natural self-fertilization, drought resistance, quick establishment, low maintenance, adaptability to various light conditions, and attraction of pollinators.

When does ScottsMiracle-Gro (SMG) recommend planting clover for optimal growth?

ScottsMiracle-Gro (SMG) recommends planting clover in late spring to early summer when air temperatures are between 60°F and 80°F for optimal growth.

How does the promotion of clover align with ScottsMiracle-Gro's (SMG) business strategy?

The promotion of clover aligns with ScottsMiracle-Gro's (SMG) business strategy by diversifying into eco-friendly lawn alternatives and responding to growing sustainability trends in lawn care, potentially increasing sales in this product category.

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