Building a World Without Blood Cancers
Super League Gaming has partnered with The Leukemia & Lymphoma Society to host an interactive build competition on Minehut throughout November. The event aims to engage young Minecraft players to create their dream worlds while learning about real-life cancer heroes. The competition seeks to raise awareness and funds for blood cancer research, which has been notably affected by the COVID-19 pandemic. Participants who raise $250 will receive a special Gamer Kit, with fundraising continuing until year-end.
- Partnership with LLS strengthens brand presence in social responsibility.
- Engages a younger audience, potentially expanding customer base.
- Fundraising initiative promotes community involvement and addresses urgent health needs.
- None.
Super League Gaming Teams Up With The Leukemia & Lymphoma Society for a Build Competition Hosted on Minehut
SANTA MONICA, Calif., Nov. 01, 2021 (GLOBE NEWSWIRE) -- Super League Gaming (Nasdaq: SLGG), a global leader in connecting consumer brands with video gamers of all ages through creator communities, proprietary platforms, and esports properties, and The Leukemia & Lymphoma Society (LLS) announced today that they are teaming up for an interactive build competition hosted by Super League’s Minecraft community, Minehut.
The inspiring virtual event will take place throughout the month of November, bringing together creative Minecraft players with LLS Honored Heroes – real-life, pediatric cancer survivors and patients. Participants will enter into an amusement park-themed lobby in Minehut, tasked to build what their dream world would look like once they or their loved one are declared cancer-free. As they join the competition, they’ll learn more about LLS Honored Heroes and their inspiring journeys.
“It is an honor to partner with The Leukemia & Lymphoma Society to spread awareness and raise funds for a cause that impacts nearly 55,000 children and adolescents under the age of 20 and their families every year,” says Matt Edelman, Super League Chief Commercial Officer. “It is never too early to learn that your actions can make a difference in the lives of people who need an incomparable amount of support. Gamers who participate in this competition will be helping to revolutionize blood cancer cures and care.”
“Collaborating with Super League Gaming provides LLS a game-changing moment to reach a new generation of donors,” said Coker Powell, SVP, Chief Development Officer for The Leukemia & Lymphoma Society. “The partnership provides an opportunity to remind the public about the urgent need to support research to fight blood cancers — a disease that is diagnosed every three minutes in the U.S. and has no current means of prevention. LLS is working tirelessly to find cures and provide more support for blood cancer patients and families than any organization in the world.”
The LLS Build Competition comes at a time when awareness and funds for LLS are uncommonly low as a result of the COVID-19 pandemic. Children battling blood cancer are experiencing extreme isolation as most patients, if not all, are seriously immunocompromised. This event is designed to give those fighting blood cancers an opportunity to express their creativity and play in an environment removed from their diseases.
Following the four-week competition, the creators of the best builds will be interviewed by top Minecraft influencers and featured in exclusive video content on their YouTube channels. During the building phase, players will be encouraged to promote the event and raise funds to advance The Leukemia & Lymphoma Society’s mission to cure leukemia, lymphoma, Hodgkin’s disease and myeloma, and improve the quality of life for current patients and their families. If players raise
The free competition concludes on December 1 but fundraising will remain open until the end of the year. Families, friends and other Minecraft players are invited to explore the virtual amusement parks and help foster strength and hope for a world beyond cancer. The Build Competition server can be accessed using the Minecraft Java Edition for PC and Mac or Minecraft Bedrock Edition for PC, Mac, iOS and Android. A Minecraft account is required. Go to lls.org/build for more.
About The Leukemia & Lymphoma Society
The Leukemia & Lymphoma Society® (LLS) is a global leader in the fight against cancer. The LLS mission: Cure leukemia, lymphoma, Hodgkin's disease and myeloma, and improve the quality of life of patients and their families. LLS funds lifesaving blood cancer research around the world, provides free information and support services, and is the voice for all blood cancer patients seeking access to quality, affordable, coordinated care.
Founded in 1949 and headquartered in Rye Brook, NY, LLS has chapters throughout the United States and Canada. To learn more, visit www.LLS.org. Patients should contact the Information Resource Center at (800) 955-4572, Monday through Friday, 9 a.m. to 9 p.m., ET.
For additional information visit lls.org/lls-newsnetwork. Follow us on Facebook, Twitter, and Instagram.
About Super League Gaming
Super League Gaming (Nasdaq: SLGG) is a leading video game entertainment and experiences company that gives tens of millions of players multiple ways to create, connect, compete, and enjoy the video games they love. Fueled by proprietary and patented technology systems, the company’s offerings include gameplay properties in which young gamers form vibrant in-game communities, content creation platforms that power live broadcasts and on-demand video series that generate billions of views annually across the world’s biggest distribution channels, and competitive gaming tournaments featuring many of the most popular global titles. Through partnerships with top consumer brands, in-game player and brand monetization, and a fully virtual cloud-based video production studio, Super League is building a broadly inclusive business at the intersection of content creation, creator monetization, and both casual and competitive gameplay. For more, go to superleague.com.
Media Contact:
Gillian Sheldon
Super League Gaming
gillian.sheldon@superleague.com
Kristin Hoose
The Leukemia & Lymphoma Society
kristin.hoose@lls.org
Investor Relations:
Sophie Pearson and Cody Slach
Gateway Investor Relations
SLG@gatewayir.com
Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995. Statements in this press release that are not strictly historical are “forward-looking” statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements involve substantial risks, uncertainties and assumptions that could cause actual results to differ materially from those expressed or implied by such statements. Forward-looking statements in this communication include, among other things, statements about our possible or assumed business strategies, potential growth opportunities, new products and potential market opportunities. Risks and uncertainties include, among other things, our ability to implement our plans, forecasts and other expectations with respect our business; our ability to realize the anticipated benefits of events that took place during and subsequent to the quarter ended September 30, 2021, including the possibility that the expected benefits will not be realized or will not be realized within the expected time period; unknown liabilities that may or may not be within our control; attracting new customers and maintaining and expanding our existing customer base; our ability to scale and update our platform to respond to customers’ needs and rapid technological change; increased competition on our market and our ability to compete effectively, and expansion of our operations and increased adoption of our platform internationally. Additional risks and uncertainties that could affect our financial results are included in the section titled “Risk Factors” and “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our Annual Report on Form 10-K for the year ended December 31, 2020 and other filings that we make from time to time with the Securities and Exchange Commission which, once filed, are available on the SEC’s website at www.sec.gov. In addition, any forward-looking statements contained in this communication are based on assumptions that we believe to be reasonable as of this date. Except as required by law, we assume no obligation to update these forward-looking statements, or to update the reasons if actual results differ materially from those anticipated in the forward-looking statements.
FAQ
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